Agency Partnership Lead in London

Agency Partnership Lead in London

London Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive revenue growth and build relationships with agency partners for exciting shows.
  • Company: Join a dynamic team at Crowd, known for innovative podcasts and partnerships.
  • Benefits: Enjoy a competitive salary, flexible working, and 25 days holiday plus your birthday off.
  • Other info: Work remotely with occasional travel to our Manchester office and collaborate on award-winning projects.
  • Why this job: Shape the future of agency partnerships and make a real impact in the media landscape.
  • Qualifications: 5+ years in multimedia sales with strong negotiation and relationship-building skills.

The predicted salary is between 45000 - 55000 £ per year.

The Agency Partnerships Lead is responsible for driving revenue growth across Crowd’s portfolio of shows:

  • For The Love Of Rugby – Ben Youngs & Dan Cole
  • Long Story Short – Jill Scott & Karen Carney
  • For The Love Of Cricket – Stuart Broad & Jos Buttler
  • For The Love Of Cycling – Ned Boulting, David Millar, Pete Kennaugh & Lizzie Deignan

This will be done by building and managing relationships with agency partnerships, planning and AV teams.

The candidate must be up to date on their agency patches to identify new business opportunities and develop a commercially compelling narrative that aligns with agency plans and strategies.

This role combines business development, relationship management, and creative thinking.

The Agency Partnerships Lead is responsible for not only the revenue generation from their patches, but also for identifying road shows or publisher presenter opportunities to drive awareness of Crowd Network within the agency world.

The candidate will be the first hire in this space, so they will play a key role in shaping Crowd’s commercial approach amongst agencies, increasing market presence, and ensuring the business remains a front‑of‑mind solution for partnership, planning and AV teams.

  • Business Development & Revenue Growth
  • Drive new business growth across Crowd’s portfolio of shows
  • Identify and secure new commercial opportunities with agency teams
  • Develop and execute sales strategies aligned with audience, content, and market opportunities
  • Build and maintain a strong pipeline of potential partners
  • Increase awareness of Crowd’s value proposition within the agency market
  • Partnership Management
  • Build and maintain relationships with key agency decision makers
  • Manage the full partnership lifecycle from pitch and negotiation to onboarding and delivery
  • Ensure partnerships are structured to deliver strong commercial and creative outcomes
  • Work closely with Account Managers to ensure smooth campaign delivery
  • Commercial Strategy & Campaign Development
  • Identify opportunities for agency road shows and similar showcase events
  • Develop creative partnership ideas, including branded content and integrated campaigns
  • Monitor industry trends, competitor activity, and emerging opportunities
  • Ensure commercial activity supports both audience engagement and revenue goals
  • Contribute to the development of scalable commercial formats and offerings
  • Collaboration & Cross-Functional Working
  • Work closely with production, editorial, and creative teams to deliver partnerships
  • Collaborate with Account Managers on campaign execution and client management
  • Align with leadership on commercial priorities and business growth
  • Contribute to cross-departmental planning and decision-making
  • Company-Wide Responsibilities
  • Act as a collaborative and proactive team member across the business
  • Contribute to company-wide strategy, planning, and growth initiatives
  • Support tasks outside of the immediate remit where required in a growing SME
  • Represent Crowd’s values and standards internally and externally

Skills & Experience

  • Minimum of 5+ years of experience in multimedia sales
  • Strong experience in media sales, brand partnerships, or business development
  • Proven track record of driving revenue growth
  • Strong network of brand and agency contacts
  • Ability to develop creative commercial concepts and campaigns
  • Excellent negotiation, presentation, and relationship-building skills
  • Strong commercial awareness and understanding of media and content landscapes
  • Experience working in sport or related industries is beneficial

Qualifications

  • Relevant professional experience in media, advertising, or commercial roles
  • Formal qualifications welcomed but not essential
  • Behaviours & Ways of Working
  • Commercially driven and results-focused
  • Proactive and entrepreneurial, with a self-starter mindset
  • Strong relationship builder and communicator
  • Creative and strategic in approach
  • Collaborative and adaptable
  • Focused on growth, innovation, and continuous improvement

Package & Benefits

This role can be based anywhere in the UK, however, travel to the Crowd offices in Manchester will be required from time‑to‑time as will on‑location shooting.

  • The salary for the role is £45,000 - £55,000, depending on experience. You will also get:
  • Holidays: 25 days per year, plus an extra day for your birthday after two years’ service.
  • Flexible & hybrid working with regular collaboration in our Manchester offices.
  • Actively managed pension scheme.
  • Life Assurance, Income Protection and Health Cash Plan.
  • Training and development opportunities and the chance to work on award‑winning podcasts and branded partnerships.
  • #J-18808-Ljbffr

Agency Partnership Lead in London employer: Crowd Network

Crowd Network is an exceptional employer, offering a dynamic and creative work environment where innovation thrives. As a Senior Producer/Channel Lead for For the Love of Golf, you will have the unique opportunity to shape a new sports media brand from its inception, supported by a culture that values collaboration and professional growth. With flexible working arrangements, comprehensive benefits, and a commitment to employee development, Crowd Network is dedicated to fostering a rewarding career for those passionate about digital content and sports.

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Contact Details:

Crowd Network Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Agency Partnership Lead in London

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We think you need these skills to ace Agency Partnership Lead in London

Business Development
Relationship Management
Creative Thinking
Sales Strategies
Negotiation Skills
Campaign Development
Commercial Awareness

Some tips for your application 🫡

Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.

Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.

Tailor Your Documents for Us:When applying for a full-time role at Crowd Network, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!

Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.

How to prepare for a job interview at Crowd Network

Show off your analytical skills

In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!

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Portfolio of Projects

Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.

Know their business model

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