Senior Growth Marketing Manager
Senior Growth Marketing Manager

Senior Growth Marketing Manager

Full-Time 60000 - 80000 £ / year (est.) No home office possible
CRU

At a Glance

  • Tasks: Lead digital marketing campaigns that drive demand and generate leads.
  • Company: Join CRU International, a leader in business intelligence for metals and mining.
  • Benefits: Competitive salary, career growth, and a dynamic work environment.
  • Other info: Collaborative team culture focused on innovation and excellence.
  • Why this job: Make an impact in a global brand while shaping the future of marketing.
  • Qualifications: Bachelor’s degree in Marketing or similar, with strong digital marketing skills.

The predicted salary is between 60000 - 80000 £ per year.

CRU International is a leading provider of business intelligence and consulting services in the metals, mining, and fertilizer industries. With over 50 years of experience, we offer valuable insights and analysis that help our clients make informed decisions in an ever‑changing global market.

About the role: An exciting opportunity to join a leading global commodities intelligence brand operating across metals, mining, fertilizer and energy transition markets. This role will lead the planning and delivery of data‑led, customer‑focused digital marketing initiatives that drive demand, lead generation, and sustainable long‑term growth.

Key Responsibilities:

  • Plan and manage the implementation and maintenance of digital marketing campaigns to generate qualified MQLs from new prospects and existing client accounts.
  • Lead and manage a small digital marketing team, planning projects and delivery in line with business priorities.
  • Monitor and report regularly on campaign performance.
  • Optimise campaigns by tracking performance, identifying opportunities to improve conversions and ROI.
  • Develop a thorough understanding of business priorities to deliver digital campaigns that drive awareness, engagement and adoption of services.
  • Build a strong understanding of customers and their needs, using analytics to inform campaign planning, structure, content, and audience segmentation.
  • Collaborate closely with regional marketers to develop and implement integrated campaigns that support commercial objectives.
  • Work cross‑functionally, championing collaboration and high‑quality communication.
  • Maintain a consistent focus on detail and quality of output, ensuring materials are delivered to a high standard.

Qualifications:

Bachelor’s degree in Marketing, CIM or similar preferred.

Senior Growth Marketing Manager employer: CRU

CRU International is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration within the global commodities intelligence sector. With a strong emphasis on employee growth, we provide ample opportunities for professional development and career advancement, all while being part of a supportive team that values data-driven decision-making and customer-centric strategies. Located in a vibrant industry hub, our employees enjoy a culture that encourages creativity and rewards initiative, making CRU International a truly rewarding place to build your career.
CRU

Contact Detail:

CRU Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Growth Marketing Manager

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.

✨Tip Number 2

Show off your skills! Create a personal website or portfolio showcasing your past marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table, especially for a role like Senior Growth Marketing Manager.

✨Tip Number 3

Prepare for interviews by researching the company and its competitors. We want you to be able to discuss how your experience aligns with their goals, especially in driving demand and lead generation in the commodities sector.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!

We think you need these skills to ace Senior Growth Marketing Manager

Digital Marketing
Data Analysis
Lead Generation
Campaign Management
Team Leadership
Performance Monitoring
ROI Optimisation
Customer Segmentation
Collaboration
Communication Skills
Attention to Detail
Project Planning
Market Understanding

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Senior Growth Marketing Manager role. Highlight your experience in digital marketing and any relevant achievements that align with the job description. We want to see how you can bring value to our team!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your skills match our needs. Be sure to mention your understanding of the metals, mining, and fertilizer industries if you have it.

Showcase Your Data Skills: Since this role is all about data-led initiatives, make sure to highlight your experience with analytics and campaign optimisation. We love seeing how you've used data to drive results in your previous roles!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Can't wait to see what you bring to the table!

How to prepare for a job interview at CRU

✨Know Your Numbers

As a Senior Growth Marketing Manager, you'll need to demonstrate your ability to drive data-led initiatives. Brush up on key metrics related to digital marketing campaigns, such as MQLs, ROI, and conversion rates. Be ready to discuss how you've used analytics in past roles to optimise campaigns and achieve business goals.

✨Showcase Leadership Skills

You'll be leading a small digital marketing team, so it's crucial to highlight your leadership experience. Prepare examples of how you've successfully managed projects and motivated teams in the past. Discuss your approach to collaboration and communication, especially when working cross-functionally.

✨Understand the Industry

CRU International operates in the metals, mining, and fertilizer industries, so do your homework! Familiarise yourself with current trends and challenges in these sectors. This knowledge will not only impress your interviewers but also help you tailor your responses to show how you can contribute to their specific needs.

✨Prepare for Scenario Questions

Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about past challenges you've faced in digital marketing and how you overcame them. Use the STAR method (Situation, Task, Action, Result) to structure your answers clearly and effectively.

Senior Growth Marketing Manager
CRU

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