At a Glance
- Tasks: Lead global channel marketing strategy and execute impactful campaigns.
- Company: Join Crowcon, a leader in life-saving gas detection technology.
- Benefits: Enjoy hybrid working, generous pension, and 25 days holiday plus your birthday off.
- Other info: Diverse and inclusive workplace culture encouraging all to apply.
- Why this job: Make a real difference in a collaborative environment focused on safety and innovation.
- Qualifications: 5+ years in B2B channel marketing with strong analytical skills.
The predicted salary is between 60000 - 70000 £ per year.
Help grow a safer, cleaner, healthier future for everyone, every day. Crowcon Detection Instruments Ltd. is looking to recruit to the Marketing department a Channel Marketing Manager to contribute to delivering company growth goals. Reporting to the Head of Marketing, this hybrid role offers flexible working opportunities within a collaborative and growing global business.
About Us
We have been designing and manufacturing life-saving products for 50 years, protecting people from toxic and flammable gases. Crowcon’s purpose is: Detecting Gas. Saving Lives. Crowcon's vision is: a world where gas hazards never cost a life.
Crowcon’s values:
- Do the right thing: Integrity guides our actions, even when no one is looking and even when it is hard.
- Own the outcome: With ambition and accountability, we take ownership for results.
- Work as one: By working as one team, we achieve more than any of us could alone.
What will you be doing?
As part of the Marketing team, you will own and execute Crowcon’s global channel marketing strategy, supporting growth through new and existing channel partners. This is a hands-on role responsible for translating business and product priorities into integrated, multi-channel marketing campaigns that drive engagement, pipeline and partner performance.
Key Responsibilities:
- Channel Marketing Plan & Execution: Own and lead the execution of the channel partner marketing plan across the global partner base, working closely with regional Sales, Product Management and Brand Marketing teams to ensure channel activity is aligned with wider marketing, product and account priorities.
- Partner Engagement & Enablement: Lead how Crowcon communicates with and engages its partner audience. Design and execute an always-on partner communication strategy across multiple channels.
- Portal Management: Support the development, enhancement and execution of Crowcon’s partner portal. Manage day-to-day ownership of the partner portal, including content updates, usability improvements and engagement tracking.
- Performance & Reporting: Track partner engagement, campaign performance and programme effectiveness using data and analytics. Build reporting and dashboards to measure channel programme ROI, identify optimisation opportunities and support decision making.
Skills & Experience:
- Minimum 5 years’ experience in B2B channel or partner marketing, communications or generalist marketing, ideally within industrial, technical or technology sectors.
- Hands-on experience developing and executing partner marketing programmes and campaigns.
- Strong commercial mindset with the ability to connect marketing activity to pipeline and revenue impact.
- Experience working in a matrixed, international environment across global teams.
- Strong analytical skills with experience in campaign performance tracking, reporting and dashboards.
Company benefits:
- Generous company pension (up to 10.5% matched on a sliding scale)
- Hybrid working
- Company shares
- Health cashplan (Medicash)
- Eyecare scheme (with Specsavers)
- Corporate life insurance
- 25 days holiday
- Your birthday off (after 1 year of service)
- 3 days holiday purchase
- 14 weeks paid maternity, paternity, adoption leave
- Cycle to work scheme
- Subsidised annual bus pass
- Annual train ticket payment scheme
- Employee assistance programme
- Learning and development opportunities
- Free parking and subsidised EV charging points
- Salary sacrifice car leasing
Don’t have every single listed skill/experience? At Crowcon we are actively building and encouraging a diverse and inclusive workplace culture, so if you’re excited about this role as the next step of your career, we encourage you to apply anyway.
Channel Marketing Manager in Abingdon employer: Crowcon Detection Instruments Ltd.
Crowcon Detection Instruments Ltd. is an exceptional employer, offering a collaborative and flexible work environment that prioritises employee well-being and growth. With a strong commitment to integrity and innovation, employees benefit from generous perks such as a robust pension scheme, hybrid working options, and extensive learning opportunities, all while contributing to a mission that saves lives through cutting-edge technology. Located in the vibrant Milton Park area, Crowcon fosters a culture of inclusivity and support, making it an ideal place for those seeking meaningful and rewarding careers.
Contact Details:
Crowcon Detection Instruments Ltd. Recruitment Team