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- Tasks: Lead marketing strategy and execution across EMEAA for sales growth.
- Company: Dynamic international company in the luxury goods sector.
- Benefits: Competitive salary, hybrid work, and opportunities for professional development.
- Why this job: Be a visionary leader driving impactful marketing strategies in a fast-paced environment.
- Qualifications: Proven senior marketing leadership experience and strong financial acumen.
- Other info: Join a high-performing team with excellent career growth potential.
The predicted salary is between 60000 - 80000 £ per year.
Head of Marketing EMEAA – Strategic & Digital Leader
We are seeking a dynamic and commercially astute Head of Marketing EMEAA to drive marketing excellence and support aggressive sales growth across our multi-channel, multi-site operation. This is a senior strategic leadership role accountable for the development and execution of the regional marketing strategy, the effective deployment of a significant budget, and building a high-performing, multi-disciplinary team.
This role requires a blend of strategic oversight and hands-on execution, ensuring marketing activities are ROI-focused and aligned with commercial priorities across Retail, Contracts, Direct to Consumer (DTC), and Online/Omnichannel channels.
- Role Title: Head of Marketing EMEAA
- Department: Marketing
- Location: Hybrid (Regular travel required to Wolverhampton, Westerham, and London)
- Salary: £70,000 – £80,000 per annum
- Hours of Work: 40 hours per week
- Contract Type: Permanent, Full Time
- Reporting to: Sales and Marketing Director EMEAA
Key Responsibilities
You will be accountable for strategic leadership, team development, and financial performance across the EMEAA marketing function.
- Strategic Leadership & Execution
- Lead the development and execution of the comprehensive regional marketing strategy, ensuring direct alignment with commercial objectives and regional transformation goals.
- Drive integrated marketing plans across all channels to maximize sales growth and market penetration.
- Lead digital acquisition strategies to significantly grow the Direct-to-Consumer and Online channels.
- Support all new product launches and major brand campaigns across the region.
- Team & Financial Management
- Manage and develop a multi-disciplinary marketing team across Channel/Commercialisation, Marcomms, Product Data, Events, and Digital Acquisition.
- Own and optimize the EMEAA marketing budget, ensuring a strong focus on ROI and strategic allocation.
- Oversee agency relationships, guaranteeing the delivery of high-impact, cost-effective campaigns.
- Collaboration & Brand Cohesion
- Ensure consistent brand messaging and positioning across all customer touchpoints.
- Collaborate closely with Sales, Product, and Engineering teams for cohesive go-to-market execution.
- Monitor market trends, competitor activity, and customer insights to proactively inform and adjust strategy.
What You Will Already Have
- Leadership Experience: Proven experience in a senior marketing leadership role within a complex, multi-channel environment (Retail, Contracts, DTC, Omnichannel).
- Financial Acumen: Demonstrated success in managing large marketing budgets and a clear track record of delivering measurable ROI.
- Strategic & Execution Skills: Commercially astute with a strategic mindset combined with proven hands-on execution capability.
- Education & Professionalism: Ideally educated to degree level in Marketing, Business, or a related field. Membership of the Chartered Institute of Marketing (CIM) or equivalent is highly desirable.
- Adaptability: Agile with the ability to work effectively at pace, managing multiple priorities.
- Interpersonal Skills: Excellent leadership, communication, and stakeholder management skills.
- Industry Insight: Experience in the Luxury Goods market and working within a matrixed, international organization is a significant advantage.
If you are a visionary marketing leader ready to drive strategic growth across a dynamic international region, we encourage you to apply.
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Head Of Marketing EMEAA employer: Crooton
Contact Detail:
Crooton Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Of Marketing EMEAA
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and projects. This is a great way to stand out and give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially in driving sales growth and executing marketing strategies.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace Head Of Marketing EMEAA
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Marketing EMEAA role. Highlight your leadership experience and any successful marketing strategies you've implemented in multi-channel environments.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven marketing excellence and supported sales growth in previous positions.
Showcase Your Financial Acumen: Since managing a significant budget is key for this role, be sure to include any relevant experience you have with budget management and delivering measurable ROI. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at Crooton
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your financial acumen. Be prepared to discuss specific examples of how you've managed large budgets and delivered measurable ROI in previous roles. Bring along data or case studies that showcase your success.
✨Showcase Your Strategic Mindset
This role requires a blend of strategic oversight and hands-on execution. Prepare to talk about how you've developed and executed marketing strategies that align with commercial objectives. Think of examples where your strategic decisions led to significant sales growth.
✨Demonstrate Leadership Skills
You'll be managing a multi-disciplinary team, so it's crucial to highlight your leadership experience. Share stories about how you've built high-performing teams, fostered collaboration, and navigated challenges in a complex environment.
✨Stay Current on Market Trends
Being aware of market trends and competitor activity is key for this position. Research the latest developments in the Luxury Goods market and be ready to discuss how these insights could inform your marketing strategy. This shows you're proactive and well-informed.