b Overview /b p As Global Digital Experience Manager you will shape Croda’s online customer experience, defining the long-term digital strategy for customer-facing sites. You’ll drive cross-functional collaboration to transform engagement and self-service, aligning with Croda’s growth and innovation agenda. The role focuses on data-driven decisions, AI-enabled enhancements, and a measurable uplift in digital impact. This 12-month FTC offers high visibility to lead strategic digital transformations with executive stakeholders. /p b Responsibilities /b ul li Define and own Croda’s long-term digital experience strategy for customer-facing websites and platforms /li li Map and optimise the digital customer journey to improve engagement and self-service /li li Develop strategic roadmaps and business cases for digital transformation /li li Collaborate with Marketing, IT, Data and external agencies to deliver impactful digital experiences /li li Establish a performance framework to measure website effectiveness and engagement /li li Lead adoption of AI capabilities (e.g., intelligent search, personalization, content optimisation) /li li Identify emerging digital trends and best practices to maintain market leadership /li li Act as the voice of the customer, using insights and analytics to drive continuous improvement /li li Oversee key digital platforms and technologies to align with customer and business needs /li /ul b Key requirements /b ul li Strong B2B eCommerce experience and proven digital experience leadership within complex organisations /li li Deep understanding of user experience, customer journeys, digital marketing and content effectiveness /li li Experience developing digital roadmaps and translating vision into actionable initiatives /li li Ability to influence senior stakeholders and align diverse teams /li li Knowledge of website technologies, CMS platforms and digital ecosystems /li li Experience using data and customer insights to inform decisions and measure success /li li Understanding of AI and emerging technologies and their application to digital experiences /li li Excellent communication, stakeholder management and project leadership skills /li li Curious, innovative mindset with a passion for exceptional customer experiences /li li Degree level education in technical or business disciplines /li /ul ul li stakeholder management /li li communication /li li project leadership /li li CMS platforms /li li website technologies /li li AI-powered capabilities (intelligent search, personalization, content optimisation) /li /ul
Global Digital Experience Manager (FTC) employer: Croda
Croda is an exceptional employer that prioritises its people, fostering an inclusive and collaborative culture where innovation thrives. As a HR Operations / Payroll Coordinator, you will benefit from a competitive salary, generous holiday allowance, and a range of health and wellbeing initiatives, all while contributing to a sustainable future through smart science. With opportunities for professional growth and a supportive work environment, Croda is dedicated to helping you succeed in your career.
