At a Glance
- Tasks: Lead our social media strategy and create engaging content across platforms.
- Company: Join a dynamic, international company in the travel industry.
- Benefits: Enjoy competitive salary, travel perks, and regular team events.
- Why this job: Make an impact in the travel world while showcasing your creativity.
- Qualifications: Experience in social media management and strong content creation skills.
- Other info: Work in a start-up atmosphere with room for your ideas.
The predicted salary is between 28800 - 43200 Β£ per year.
Own the social media strategy, execution, and performance across all digital platforms to drive awareness, engagement, and bookings for our cruise travel products. The role requires equal parts creativity, analytical skill, and commercial awareness, turning content into measurable sales impact.
Key Tasks & Responsibilities
- Develop and execute a social media strategy aligned with commercial goals, campaigns, and booking targets.
- Define and manage clear content pillars (destinations, experiences, onboard life, offers) to drive brand authority and inspiration.
- Plan, produce, and publish high-quality content (posts, reels, stories, video) across Instagram, Facebook, TikTok, and YouTube.
- Create monthly content calendars with strong call-to-action alignment (traffic, lead generation, bookings).
- Manage daily community engagement, including comments, messages, and brand reputation.
- Collaborate with cruise line partners on co-branded campaigns, influencer activity, and user-generated content.
- Track and analyse KPIs (engagement, reach, growth, CTR, conversions, ROI) and optimise performance based on insights.
- Prepare regular performance reports with clear learnings, recommendations, and next steps.
Your profile
- Proven experience managing social media channels for a brand, ideally in travel, tourism, lifestyle, or e-commerce.
- Strong content creation skills, with a good eye for visuals, copy, and platform-specific storytelling.
- Data-driven mindset with experience analysing performance and translating insights into action.
- Commercial awareness and understanding of how social content drives traffic, leads, and sales.
- Hands-on experience with Instagram, Facebook, TikTok, and YouTube (organic-first, paid a plus).
- Comfortable collaborating cross-functionally with Paid Media, CRM, Design, Product, and Customer Service teams.
- Experience working with influencers, partners, or co-branded campaigns.
- Highly organised, proactive, and able to manage multiple campaigns and stakeholders simultaneously.
Our offer
- An international and diverse company.
- Team and company events on a regular basis.
- A dynamic environment with a start-up atmosphere and room for your own ideas.
- To accompany Dreamlines on its way to becoming the global market leader.
- A competitive salary and travel perks and discounts.
Social Media Manager in London employer: Cruise1st UK
Contact Detail:
Cruise1st UK Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Social Media Manager in London
β¨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing your own content that aligns with the cruise travel vibe. Use platforms like Instagram and TikTok to demonstrate your skills and attract attention.
β¨Tip Number 2
Network like a pro! Connect with industry professionals and engage with brands you admire. Attend events or webinars related to travel and social media to make valuable connections that could lead to job opportunities.
β¨Tip Number 3
Show off your analytical side! Create a portfolio that highlights your ability to track and analyse KPIs. Share case studies of how your social media strategies have driven engagement and bookings in the past.
β¨Tip Number 4
Donβt forget to apply through our website! We love seeing passionate candidates who are eager to join our team. Tailor your application to reflect your understanding of our brand and how you can contribute to our social media success.
We think you need these skills to ace Social Media Manager in London
Some tips for your application π«‘
Show Your Creativity: As a Social Media Manager, we want to see your creative flair! Make sure your application reflects your unique style and showcases your ability to create engaging content. Use visuals or examples of your previous work if you can!
Be Data-Driven: We love numbers! Highlight your experience with analysing social media performance and how you've used insights to drive results. This shows us that you understand the commercial side of social media and can turn creativity into measurable impact.
Tailor Your Application: Donβt just send a generic application! Tailor your CV and cover letter to match our job description. Mention specific platforms and campaigns you've worked on that align with our cruise travel products. We appreciate attention to detail!
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to receive your application and ensures you donβt miss out on any important updates. Plus, it shows us you're keen to join our team!
How to prepare for a job interview at Cruise1st UK
β¨Know Your Platforms
Make sure youβre well-versed in the social media platforms mentioned in the job description. Familiarise yourself with their unique features and best practices, especially for Instagram, Facebook, TikTok, and YouTube. Bring examples of successful campaigns or content you've created on these platforms to showcase your expertise.
β¨Showcase Your Creativity
Prepare to discuss your creative process and how you develop engaging content. Think about specific campaigns you've executed that align with commercial goals. Be ready to share your ideas for potential content pillars that could drive brand authority and inspire bookings.
β¨Data is Your Best Friend
Since the role requires a data-driven mindset, come prepared with examples of how you've tracked and analysed KPIs in previous roles. Discuss how youβve used insights to optimise performance and what metrics you consider most important for driving engagement and conversions.
β¨Collaboration is Key
Highlight your experience working cross-functionally with different teams. Be ready to talk about how youβve collaborated with influencers or partners on campaigns. This shows you understand the importance of teamwork in achieving social media success and can manage multiple stakeholders effectively.