Marketing & Communications Manager
Marketing & Communications Manager

Marketing & Communications Manager

London Full-Time 28800 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage marketing campaigns, social media, and website content while collaborating with creative teams.
  • Company: Croud is a global digital marketing agency known for its innovative approach and supportive culture.
  • Benefits: Enjoy hybrid working, 25 days holiday, sabbaticals, and a range of wellness perks.
  • Why this job: Join a purpose-driven team that values creativity, collaboration, and continuous learning.
  • Qualifications: Experience in content creation, strong organisational skills, and familiarity with marketing tools required.
  • Other info: Croud promotes an inclusive culture and offers clear paths for career progression.

The predicted salary is between 28800 - 42000 £ per year.

Croud is a global, full service digital marketing agency with a unique business model that helps businesses drive sustainable growth in the new world of marketing. Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW. At Croud, we unlock potential by elevating our people, clients, and communities within a rapidly advancing and complex economy. Our culture is strategically driven and inspired by a shared long-term vision. It is collaborative and connected, with a focus on continuous learning and mutual support. We are energised by future thinking, driving innovation to achieve better outcomes. Above all, we are purpose-driven, committed to positively impacting our people, the planet, and our global communities.

We’re looking for an enthusiastic and well-rounded Marketing and Communications Manager to help drive Croud’s marketing and communications activity. Reporting into the Head of Marketing, you’ll manage our website and external social channels, deliver creative multi-channel campaigns, and support with owned and earned industry events. This role offers a fantastic opportunity to work across all areas of marketing - from social and CRM to SEO, PR, awards and events - building your expertise in a collaborative, fast-paced environment. You’ll be a hands-on marketer who combines great content instincts with strong project management skills.

RESPONSIBILITIES
  • Managing Croud’s website — proactively updating content and supporting with SEO optimisation with our SEO partner
  • Managing Croud’s social media channels, coordinating content calendars to ensure a consistent, engaging brand presence
  • Managing paid campaigns and building performance reports
  • Supporting the creation and design of compelling marketing decks, ensuring content is visually engaging and on-brand
  • Supporting the delivery of Croud’s new brand proposition across digital channels and content
  • Helping with delivery of key industry and partner events
  • Contributing to award entry writing and case study development, ensuring that our best work is consistently showcased
  • Writing engaging, on-brand copy across all channels
  • Creating marketing assets - coordinating with designers and/or sourcing images, video, and supporting content production yourself where appropriate
  • Exploring new creative content ideas and campaign formats to drive engagement with our target audiences
  • Supporting and delivering internal and external marketing and communications strategies aligned to business objectives
  • Working closely with HR to drive employee engagement and culture
  • Supporting with internal reporting between marketing and sales teams
PERSON SPECIFICATION

You’ll be an adaptable marketer who’s happy rolling your sleeves up and turning your hand to a wide range of tasks - from social posts to website updates to campaign execution. You’ll have an eye for what grabs attention online, strong organisational skills, and the ability to juggle multiple projects at once. You’ll be a great team player, excited to collaborate with talented colleagues across marketing, sales, and creative teams. You'll have experience with content creation and familiarity with tools such as Adobe Creative Suite, Figma, Canva, etc. Excellent copywriting skills, with the ability to craft compelling and brand-aligned messaging across channels. Hands-on experience with CMS platforms for managing digital content. You'll be confident using social media scheduling tools to manage multi-channel calendars. You'll be familiar with CRM platforms such as HubSpot or Salesforce. You'll have experience interpreting campaign performance data to inform insights and drive continuous improvement.

COMPANY BENEFITS

Croud operates a hybrid working model with a minimum of 3 days a week based in our London office and the remaining days from home if you wish. Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless! On completion of the three-month probation period, every employee is eligible for the benefits listed on our careers site which include:

  • Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
  • 25 days holiday a year
  • Discretionary annual performance based incentive
  • Sale commission
  • Recruitment referrals bonus
  • Health & Wellbeing contribution
  • Ride to Work scheme
  • Railcard Season Ticket loan
  • Home office chair and home office screen
  • Free fruit, breakfast cereals, snacks and tea & coffee in the office
  • Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
  • Life insurance and income protection
  • Medical cash plan
  • Pension
  • Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform)
  • IPA Membership
  • Peer to peer recognition scheme 'bonusly'
  • Team off-sites/regular socials
  • Year-round holiday parties
  • Flexible working options
  • Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.

OUR VALUES

At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities. We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following:

  • In it together - our value on integration, collaboration and outcomes
  • Eye on the future - our value on futurism, creativity and passion
  • Generous in spirit - our value on people, development and inclusion
  • Do what you say - our value on integrity and accountability
  • Make a difference - our value on purpose and impact

Marketing & Communications Manager employer: Croud

Croud is an exceptional employer, recognised as a Sunday Times Best Place to Work, offering a vibrant and inclusive culture that prioritises employee growth and collaboration. With a hybrid working model based in London, employees benefit from a clear path to progression, generous leave policies, and a commitment to personal development through tailored learning opportunities. The company fosters a supportive environment where creativity thrives, making it an ideal place for those looking to make a meaningful impact in the digital marketing landscape.
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Contact Detail:

Croud Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing & Communications Manager

✨Tip Number 1

Familiarise yourself with Croud's unique business model and values. Understanding their approach to digital marketing and how they empower their teams will help you align your application with their culture, making you a more attractive candidate.

✨Tip Number 2

Showcase your hands-on experience with content creation and project management. Be prepared to discuss specific campaigns you've worked on, particularly those that involved multi-channel strategies, as this aligns closely with the responsibilities of the role.

✨Tip Number 3

Network with current or former employees of Croud on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during interviews.

✨Tip Number 4

Prepare to discuss how you interpret campaign performance data. Being able to demonstrate your analytical skills and how you've used data to drive improvements in past roles will resonate well with Croud's focus on continuous learning and innovation.

We think you need these skills to ace Marketing & Communications Manager

Content Creation
SEO Optimisation
Social Media Management
Project Management
Copywriting
Adobe Creative Suite
Figma
Canva
CMS Platforms
CRM Platforms (e.g., HubSpot, Salesforce)
Data Analysis
Campaign Performance Reporting
Event Coordination
Creative Thinking
Team Collaboration

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing and communications. Focus on your achievements in managing social media, content creation, and campaign execution, as these are key responsibilities for the role.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for Croud's mission and values. Mention specific examples of how your skills align with their needs, such as your experience with SEO optimisation or managing multi-channel campaigns.

Showcase Your Creativity: Since the role involves content creation, consider including a portfolio or links to previous work that demonstrates your copywriting skills and creative marketing assets. This will help you stand out as a hands-on marketer.

Highlight Team Collaboration: Croud values collaboration, so be sure to mention any experiences where you've successfully worked with cross-functional teams. This could include working with HR on employee engagement initiatives or collaborating with designers on marketing materials.

How to prepare for a job interview at Croud

✨Show Your Passion for Marketing

Make sure to express your enthusiasm for marketing and communications during the interview. Share specific examples of campaigns you've worked on and how they align with Croud's innovative approach to digital marketing.

✨Demonstrate Your Content Creation Skills

Prepare to discuss your experience with content creation and management. Bring examples of your work, such as social media posts or marketing decks, to showcase your ability to create engaging and on-brand content.

✨Highlight Your Collaborative Spirit

Croud values teamwork and collaboration. Be ready to share experiences where you successfully worked with cross-functional teams, especially in marketing, sales, or creative roles, to achieve common goals.

✨Familiarise Yourself with Their Values

Understand Croud's core values and be prepared to discuss how you embody them. Reflect on how your personal values align with their commitment to inclusivity, creativity, and making a positive impact.

Marketing & Communications Manager
Croud
Location: London
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  • Marketing & Communications Manager

    London
    Full-Time
    28800 - 42000 £ / year (est.)
  • C

    Croud

    50-100
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