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For Companies At a Glance
- Tasks: Own and optimise HubSpot CRM to drive customer engagement and revenue growth.
- Company: Fast-growing finance brokerage with a modern, energetic culture.
- Benefits: Exciting office, health programme, ongoing training, and career development opportunities.
- Why this job: Make a real impact on customer journeys and marketing automation strategies.
- Qualifications: Strong HubSpot experience and analytical skills required.
- Other info: Join a dynamic team and shape a critical growth function.
The predicted salary is between 36000 - 60000 £ per year.
About Crown Business Finance
Crown Business Finance is a fast-growing commercial finance brokerage, helping businesses across the UK access funding to start, scale, and succeed. Having funded over £110 million in the last year, we combine deep commercial expertise with a modern, energetic culture. As we enter our next phase of growth, we’re investing heavily in CRM, data, and lifecycle marketing.
The Role
You’ll be the HubSpot champion within the business, responsible for ensuring our CRM is structured, automated, and optimised to drive engagement, conversion, and revenue.
Key Responsibilities
- HubSpot CRM & Automation
- Own and manage HubSpot across Marketing, Sales, and CRM functions.
- Build, optimise, and maintain workflows, automations, and lifecycle stages.
- Ensure data quality, segmentation, and reporting accuracy.
- Create dashboards and reports to track funnel performance, attribution, and ROI.
- Email & Lifecycle Marketing
- Build and execute automated email journeys (lead nurturing, onboarding, re-engagement).
- Draft and schedule newsletters, campaigns, and internal updates.
- Continuously test, refine, and optimise campaigns based on performance data.
- Marketing Performance & Insight
- Track and report on CRM, email, and campaign performance.
- Analyse user behaviour and funnel drop-off points to inform improvements.
- Support SEO, paid media, and organic campaigns with CRM insights and targeting.
- Collaboration & Enablement
- Work closely with sales to improve lead handover, pipeline visibility, and conversion rates.
- Support marketing campaigns with CRM logic, segmentation, and tracking.
- Act as the internal go-to expert for HubSpot best practices.
- Process & Improvement
- Document CRM processes and improve system efficiency.
- Identify opportunities to automate manual tasks and improve scalability.
- Support future CRM and tech development as the business grows.
The Ideal Candidate
- Strong experience using HubSpot (Marketing Hub and CRM essential).
- Highly organised, detail-oriented, and confident managing multiple workflows.
- Analytical and comfortable working with data, reports, and dashboards.
- Proactive self-starter who thrives in a fast-paced, performance-driven environment.
- Passionate about CRM, automation, and customer lifecycle marketing.
This role is ideal for someone who wants to own systems, automation, and performance.
Bonus Experience (Nice to Have)
- HubSpot certifications.
- Experience supporting sales teams via CRM optimisation.
- Basic understanding of SEO, PPC, and attribution models.
- Experience in financial services, B2B, or lead-generation businesses.
- Familiarity with integrations, APIs, or marketing tech stacks.
What Success Looks Like
- Clean, reliable CRM data with clear lifecycle tracking.
- Improved lead conversion rates through better automation and nurturing.
- Increased engagement and performance from email and CRM-led campaigns.
- Strong reporting that informs commercial and marketing decisions.
- A scalable, well-structured HubSpot setup that supports long-term growth.
Benefits
- Modern and exciting office space
- Company events and social activities
- Health & wellbeing programme
- Ongoing training and career development
- Opportunity to shape and own a critical growth function
CRM Marketing Executive in Milton Keynes employer: Crown Business Finance Limited
Contact Detail:
Crown Business Finance Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Marketing Executive in Milton Keynes
✨Tip Number 1
Get to know HubSpot inside out! Since this role is all about owning the CRM, dive into tutorials and resources. The more you understand the platform, the better you'll be at showcasing your skills during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. This can give you insider info about the company culture and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for data discussions! Brush up on how to analyse user behaviour and funnel performance. Being able to talk confidently about these topics will show you're ready to take on the hands-on responsibilities of the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at Crown Business Finance.
We think you need these skills to ace CRM Marketing Executive in Milton Keynes
Some tips for your application 🫡
Show Your Passion for HubSpot: Make sure to highlight your love for HubSpot in your application. We want to see how you've used it in the past and how you plan to take ownership of customer journeys with it. Share specific examples that demonstrate your expertise!
Be Data-Driven: Since this role is all about turning data into growth, don’t shy away from showcasing your analytical skills. Include any experience you have with data reporting and insights, and how you've used them to improve marketing performance.
Tailor Your Application: Take a moment to tailor your CV and cover letter to match our job description. We love seeing candidates who understand our needs and can articulate how their skills align with our goals. It shows us you’re genuinely interested!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture!
How to prepare for a job interview at Crown Business Finance Limited
✨Know Your HubSpot Inside Out
Since this role is all about being the HubSpot champion, make sure you brush up on your HubSpot knowledge. Familiarise yourself with its features, especially around CRM and automation. Be ready to discuss how you've used it in the past and any specific workflows or campaigns you've managed.
✨Showcase Your Analytical Skills
This position requires a strong analytical mindset. Prepare examples of how you've used data to drive marketing decisions or improve campaign performance. Bring along any reports or dashboards you've created to demonstrate your ability to track and analyse metrics effectively.
✨Demonstrate Your Passion for CRM and Automation
Express your enthusiasm for CRM systems and marketing automation during the interview. Share any personal projects or experiences that highlight your proactive approach to optimising customer journeys and improving data integrity. This will show them you're not just qualified, but genuinely excited about the role.
✨Prepare Questions About Their Growth Plans
As Crown Business Finance is entering a new phase of growth, come prepared with insightful questions about their future plans. Ask how they envision the CRM function evolving and what challenges they anticipate. This shows your interest in the company’s direction and your eagerness to contribute to their success.
