At a Glance
- Tasks: Own East JR's digital presence, from social media to website management and email marketing.
- Company: Join a creative team at East JR, a vibrant brand in the interiors and architecture space.
- Benefits: Flexible work environment, competitive salary, and opportunities for personal growth.
- Other info: Collaborative culture with a focus on innovation and creativity.
- Why this job: Be the creative force behind a brand that values your ideas and vision.
- Qualifications: Strong creative skills, experience with digital marketing tools, and a passion for brand storytelling.
The predicted salary is between 35000 - 45000 £ per year.
East JR is hiring a digital marketer to join its team in London.
About the role
East JR is looking for a creative and driven digital marketer to take complete ownership of our digital presence, from brand storytelling and social media to paid advertising, website management and email newsletters. This is not a coordinator role. You will be the creative force and strategic mind behind everything East JR puts into the world digitally. Working closely with our business operations coordinator and founder, you will shape our voice, grow our audience and make our brand impossible to ignore, while keeping our identity rigorously intact.
Key responsibilities
- Content and social media
- Take full ownership of East JR’s presence on Instagram and LinkedIn.
- Plan and maintain a comprehensive social media content calendar.
- Generate a continuous pipeline of fresh, on-brand content ideas.
- Collaborate with the business operations coordinator and production manager to align content with business activity.
- Arrange, art-direct and schedule photoshoots to build the content library.
- Website
- Lead the launch of East JR’s new website which is currently underway.
- Manage and update the site on an ongoing basis using Squarespace.
- Write and maintain all web copy in line with East JR’s brand voice.
- Use GTM and UTMs to help track website performance through GA4.
- Paid media
- Ideate, copywrite, produce and optimise Meta (Facebook and Instagram) ad campaigns end to end.
- Build, manage and optimise Google Ads campaigns.
- Manage budgets, test creative approaches and analyse campaign performance.
- Report on ROI and make clear, data-led recommendations.
- Email and newsletters
- Build and manage email newsletters using Mailchimp or a similar platform.
- Write compelling, on-brand newsletter content that drives engagement.
- Grow and segment the subscriber list over time.
- Design newsletter layouts using Figma, InDesign or Canva.
- Track open rates, click-through rates and optimise accordingly.
What we are looking for
- Creative skills
- Strong instinct for brand voice and visual identity. You nurture it, not just follow it.
- Confident copywriter across all formats: ads, captions, web, email.
- Able to generate original ideas consistently, not just execute briefs.
- Experience with art-directing or arranging photoshoots.
- A strong eye for design across layouts for posts and campaign assets.
- Strategic and analytical
- Proven hands-on experience with Meta Ads Manager and Google Ads.
- Able to build and manage a full content calendar independently.
- Understanding of SEO fundamentals, Google Tags and UTMs.
- Proactive by nature, you spot opportunities and act without being asked.
- Tools and platforms
- Proficiency expected (or demonstrate ability to learn quickly) in:
- Squarespace – website management.
- Meta Ads Manager – paid social campaigns.
- Google Ads – paid search campaigns.
- Figma – design and layout work.
- Adobe InDesign – editorial and newsletter design.
- Mailchimp or equivalent – email marketing.
The kind of person we are looking for
- Ownership – you do not wait to be told what to do next.
- Comfortable ideating a campaign concept as you are setting up an ad set.
- Care deeply about brand and will push back when something does not feel right for East JR.
- Organised enough to manage a content calendar, a photoshoot and a paid campaign simultaneously.
- Bring rigour to creativity - great ideas, properly executed.
- Collaborative and work well alongside others to ensure content reflects what is actually happening in the business.
- Background in or genuine affinity for interiors, architecture or the creative industries is a strong plus.
How to apply
Send us your CV, a portfolio/website or examples of relevant work and a short note on why this role at East JR interests you via the apply for job button below. We review applications on a rolling basis. Only shortlisted candidates will be contacted.
Digital marketer in London employer: Critical Playground LLC
East JR is an exceptional employer located in the vibrant city of London, offering a dynamic work culture that fosters creativity and innovation. As a digital marketer, you will have the unique opportunity to take ownership of our digital presence, collaborate closely with passionate team members, and contribute to meaningful projects that shape our brand identity. With a focus on employee growth and development, East JR provides a supportive environment where your ideas are valued, and your professional journey can flourish.
StudySmarter Expert Advice🤫
We think this is how you could land Digital marketer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Critical Playground LLC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Critical Playground LLC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Critical Playground LLC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Digital marketer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Critical Playground LLC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Critical Playground LLC:Show us that you’ve done your homework! In your application, briefly mention what you admire about Critical Playground LLC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Critical Playground LLC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Critical Playground LLC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Critical Playground LLC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
