F1/Motorsport Communications Account Manager

Crunch is a leading motorsport consultancy, working with some of the biggest brands in the sport and the world.

We are different and we’re proud of it. People who know us all comment on how we’re… well, different. There’s being different for the sake of it. There’s being different to stand out from the crowd and there’s being different because you’re brave enough to trust yourself and be who you want to be.

We believe that deep within the heart of sponsorship activation lies one key ingredient: brave, confident people. People are the lifeblood of sponsorship. The fans, the readers, the viewers, the players, the drivers, the mums and dads, the media, the clients and the customers.

It was a conversation in London in 2008 from which the company was founded and since that fateful evening we have been on a mission to deliver braver sponsorship activation that gets the blood pumping and delivers tangible results.

Crunch: Be Brave.

Overall job description

The ideal candidate will have a proven track record in managing and delivering communications and PR programmes for high-profile brands or organisations within F1/motorsport.

They will thrive as the central cog in the account team, adeptly multitasking across multiple communications projects in a fast-paced environment while demonstrating exceptional written and verbal communication skills.

This role demands world-class execution, requiring a high volume of written content and hands-on event activation – where attention to detail and precision are paramount. They will demonstrate full quality control over output.

The candidate should be confident in writing press releases, developing press packs and content and overseeing all aspects of media relations including talking to media. Established global media contacts within motorsport would be a significant advantage.

Creativity is at the heart of all Crunch projects, so the candidate will be expected to lead brainstorming sessions and develop innovative ideas aligned with programme strategies.

A deep interest in the sports news agenda, media trends, including social media platforms, is crucial and experience in media analysis and measurement – both traditional and digital – would be beneficial.

As part of a small team delivering on a global scale, the candidate must be flexible and willing to contribute across all elements of the programme and agency work, bringing an energetic, enthusiastic and proactive team attitude.

Reporting to the senior account team, the candidate will also be responsible for overseeing junior team members and managing their workload where needed.

Key requirements:

• Project & process management: the day-to-day running of the account to ensure it delivers on time, to budget and meets measurable objectives
• Proven expertise: demonstrated experience in delivering high profile, global motorsport communications & press office programmes
• Passion for sport: ideally a keen motorsport follower, but a strong interest in the business of sport is essential
• Sponsorship activation: skilled in delivering comms-led sponsorship activations, including:
• Communication strategy & message development
• Content creation & development
• Media management & crisis communications
• Press kit creation, press release writing, media library management etc.
• Digital & social activations
• Agency leadership: experience managing agency account teams
• Presentation skills: extensive experience creating and presenting professional presentations
• Excellent client management skills: with a proven track record of providing counsel to clients, troubleshooting and influencing key stakeholders
• Media relations: proven experience in handling media announcements and engaging media
• Media management: experience creating and managing media lists
• Talent management: comfortable working with and briefing high-profile talent
• Influencers: sourcing and managing
• Onsite: track record of delivering comms led events on a global stage (e.g. press launches, content creation, driver days etc.)
• Relationship builder: a people person, capable of building trusted relationships with team members, clients, media and key stakeholders
• Data-driven: a strong communicator and creative thinker who uses data & measurement to inform decision-making
• Global campaigns: track record in developing and managing long-term global communications campaigns across traditional media, social media and content
• Brand & content approval: strong understanding of brand guidelines and content approval processes
• Content production: experience working with production teams to create/deliver content (an understanding of content production processes, including planning, filming/editing etc)
• Tech proficiency: competent in Microsoft Office (particularly Excel and PowerPoint) and using social media platforms
• Budget management: experience in project management processes and account budget management
• Continuous improvement: a growth mindset with a desire to learn new things and refine current methodologies
• Multitasking & adaptability: ability to work across multiple media formats, meet tight deadlines, manage various projects and adapt to changing circumstances
• Creative leadership: support in leading creative sessions, writing client responses and preparing presentations and reports for both clients and Crunch
• Organised & time-efficient: strong time management skills, both independently or within a team
• Composure under pressure: thrives in a fast-paced environment, remaining calm and solutions-focused
• Clear & confident communicator: comfortable interacting at all levels within the company, with the ability to manage both upwards and downwards
• Additional language skills: the ability to speak another language is beneficial

What does it take to work at Crunch?

• You will understand the pressure faced by clients and always have the correct attitude to deal with any situation your team has to handle to meet the deadline and maintain the highest standards
• Happy to travel globally to events on a regular basis, working some evenings and over multiple weekends – must have a valid and usable passport (it must be renewed if it is about to run out)
• Develop a strong understanding of clients’ external and internal business operations
• Crunch’s programmes work because we can walk in the clients’ shoes. Developing a good understanding of a client’s marketplace and the issues they face is essential
• Take the initiative
• As you grow so does Crunch in the eyes of the client; we want you to develop your skills and acquire new ones that will benefit both you and the company – we’ll help you to get there and reward you when you do
• You should revel in hard work and be conscientious with a positive attitude that will make the all- important client relationship all the more successful

Why Should You Come to Work at Crunch…?

• If you’re looking for a vibrant place to work, where you can get involved in fast-paced projects working on some of the largest and most well-known global clients in motorsport, then you’re in the right place
• We’re committed to investing in career development and look to promote internally so will help you grow in your role
• We have a generous holiday allowance which increases by one day each year you work for us
• Plus, we have a great benefits scheme and pay an industry-competitive salary