At a Glance
- Tasks: Coordinate exciting events and campaigns that engage forward-thinking organisations.
- Company: Join CriticalArc, a mission-driven tech company focused on safety and wellbeing.
- Benefits: Enjoy a competitive salary, flexible working, and 29 days of annual leave.
- Other info: Opportunity for international travel and professional development in a diverse team.
- Why this job: Make a real impact in a fast-paced environment while developing your marketing skills.
- Qualifications: 3-5 years in marketing or event coordination, with CRM experience preferred.
The predicted salary is between 26000 - 32000 £ per year.
About CriticalArc
At CriticalArc, our mission is simple: help organisations keep their people safe. Our innovative, proprietary platform, SafeZone®, is trusted by many of the most renowned institutions from education, healthcare, enterprise, infrastructure and government, supporting improved safety, wellbeing and emergency management for millions of people globally. We are truly people-centric in the way we work with each other, our clients and our partners. Service sits at the heart of our company culture: supporting our customers, helping teammates thrive, and building strong, trusted relationships is part of how we operate day-to-day. The success of our approach is evident in the phenomenal growth and transformation we continue to experience.
We are now looking for a proactive and organised Regional Marketing Executive to join our UK-based team and support the delivery of regional events and marketing campaigns that engage forward-thinking organisations who share our vision for combining the power of people with that of modern tech, in order to better safeguard their communities.
The role in a nutshell
Working closely with and reporting to the EMEA Regional Marketing Manager, you will help coordinate trade shows, conferences, webinars and other campaign activity that supports lead generation, customer engagement and business growth. This is a hands-on role where you will be responsible for bringing events and campaigns to life. It is ideally suited to someone who enjoys variety, thrives in a fast-paced SaaS environment and wants to be part of a collaborative, mission-led business where their work has visible impact.
What you’ll be doing
- Support the end-to-end planning and delivery of trade shows, conferences, webinars, customer events and partner activations, ensuring all activity is well organised, well executed, and aligned to campaign objectives. This includes occasional UK and international travel to support on-site event delivery.
- Coordinate all event logistics, including venue booking, supplier management, stand and merchandise ordering, shipping materials, managing event schedules, registration processes, and supporting on-the-day execution where required.
- Assist with the delivery of integrated marketing campaigns across digital and event channels, supporting activity from initial setup through to execution, optimisation and post-campaign reporting.
- Work closely with Sales, Customer Success and other commercial teams to ensure strong alignment on lead follow-up, event attendance and pipeline progression.
- Support timely distribution of leads and ensure CRM records are accurately maintained and updated following campaign activity.
- Take ownership of day-to-day campaign coordination, including timelines, task tracking, internal stakeholder follow-ups and ensuring marketing deliverables are completed on time and to a high standard.
- Support content and campaign execution across multiple channels including email marketing, social media, webinar promotion and sales enablement materials. This may include formatting, scheduling, proofing and coordinating content delivery.
- Maintain and update our CRM system (e.g. HubSpot, Salesforce, Marketo or similar), ensuring campaign data, leads and contacts are accurately captured and consistently maintained.
- Support list building, segmentation, campaign tagging and basic reporting activities.
- Track, measure, and report on event and campaign performance, including attendance, engagement, lead quality, pipeline contribution and overall ROI.
- Assist in compiling insights and learnings to improve future activity.
- Provide hands-on operational support across wider marketing activity as needed, including campaign setup, asset coordination, internal communications, and general marketing administration.
- Proactively identify opportunities to improve processes, streamline campaign delivery, and enhance the effectiveness of events and marketing activity.
What you’ll bring
- Minimum 3–5 years’ experience in marketing, event coordination, customer success / account management or a similar commercial role (SaaS, B2B or tech industry experience preferred).
- Strong hands-on experience using CRM systems (e.g. HubSpot, Salesforce, Marketo or similar) with a solid understanding of CRM management, data hygiene and campaign tracking.
- Strong commercial acumen with a clear understanding of pipeline metrics and revenue impact.
- A self-starter with a willingness to roll up your sleeves to make things happen.
- Excellent written and verbal communication skills.
- Exceptional relationship-building and senior stakeholder management skills.
- Strong organisational skills and attention to detail.
- Comfortable managing multiple projects and priorities simultaneously.
- Confident working cross-functionally in a fast-paced, global environment.
- Experience with paid media activity (e.g. LinkedIn Ads, Google Ads) is highly desirable but not essential.
- Clean, valid UK drivers’ license is also desirable but not essential.
What we can offer
- £26,000–32,000 Salary DOE
- 29 days’ annual leave, inclusive of bank holidays + your birthday off
- Flexible, hybrid working environment
- Parental Leave
- Employee Assistance Programme (EAP)
- Death in Service Benefit
- Professional development pathways
- The opportunity to travel overseas as part of the role
- Company equipment as standard (i.e. laptop, phone)
Please note that this role does not offer visa sponsorship. Applicants must have the legal right to work in the country where the position is based, without the need for visa sponsorship.
CriticalArc is an equal opportunities employer. We do not discriminate based on race, religion, colour, national origin, sex, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We believe that diverse teams make better decisions, build better products and create stronger outcomes for our clients and communities. We encourage applications from all backgrounds and experiences, even if you don’t “tick all the boxes” when it comes to the role we are advertising for!
By submitting your application, you acknowledge that CriticalArc will process your personal data with CriticalArc’s Privacy Policy.
Ready to shape marketing activity across the region and be part of an ambitious team? Apply today by sending your CV and covering letter to marketing@criticalarc.com and bring your ideas to the table.
EMEA Regional Marketing Executive, Events & Campaigns employer: CriticalArc
At CriticalArc, we pride ourselves on being a people-centric employer that fosters a collaborative and mission-driven work culture. Our UK-based team enjoys a flexible, hybrid working environment, generous annual leave, and professional development pathways, all while contributing to meaningful projects that enhance safety and wellbeing globally. Join us to be part of a dynamic organisation where your efforts have a visible impact and where diverse perspectives are valued.
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Regional Marketing Executive, Events & Campaigns
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the marketing and tech space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and events. This gives potential employers a taste of what you can bring to the table and makes you stand out from the crowd.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in leaving a positive impression. Mention something specific from your conversation to show you were engaged and are genuinely interested in the role.
✨Tip Number 4
Don’t just apply anywhere; focus on companies that align with your values. Check out our website for roles that excite you, like the EMEA Regional Marketing Executive position at CriticalArc. We’re all about keeping people safe and making a difference!
We think you need these skills to ace EMEA Regional Marketing Executive, Events & Campaigns
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the EMEA Regional Marketing Executive role. Highlight your event coordination and marketing campaign experience, as well as any relevant SaaS or B2B background.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for marketing and events, and explain why you’re excited about joining CriticalArc. Don’t forget to mention how your values align with our mission of keeping people safe.
Show Off Your CRM Skills:Since CRM management is key for this role, make sure to detail your hands-on experience with systems like HubSpot or Salesforce. Mention specific examples of how you've used these tools to drive successful campaigns or improve processes.
Be Yourself!:We want to get to know the real you! Let your personality shine through in your application. Share your unique experiences and insights that could contribute to our team culture at CriticalArc. Remember, we value diverse backgrounds!
How to prepare for a job interview at CriticalArc
✨Know Your Stuff
Before the interview, dive deep into CriticalArc's mission and their SafeZone® platform. Understand how their services impact safety and wellbeing. This knowledge will help you connect your experience in marketing and events to their goals.
✨Showcase Your Organisational Skills
Be ready to discuss specific examples of how you've successfully coordinated events or campaigns in the past. Highlight your attention to detail and ability to manage multiple projects simultaneously, as these are crucial for the role.
✨Demonstrate Team Spirit
CriticalArc values collaboration, so be prepared to talk about how you've worked cross-functionally with sales, customer success, or other teams. Share stories that illustrate your relationship-building skills and how you’ve contributed to a team’s success.
✨Ask Insightful Questions
Prepare thoughtful questions about their marketing strategies, upcoming events, or how they measure campaign success. This shows your genuine interest in the role and helps you understand how you can contribute to their mission.
