Marketing Director UK & Ireland

Are you an outstanding marketing leader ready to drive brand growth and outstanding customer experiences? Here at Crown Paints, we are seeking an experienced Marketing & Customer Care Director to strategically lead and enhance our brand, marketing, product portfolio, and customer care strategies across the UK and Ireland. If you're a visionary leader with a proven track record in marketing, this role is your chance to significantly impact our business. Make a strategic difference and drive brand success!

In this influential leadership position, you will develop and implement comprehensive marketing and customer care strategies aligned with Crown Paints’ ambitious growth objectives. You will lead and inspire high-performing teams, driving brand preference, customer loyalty, and market-leading innovations.

Your key responsibilities will include:

• Developing and implementing strategic plans that enhance brand value, market share, and customer satisfaction.
• Leading, mentoring, and developing a dedicated team, encouraging a culture of creativity, accountability, and continuous improvement.
• Being responsible for brand positioning, product portfolio management, and ensuring consistency across all customer touchpoints.
• Driving impactful marketing campaigns, leveraging digital channels, social media, and innovative media planning to improve customer engagement and brand preference.
• Using market research and customer insights to guide strategy, product innovation, and customer experience improvements.
• Leading on budget and departmental operational expenditure, ensuring effective prioritisation and phasing, and delivering measurable returns on investment.
• Collaborating with internal teams (sales, R&D, operations) and external partners to ensure alignment and fully optimised marketing initiatives.
• Representing Crown Paints as a key spokesperson, building relationships at industry events and with key collaborators.

What We're Looking For:

• Progressive experience in marketing, including in a senior leadership role.
• Proven expertise in brand and product management with a track record of driving highly impactful multi-channel marketing campaigns.
• Strong leadership capability with executive presence, experienced in leading teams and encouraging high-performance cultures.
• Outstanding critical thinking skills, strong analytical capabilities, and demonstrated capacity to transform insights into practical strategies.
• Outstanding communication, collaboration, and negotiation skills, with a deep understanding of B2B and B2C markets.
• Ability to effectively handle multi-million-pound budgets and deliver measurable business results.

Why Join Us?

Crown Paints is dedicated to creating an environment that values innovation, diversity, and continuous improvement. This role offers the opportunity to lead central initiatives and craft the strategic direction of a respected brand and exciting product portfolio. Join a collaborative leadership team passionate about driving growth, delivering excellence, and fostering an inclusive, customer-focused culture. Ready to make an impact with Crown Paints? Click the ‘Apply for position’ button and submit your CV today!