At a Glance
- Tasks: Drive sales growth in your region and manage existing client relationships.
- Company: Join Crown Equipment, a leader in electric lift truck design and manufacturing.
- Benefits: Competitive salary, commission, company car, and 25 days holiday.
- Other info: Enjoy a supportive culture with excellent training and social benefits.
- Why this job: Be part of a passionate team that values innovation and career development.
- Qualifications: 5 years in materials handling sales, strong new business development skills.
The predicted salary is between 30000 - 33000 £ per year.
Since its entry into the material handling industry in the 1960s, Crown Equipment Corporation has earned a reputation for exceptional product design, engineering and manufacturing of its award-winning line of electric lift trucks. Our goal is to always provide the user with the safest, most efficient and ergonomic forklift truck possible. Crown supports customers with a wide selection of electric forklift trucks ranging from pallet trucks to very narrow-aisle VNA trucks.
Reporting to the Regional Sales Manager, your key responsibility is the growth of a specific sales region. The area already hosts an existing client portfolio but ultimately the success of the role hinges on 80% New Business Development and 20% Account Management of our existing customer base.
We are looking for candidates that come from a Materials Handling background and ideally within the Fork Lift Industry. You will play a key role in all stages of the sales process, including initial prospecting, appointment making, customer presentations and demonstrations through to ultimately closing the deal.
The efficient planning and management of the territory is as crucial as your work ethic, drive and enthusiasm. Offering a Consultative approach, working across all levels from shop floor to board level, you will develop a thorough understanding of each prospect or customer and their operations, looking for opportunity to secure new business, develop further business or provide additional value.
We are looking for an individual who can demonstrate a successful sales track record within the electric warehousing equipment sector or a similar or aligned industry such as pallet racking systems. We place emphasis on career stability and therefore look for an employment history that demonstrates this. You will be a self-starter and have a strong work ethic, high energy, drive and determination.
Essential Skills:- Candidate should have a minimum of 5 years Materials Handling sales background ideally within the Fork Lift Industry.
- Strong new business development skills.
- Effective account management / development capabilities.
- Personable – ability to build strong relationships.
- Strong presentation and customer facing skills (written and verbal presentations, equipment demonstration, price negotiation and objection handling).
- Commercial acumen (need identification, market awareness, competitor awareness).
- Solution sales ability.
- Numerically competent.
- IT skills (Microsoft Office, email etc.).
- Excellent organisational skills (specifically territory planning, time management and working to deadline).
- Ability to absorb client information and communicate features and benefits to customers.
Hours of Work: Monday to Friday – 37 hours per week, but may be more to fulfil the job requirements.
Target Salary: Highly competitive salary plus excellent commission and quarterly bonus.
Company Vehicle: Company car & fuel card; private mileage benefit subject to tax regulations.
Holidays: 25 days holiday.
Pension: Company pension plan.
At Crown, we know that our employees are the driving force behind our success in the material handling industry. We cultivate a culture of passionate people and inspired innovation. In fact, throughout Crown’s history, more than 1,000 employees have reached a 25-year milestone, and we are proud to have travelled their career paths with them.
From employee training and development to competitive compensation packages, we invest in our employees, knowing that people are always at the core of what moves us forward.
In addition to financial remuneration and participation, we offer our employees various social benefits including but not limited to:
- Company car plus fuel card – private use of company vehicle (subject to tax regulations).
- Company pension plan.
- 25 days annual leave plus bank holidays.
- Excellent discount scheme with access to the best perks from some of the UK’s biggest brands.
- Childcare voucher scheme.
- Employee assistance programme.
Please contact us via our website at: Crown Lift Trucks Ltd, Tracey Sherwood-Page, Rutherford Road, Basingstoke, RG24 8PD, www.crown.com
If you have any further queries regarding this job, please do not hesitate to contact the Recruitment Team at Crown Lift Trucks Ltd on 01256 300211 or via uk.recruitment@crown.com.
Area Sales Manager - HU / DN employer: Crown Lift Trucks
Crown Equipment Corporation is an exceptional employer that prioritises the growth and well-being of its employees, offering a supportive work culture where teamwork and innovation thrive. With competitive benefits such as a company vehicle, generous holiday allowance, and a commitment to ongoing professional development, employees are empowered to excel in their roles while enjoying a fulfilling work-life balance in the vibrant Birmingham area. Join us at Crown, where your contributions are valued and your career can flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - HU / DN
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager - HU / DN at Crown Lift Trucks, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Crown Lift Trucks. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager - HU / DN. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager - HU / DN
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Crown Lift Trucks:When writing your cover letter, make sure to tailor your message specifically for Crown Lift Trucks. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Crown Lift Trucks
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Crown Lift Trucks that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Crown Lift Trucks that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Crown Lift Trucks’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.