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For Companies At a Glance
- Tasks: Lead digital marketing strategies and optimise campaigns for property clients.
- Company: Join an award-winning agency recognised as UK Marketing Agency of the Year 2025.
- Benefits: Competitive salary, hybrid working, and fast career progression to Head of Digital Marketing.
- Why this job: Be at the forefront of digital marketing and AI innovation in a dynamic environment.
- Qualifications: 3 years of digital marketing experience with strong skills in SEO, PPC, and analytics.
- Other info: Collaborative team culture focused on growth, creativity, and measurable results.
The predicted salary is between 36000 - 60000 £ per year.
About our client
Our client are property marketing experts. They think, create and do. They specialise in helping estate and letting agents and suppliers to the sector grow their market share and drive results through brilliant straightforward marketing that actually works. They blend strategy, creativity, proptech, AI and data to deliver full‑mix marketing for some of the UK’s most ambitious property brands. In 2025 they were named UK Marketing Agency of the Year for the property sector.
About the Role
We’re looking for a Digital Marketing Manager to lead and execute all things digital for Marketing across our own brand and our growing portfolio of property clients. This is a hands‑on role for a digital all‑rounder who can confidently plan, deliver and optimise campaigns that drive performance. You’ll oversee websites, SEO / GEO, PPC, Meta and email marketing; manage multiple client PropTech systems; and lead on reporting, automation and AI adoption.
What You’ll Be Doing
- Digital Strategy & Delivery: Lead all digital marketing activity for our client and their clients’ websites, SEO / GEO, PPC, Meta and email marketing. Manage and optimise client websites from concept through to content, UX, performance analytics and conversion tracking. Own paid media performance plan, build and optimise Google Ads and paid social campaigns ensuring strong ROI and tight cost control. Deliver SEO and GEO strategies that drive visibility, quality traffic and organic growth.
- Email & CRM: Manage and optimise email marketing campaigns using a variety of email platforms with tracking back into client CRM systems. Build and refine flows, segmentation and automation to drive engagement, retention and revenue.
- AI Automation & PropTech: Champion automation and AI, identify and implement opportunities to make our processes smarter, faster and more effective. Work confidently with PropTech platforms understanding how they integrate into wider marketing strategies and client journeys.
- Digital Project Management: Coordinate digital projects and initiatives from website updates and landing page launches to campaign asset delivery and tracking set‑up. Support new website builds and client onboarding, ensuring tracking, tagging and analytics are correctly implemented from day one.
- Performance Analysis & Reporting: Analyse campaign performance using Google Analytics (GA4) and other tools. Develop dashboards and reports to track client performance, ROI and key marketing metrics. Translate data into clear actionable insights and recommendations.
- Our clients own Marketing: Contribute to our client’s own marketing, helping them showcase their work, case studies, award wins and digital performance results.
Our Ideal Team Member
You’ll have ambition, empathy, curiosity, integrity, and uniqueness. You’ll also bring 3 years experience in digital marketing (agency background and/or B2B experience preferred). Proven experience managing and optimising online advertising campaigns including Google Ads and paid social platforms. Strong working knowledge of SEO, Google Ads, Google Analytics (GA4), Tag Manager, Search Console and ideally Looker Studio. Experience managing websites (ideally WordPress) and integrating digital tools and tracking. Hands‑on experience with email marketing platforms. Excellent copywriting and communication skills. Demonstrated leadership and project management abilities. Strong analytical skills with the ability to interpret data, spot trends and generate actionable insights. A huge commitment and enthusiasm for all things AI.
Why Work With our client
We build and deliver full marketing strategies that get results. We prove that marketing investment drives profit and growth. We explain things clearly and simply – no jargon ever. We’ve built a team of experts who love what they do. You’ll join a nationally recognised agency named UK Marketing Agency of the Year for the property sector 2025. We support and help you grow your career fast, including a clear path to Head of Digital Marketing.
Digital Marketing Manager in Wakefield employer: Crux Careers
Contact Detail:
Crux Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in Wakefield
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. Include case studies, results, and any cool campaigns you've worked on. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their marketing strategies and think of ways you could contribute. Bring fresh ideas to the table – they’ll love your enthusiasm and creativity!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always looking for passionate individuals who want to grow with us in the exciting world of digital marketing.
We think you need these skills to ace Digital Marketing Manager in Wakefield
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with SEO, PPC, and email marketing, and don’t forget to showcase any hands-on projects you've led. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how your experience aligns with our goals. Be sure to mention any innovative strategies you've implemented in the past that could benefit our clients.
Showcase Your Analytical Skills: Since data-driven decisions are key in this role, make sure to include examples of how you've used analytics tools like Google Analytics to optimise campaigns. We love seeing candidates who can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Crux Careers
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around SEO, PPC, and email marketing. Be ready to discuss specific campaigns you've managed and how you optimised them for better results.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used tools like Google Analytics and Tag Manager to analyse campaign performance. Bring examples of how your insights led to actionable changes that improved ROI.
✨Demonstrate Your Project Management Prowess
Be ready to share experiences where you coordinated digital projects from start to finish. Highlight your ability to work with cross-functional teams and ensure projects meet deadlines and objectives.
✨Emphasise Your Passion for AI and Automation
Since this role involves championing AI and automation, come prepared with ideas on how these technologies can enhance marketing strategies. Show your enthusiasm for staying ahead in the digital landscape.
