At a Glance
- Tasks: Drive marketing campaigns and optimise strategies to grow our crypto education community.
- Company: Join Crypto Banter, a dynamic startup transforming cryptocurrency education.
- Benefits: Competitive salary, creative environment, and the chance to make a real impact.
- Other info: Opportunity to work with cutting-edge technology and a passionate team.
- Why this job: Shape the future of financial education while thriving in a fast-paced, innovative setting.
- Qualifications: 4+ years in growth marketing with strong analytical and copywriting skills.
The predicted salary is between 68000 - 72000 £ per year.
Join to apply for the Growth Marketing Manager role at Crypto Banter, a dynamic startup revolutionizing cryptocurrency education. Opportunity based in Gibraltar.
About Crypto Banter Crypto School, part of Crypto Banter, is pioneering the future of crypto education, simplifying blockchain concepts into engaging, accessible learning for global audiences. We empower both novice and experienced investors through free courses, workshops, and exclusive communities.
What You’ll Do
- Drive acquisition by planning, launching, and optimizing campaigns across Google, Meta, YouTube, Telegram, and emerging platforms to fill courses and workshops.
- Build high‑conversion funnels (LPs, Typeforms, UTM tracking, thank‑you pages) that generate leads and enrollments.
- Create and ship compelling content—hooks, creative briefs, and copywriting—to support paid community growth.
- Leverage content & events, turning host moments and show clips into lead‑gen campaigns with precise tracking (UTMs, codes).
- Accelerate community growth through direct‑paid Discord campaigns, compelling offers, and urgency tactics.
- Run A/B tests, analyze data, and apply insights to scale successful strategies.
- Build playbooks and repeatable frameworks that can be scaled across campaigns.
Requirements
- 4+ years of experience in growth or performance marketing for consumer education, subscription, or community‑based products.
- Hands‑on expertise in Google Ads, Meta Ads, YouTube, Telegram, and X.
- Proven track record of filling cohorts, scaling workshops, or maximizing webinars with measurable results.
- Strong copywriting ability and rigorous UTM discipline.
- Analytical mindset with fluency in GA4, Looker, PostHog, or similar tools, plus strong spreadsheet skills.
- Bias toward action, comfortable operating in small, fast‑moving teams without agency support.
Preferred Qualifications
- Familiarity with crypto and Web3 ecosystems.
- Experience growing Discord communities.
- Exposure to affiliate marketing operations.
- Proficiency in YouTube performance marketing.
- Hands‑on experience with PostHog, BigQuery, Looker, or Webflow.
Why Join Us
Shape the future of financial education and empower millions globally—thrive in a fast‑paced, creative environment with autonomy and ownership. Competitive compensation plus the chance to do meaningful work alongside a team that truly cares.
Growth Marketing Manager employer: Crypto Banter
Crypto Banter is an exceptional employer for those passionate about the crypto industry, offering a dynamic work culture that fosters innovation and collaboration. Employees benefit from significant growth opportunities within a rapidly expanding team, where their contributions directly impact the company's success. With a focus on meaningful work and a supportive environment, Crypto Banter stands out as a rewarding place to advance your career in the web3 space.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Crypto Banter and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Crypto Banter are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Crypto Banter on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Crypto Banter. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Crypto Banter. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Crypto Banter:Show us that you’ve done your homework! In your application, briefly mention what you admire about Crypto Banter’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Crypto Banter
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Crypto Banter will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Crypto Banter, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.