At a Glance
- Tasks: Lead a global marketing team and drive impactful product marketing initiatives.
- Company: Crownpeak, a leader in AI-driven product discovery and content management.
- Benefits: Competitive salary, diverse team, and excellent benefits.
- Other info: Join a diverse team committed to inclusivity and personal growth.
- Why this job: Make an immediate impact in the digital world with innovative marketing strategies.
- Qualifications: 5+ years in senior marketing roles, strong leadership, and budget management skills.
The predicted salary is between 36000 - 60000 £ per year.
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About Crownpeak
Crownpeak powers global growth for influential brands through Fredhopper, our AI-driven product discovery engine, and FirstSpirit, our enterprise-grade content management system. We’ve built tools that simplify complexity, empowering marketers, merchandisers, and content creators to move faster and smarter.
Our AI-driven product discovery engine is trusted by 36% of the UK’s Top 25 and 25% of the EU’s Top 50 retailers. Built for fashion, beauty, and lifestyle brands, Fredhopper blends smart automation with human curation to meet evolving consumer expectations and local shopping behaviours at scale.
Our robust, enterprise-grade CMS is designed for businesses with complex international content demands. FirstSpirit delivers total flexibility, seamless integration, and enterprise governance. From content versioning to personalisation, it’s built to empower teams across regions to work smarter and faster without sacrificing control or compliance.
Join us and make an immediate impact in the digital world.
What’s the role?
We are seeking a dynamic and strategic Marketing Director to lead our global marketing organisation. This role will be responsible for managing a high-performing marketing team, overseeing the global marketing budget, driving lead generation, and executing impactful product marketing initiatives. The Marketing Director will collaborate closely with local Go-To-Market (GTM) leadership teams across key regions to ensure alignment and maximise market impact.
What will you do?
- Lead and manage a global marketing team, fostering a culture of collaboration, accountability, and innovation.
- Develop and oversee the global marketing strategy, ensuring alignment with company objectives and revenue targets.
- Own and manage the global marketing budget, ensuring effective allocation and ROI across initiatives.
- Drive lead generation programs to support sales pipelines across all regions.
- Lead product marketing efforts, including positioning, messaging, launch strategies, and enablement materials for sales teams.
- Collaborate closely with local GTM leadership teams in all key regions to adapt global strategies to regional needs and market dynamics.
- Measure, report, and optimise marketing performance metrics to ensure effectiveness and continuous improvement.
- Stay ahead of industry trends, competitive landscape, and emerging marketing technologies to maintain a competitive edge.
Who are you?
We don’t believe in ticking boxes here at Crownpeak. Here are a few skills that we feel would make you successful in the role, but we’d still love to hear from you if you feel you’d be a great fit.
- Proven experience (5+ years) in senior marketing leadership roles, preferably in a global B2B environment.
- Strong experience managing budgets and delivering measurable ROI on marketing initiatives.
- Demonstrated success in lead generation, product marketing, and GTM strategy execution.
- Exceptional leadership, communication, and collaboration skills with experience managing cross-functional and multicultural teams.
- Ability to think strategically while executing operationally with precision.
- Experience working closely with sales leadership and GTM teams across multiple regions.
Key competencies:
- Strategic thinking and vision
- Data-driven decision making
- Strong leadership and team development
- Global and multicultural awareness
- Excellent communication and stakeholder management
Our Culture
We offer competitive salaries, great colleagues and excellent benefits. We strive for success, are always pushing to do better, and work with pride and purpose together. You can see them in action in all aspects of our everyday work.
Today we are a 350+ team headquartered in the US with offices in Colorado, London, Newcastle, Paris, Amsterdam, Dortmund, Sofia and Sydney. Check out more about life as a Crownpeep on Linkedin and Instagram @crownpeak.
Crownpeak is proud to have a widely diverse team. We are committed to creating an inclusive environment where everyone, whoever they are, feels comfortable to be themselves and each person is valued for their skills, experiences, and unique perspectives. Crownpeak celebrates all talents. All of our positions are open to people with disabilities and we give them the means and opportunity to express all of their skills.
Marketing Director - Global in London employer: Crownpeak
Crownpeak is an exceptional employer that champions a culture of collaboration, innovation, and inclusivity, making it an ideal place for a Marketing Director to thrive. With competitive salaries, excellent benefits, and a commitment to employee growth, you will have the opportunity to lead a high-performing global marketing team while making a significant impact in the digital landscape. Join us in our vibrant offices across key locations, including London, where diverse perspectives are celebrated and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director - Global in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend marketing events, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing achievements, campaigns, and strategies. This is a great way to stand out and demonstrate your expertise to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success. Tailor your responses to show you understand their market.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Director - Global in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Marketing Director role. Highlight your leadership experience, budget management, and any successful marketing initiatives you've led.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit for our global marketing team.
Showcase Your Achievements:Quantify your successes in previous roles. Whether it's lead generation numbers or budget management, we want to see how you've made an impact in your past positions.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at Crownpeak
✨Know Your Stuff
Before the interview, dive deep into Crownpeak's products like Fredhopper and FirstSpirit. Understand how they empower marketers and enhance customer experiences. This knowledge will help you speak confidently about how your experience aligns with their goals.
✨Showcase Your Leadership Style
Prepare to discuss your leadership approach and how you've fostered collaboration in previous roles. Crownpeak values a culture of innovation and accountability, so share specific examples of how you've built high-performing teams and driven results.
✨Be Data-Driven
Since the role involves managing budgets and measuring ROI, come ready with examples of how you've used data to inform marketing strategies. Highlight any tools or metrics you've employed to optimise performance and drive lead generation.
✨Cultural Fit Matters
Crownpeak prides itself on diversity and inclusion. Be prepared to discuss how you’ve contributed to an inclusive environment in your past roles. Share your thoughts on multicultural awareness and how it can enhance marketing strategies across different regions.
