Marketing Operations Manager in Liverpool

Marketing Operations Manager in Liverpool

Liverpool Full-Time 39234 - 43951 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Manage marketing platforms and optimise processes for effective campaigns.
  • Company: Join CCS, the UK's largest public procurement organisation, making a real impact.
  • Benefits: Enjoy a competitive salary, generous leave, remote work options, and a flexi-time scheme.
  • Other info: Flexible working model with a mix of home and office collaboration.
  • Why this job: Be part of a dynamic team driving innovative marketing strategies with a customer-first approach.
  • Qualifications: Experience in managing marketing systems and data analysis is essential.

The predicted salary is between 39234 - 43951 £ per year.

Job Details

  • Job Title: Marketing Operations Manager - Maternity Cover
  • Band: 4
  • Salary: £48,027 - £53,310
  • Location: Liverpool, Norwich, Newport, Birmingham
  • Contract Type: Fixed Term - 12 Months
  • Hours: Full Time, Compressed Hours
  • Closing Date: 23rd August 2026
  • Interview Date(s): 10th/11th September (subject to change)

Insight into GCA - Webinar

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Invitation to Join

Would you like to be part of a high performing marketing team? Are you an analytical thinker who can manage our systems and reporting, ensuring we are set up to succeed?

Job Summary

Working closely with the Deputy Head of Marketing, you'll ensure we optimise our marketing platforms, systems and processes to improve marketing and communications efficiency, effectiveness and performance reporting. You'll play a crucial role in stakeholder relationship management, workflow optimisation and how we leverage digital technologies and AI to enhance our marketing capabilities. This is a fantastic opportunity to join a dynamic marketing team of 12 people that sits within the wider marketing and communications team of 24 people at GCA. You will support our marketing strategy and activation by ensuring all activity is data and insight led and audience focused. This is an exciting time to join the team as we roll-out a new brand strategy, grow our digital expertise and build on our multi-disciplinary ways of working across the team.

Key Accountabilities

  • Produce and analyse performance evaluation reports, providing actionable insights that improve effectiveness and inform data-led marketing strategies
  • Lead discussions across marketing and communications to ensure standards for insight and evaluation are being met against functional standards
  • Training of team members on processes, systems, and insight and evaluation
  • Maintain and optimise our systems and tools, ensuring they integrate effectively across our marketing channels
  • Manage workflows and standard operating procedures, from briefing through to evaluation, identifying opportunities to improve efficiency
  • Leverage the latest digital marketing tools and technologies, including marketing automation and Artificial Intelligence (AI) to enhance our capabilities
  • Maintain robust data management processes, ensuring data protection compliance while maximising audience insights and segmentation
  • Build and manage relationships with internal and external stakeholders, including supplier agencies
  • Apply the principles, policies and practices of Government Communications Service to a high professional standard

Essential Criteria

  • Demonstrable experience of managing and integrating marketing platforms, systems and processes to meet business objectives
  • Excellent analytical skills, with experience using data management and reporting tools to evaluate campaign performance, interpret data and provide actionable, robust insights
  • Proven ability to design, implement and optimise efficient marketing processes and workflows
  • Able to develop strong, productive relationships at all levels inside and outside of the organisation to achieve business objectives
  • Strong written and verbal communication skills with the ability to convey information clearly and adapt style to suit different audiences and stakeholders

Success Profiles (to be assessed at interview)

  • Seeing the bigger picture
  • Changing and improving
  • Communicating and influencing
  • Technical Data and insight – Lead

Success Profiles Framework

Valuing our people:

  • Competitive salary
  • Generous pension scheme
  • A discretionary non-contractual performance related bonus
  • Working remotely in addition to working in advertised office location
  • Flexi time scheme (available for B1-B6) - Remove this bullet for SCS roles
  • Minimum 25 days annual leave to a maximum service related 30 days excluding bank holidays

Unlimited Impact

The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan and the Civil Service D&I Strategy.

Working flexibly, delivering outcomes

GCA operates a smarter working model that balances flexibility with collaboration. Successful candidates are expected to spend at least 26 days per quarter (approximately 2 days per week, pro-rata) at their contracted office, another GCA site, or off-site for meetings. For the remainder of the time, you may work from home or another suitable location that meets business needs.

Artificial Intelligence

Artificial Intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance for more information on appropriate and inappropriate use.

Selection Process

A reserve list may be held for up to 12 months, which the Civil Service may use to fill future suitably similar vacancies across government for candidates who are considered appointable following interview. Please note that as part of this recruitment process, if you are unsuccessful at the interview stage but are close to the benchmark score you may be considered for and offered a role at a lower pay band within the same job family.

Complaints Procedure

Our recruitment processes are underpinned by the principle of selection for appointment on merit on the basis of fair and open competition as outlined in the Civil Service Commission's Recruitment Principles details of which can be found at https://civilservicecommission.independent.gov.uk/recruitment/recruitment-principles/.

About GCA

Government Commercial Agency (GCA) is the largest public procurement organisation in the UK. With over 800 staff, we help thousands of public and third sector buyers in the UK with billions of pounds of spending each year. We have a wide range of commercial agreements to help our customers buy what they need, when they need it - saving time and money.

Why Join GCA?

We offer fantastic benefits as well as career development opportunities, have an inclusive culture that values work-life balance and offers flexibility in how you work.

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Marketing Operations Manager in Liverpool employer: Crown Commercial Service

Crown Commercial Service is an exceptional employer, offering a dynamic work environment where creativity and collaboration thrive. With a strong focus on employee growth, you will have the opportunity to mentor others while shaping impactful government services that enhance user experiences. Located in the UK, our inclusive culture and commitment to evidence-based design ensure that your contributions will be meaningful and rewarding.

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Contact Details:

Crown Commercial Service Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Operations Manager in Liverpool

Tip Number 1

Familiarise yourself with the latest digital marketing tools and AI technologies. Being able to discuss how you've leveraged these in past roles will show your proactive approach and readiness to enhance marketing capabilities.

Tip Number 2

Prepare to demonstrate your analytical skills by bringing examples of performance evaluation reports you've created. Highlight how your insights led to improved campaign effectiveness, as this aligns closely with the role's requirements.

Tip Number 3

Network with current or former employees of CCS, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach during interviews.

Tip Number 4

Be ready to discuss your experience in managing workflows and standard operating procedures. Prepare specific examples that showcase your ability to optimise processes, as this is a key aspect of the Marketing Operations Manager role.

We think you need these skills to ace Marketing Operations Manager in Liverpool

Marketing Platform Management
Data Analysis and Reporting
Performance Evaluation
Workflow Optimisation
Digital Marketing Tools Proficiency
Artificial Intelligence Integration
Stakeholder Relationship Management

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience in managing marketing platforms and systems. Use specific examples that demonstrate your analytical skills and ability to optimise workflows.

Craft a Strong Cover Letter:In your cover letter, address how your background aligns with the key accountabilities of the role. Mention your experience with data management and reporting tools, and how you've used insights to improve campaign effectiveness.

Highlight Relevant Skills:Clearly outline your skills in digital marketing tools and technologies, especially any experience with AI and marketing automation. This will show your capability to enhance marketing capabilities as mentioned in the job description.

Prepare for Success Profiles:Familiarise yourself with the Civil Service Success Profiles Framework. Be ready to provide examples of how you have seen the bigger picture, made effective decisions, and improved processes in your previous roles.

How to prepare for a job interview at Crown Commercial Service

Understand the Role

Make sure you thoroughly understand the responsibilities of a Marketing Operations Manager. Familiarise yourself with the key accountabilities mentioned in the job description, such as optimising marketing systems and leveraging digital technologies.

Prepare Data Insights

Since you'll be assessed on your ability to provide actionable insights from data, prepare examples of how you've used data management and reporting tools in previous roles. Be ready to discuss specific metrics and outcomes.

Showcase Your Analytical Skills

Demonstrate your analytical skills by preparing to interpret data and create reports during the interview. You might be asked to present a case study or example where your analysis led to improved campaign effectiveness.

Build Relationships

Highlight your experience in building strong relationships with stakeholders. Prepare examples of how you've successfully collaborated with internal teams or external agencies to achieve business objectives.