At a Glance
- Tasks: Create engaging social media content and manage email marketing campaigns.
- Company: Join Crown Energy, a dynamic utility connections company with a collaborative marketing team.
- Benefits: Enjoy a competitive salary, hybrid working, flexible hours, and 25 days annual leave.
- Other info: Great opportunities for growth and team events to keep things fun!
- Why this job: Make an impact with your creativity while driving measurable results in digital marketing.
- Qualifications: 2+ years in digital marketing, strong content creation skills, and experience with email platforms.
The predicted salary is between 28000 - 42000 £ per year.
Location: Bury, Greater Manchester (Hybrid – up to 2 days remote)
Salary: Circa £35,000 depending on experience
ROLE OVERVIEW
We are looking for a proactive Digital Marketing Executive who can take ownership of social media activity, create high-quality digital content and support the development of email marketing campaigns. This role combines creativity with commercial thinking. You will be responsible for producing content and campaigns that not only look strong but deliver measurable results including engagement, website traffic and enquiries. Email marketing will be a key focus for the role as Crown Energy continues to develop and expand its email marketing activity.
ABOUT CROWN ENERGY
Crown Energy is a utility connections company helping businesses and developers get connected to essential services, including gas, electricity and water. This role sits within the central digital marketing team at Crown Oil, working as part of a collaborative team of around 10 marketing specialists supporting multiple brands across the group. This is an in-house role, and we are managing the recruitment process directly.
KEY RESPONSIBILITIES
- Social Media Marketing
- Plan and deliver social media activity aligned with marketing and business objectives
- Create and design content across LinkedIn, Facebook, Instagram and X
- Manage engagement, including comments, messages and audience interaction
- Monitor performance, including reach, engagement and click-through rates
- Identify opportunities to optimise content and improve performance
- Content Creation and Design
- Produce digital content including graphics, social posts, blog content and short-form video
- Design visual content using tools such as Canva or Adobe Creative Suite
- Work with internal teams to capture project updates, service highlights and case studies
- Ensure content aligns with brand tone of voice and messaging
- Maintain website content using WordPress CMS
- Email Marketing
- Build and manage email marketing campaigns using Mailchimp
- Create newsletters, promotional campaigns and automated email journeys
- Support the development of Crown Energy’s email marketing strategy
- Monitor performance, including open rates, click-through rates and conversions
- Use insights and data to optimise future campaigns
PERSON SPECIFICATION
Essential Skills and Experience
- Minimum 2 years experience in digital marketing, social media marketing or content marketing
- Strong commercial understanding of social media marketing and audience engagement
- Experience creating and designing digital content
- Experience using email marketing platforms such as Mailchimp or similar tools
- Excellent written communication and copywriting skills
- Strong attention to detail and organisational ability
- Ability to manage multiple projects and work independently
Desirable Experience
- Paid social advertising (Meta or LinkedIn)
- Basic search engine optimisation (SEO) knowledge
- WordPress or CMS experience
- Basic video editing skills (CapCut, Premiere or similar)
- Experience using marketing analytics or reporting tools
WHAT WE OFFER
- Competitive salary depending on experience
- Hybrid working (up to 2 days remote per week)
- Flexible working hours
- 25 days annual leave plus bank holidays
- On-site parking
- Development opportunities within a growing marketing team
- Team events and company incentives
If you are a proactive digital marketer who enjoys creating content, managing campaigns and delivering measurable results, we would love to hear from you.
DIGITAL MARKETING EXECUTIVE (SOCIAL & EMAIL) Digital Marketing · Bury New Road - Bridge House in Manchester employer: Crown Oil UK
Crown Energy is an exceptional employer that fosters a collaborative and innovative work culture, offering a competitive salary and hybrid working options to ensure a healthy work-life balance. With a strong focus on employee development, team events, and incentives, this role provides ample opportunities for growth within a dynamic marketing team in the heart of Greater Manchester.
StudySmarter Expert Advice🤫
We think this is how you could land DIGITAL MARKETING EXECUTIVE (SOCIAL & EMAIL) Digital Marketing · Bury New Road - Bridge House in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Crown Oil UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Crown Oil UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Crown Oil UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Crown Oil UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace DIGITAL MARKETING EXECUTIVE (SOCIAL & EMAIL) Digital Marketing · Bury New Road - Bridge House in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Crown Oil UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Crown Oil UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Crown Oil UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Crown Oil UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Crown Oil UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Crown Oil UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
