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- Tasks: Lead MarTech initiatives, engage with clients, and deliver data-driven marketing solutions.
- Company: Join Critical Mass, a forward-thinking agency shaping the future of digital marketing.
- Benefits: Enjoy a dynamic work environment, mentorship opportunities, and the chance to work with cutting-edge technologies.
- Why this job: Be at the forefront of innovation in marketing technology while advancing your career in a collaborative culture.
- Qualifications: Hands-on experience with MarTech platforms and strong client-facing skills are essential.
- Other info: This role is based in London, UK, with opportunities to engage across EMEA.
The predicted salary is between 48000 - 84000 £ per year.
Critical Mass is seeking a Technology Director to provide leadership and direction for Marketing Technology (MarTech) initiatives across EMEA. This role is pivotal in designing and delivering impactful, data-driven marketing solutions, fostering innovation, and driving collaboration across disciplines. Based in London, UK, the Technology Director will be a client-facing leader, engaging directly with clients through pitches, workshops, and ongoing strategic meetings. This position requires a blend of hands-on technical expertise, strategic thinking, and exceptional client service skills to ensure the successful delivery of MarTech solutions. The Technology Director will work closely with Strategy, Creative, Marketing Science, Media, and Production teams to help clients leverage technology for personalized, cross-channel customer experiences.
Key Responsibilities
- MarTech Consulting & Thought Leadership
- Act as a trusted advisor for clients across EMEA, driving MarTech strategies aligned with their business goals.
- Lead client engagements, including pitches, workshops, and strategic meetings, representing the agency’s MarTech expertise.
- Develop and deliver compelling, strategic, and persuasive presentations that clearly communicate complex MarTech solutions.
- Provide thought leadership on how marketing technology can be leveraged to create personalized, cross-channel digital experiences.
- Quickly assess and pivot strategies when needed, making smart, informed decisions while ensuring alignment with client objectives.
- Join client meetings at a moment’s notice, demonstrating agility and deep industry knowledge to address challenges and opportunities in real time.
- Technical Content Strategy & Delivery
- Serve as the subject matter expert (SME) on marketing technology platforms, data-driven solutions, and integration architectures.
- Lead the development of technical content, presentations, and documentation that supports both client engagements and internal knowledge-sharing efforts.
- Collaborate across disciplines to translate technical concepts into clear, actionable strategies for both technical and non-technical audiences.
- Stay informed about emerging technologies and trends to identify opportunities for innovation and advancement in MarTech solutions.
- Regional Leadership & Team Development
- Guide the technical content strategy for MarTech initiatives across EMEA, ensuring alignment with global standards and practices.
- Mentor and develop team members, fostering a high-trust culture and guiding their professional growth.
- Facilitate knowledge sharing and communication across teams, connecting EMEA efforts with global counterparts.
- Business Growth & Innovation
- Support new business efforts by contributing technical insights and MarTech expertise to pitches and proposals.
- Identify organic growth opportunities within existing client relationships.
- Explore new tools, data platforms, and technologies that can elevate the agency’s MarTech service offerings.
Required Qualifications
- Technical Expertise & Content Development
- Hands-on experience architecting and implementing marketing automation platforms and cross-channel personalization solutions.
- Strong understanding of MarTech platforms, data solutions (1st-party and 3rd-party), and their integration into broader marketing ecosystems.
- Proven ability to translate complex technical concepts into clear, compelling content for various audiences.
- Experience utilizing technologies such as Adobe Experience Manager (AEM), Sitecore, Drupal, WordPress, Adobe Commerce (Magento), Salesforce, Shopify, Vercel, and React.
- Consultative, Client-Facing Experience
- Demonstrated ability to lead client engagements, including pitches, workshops, and stakeholder meetings.
- Exceptional ability to craft persuasive, strategic presentations that clearly convey complex MarTech solutions.
- Confidence to join client meetings on short notice, effectively responding to evolving needs with insightful recommendations.
- Strong client service skills, with the ability to navigate high-pressure situations, think on your feet, and pivot quickly when necessary.
- Leadership & Collaboration
- Experience mentoring and leading teams, with a focus on collaboration and professional development.
- Ability to oversee multiple projects simultaneously while maintaining high-quality content and technical accuracy.
- Skilled in building strong relationships with Strategy, Media, Marketing Science, Creative, and Production teams.
- Communication & Decision-Making
- Excellent verbal and written communication skills, with the ability to explain technical concepts to non-technical audiences.
- Quick decision-making skills, with the ability to assess situations rapidly and pivot as needed to ensure success.
Nice-to-Have Skills
- Experience addressing data privacy concerns related to marketing technology solutions.
- Familiarity with high-scale content creation or automation processes.
- Knowledge of the EMEA market and its unique challenges/opportunities in marketing technology.
- Strong POV and experience with AI, and applications in MarTech.
This role is based in London, UK, with the expectation of engaging directly with clients across EMEA and collaborating with teams in North America. The Technical Content Lead will work closely with both regional and global teams to ensure alignment and consistency in delivering MarTech solutions.
Why Join Us?
This is an exciting opportunity to lead technical content strategy for Marketing Technology efforts across EMEA. You’ll work with cutting-edge platforms and technologies, helping to shape the future of digital marketing. As a Technical Content Lead, you’ll play a key client-facing role, while fostering innovation and collaboration across teams. Join us to drive impactful MarTech solutions for global brands, all while advancing your career in a dynamic, entrepreneurial environment.
Technology Director employer: Critical Mass
Contact Detail:
Critical Mass Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technology Director
✨Tip Number 1
Familiarise yourself with the latest MarTech trends and tools. Being well-versed in platforms like Adobe Experience Manager or Salesforce will not only boost your confidence but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Practice your presentation skills, especially when it comes to explaining complex technical concepts. The ability to convey these ideas clearly to both technical and non-technical audiences is crucial for a client-facing role like this.
✨Tip Number 3
Network with professionals in the MarTech space. Attend industry events or webinars to connect with potential colleagues and clients, which can provide valuable insights and opportunities that may help you stand out during the hiring process.
✨Tip Number 4
Be prepared to discuss real-world examples of how you've successfully led client engagements or projects. Highlighting your consultative experience and ability to pivot strategies quickly will showcase your readiness for this dynamic role.
We think you need these skills to ace Technology Director
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and qualifications required for the Technology Director position. Tailor your application to highlight how your skills and experiences align with the specific needs of Critical Mass.
Craft a Compelling Cover Letter: Your cover letter should not only introduce yourself but also demonstrate your understanding of MarTech and how you can contribute to the company's goals. Use specific examples from your past experiences that showcase your leadership, technical expertise, and client-facing skills.
Highlight Relevant Experience: In your CV, focus on your hands-on experience with marketing automation platforms and cross-channel solutions. Be sure to include any relevant projects where you led client engagements or developed strategic presentations, as these are key aspects of the role.
Showcase Your Communication Skills: Since the role requires excellent verbal and written communication skills, ensure that your application reflects this. Use clear and concise language, and consider including a brief example of how you've successfully communicated complex technical concepts to non-technical audiences in the past.
How to prepare for a job interview at Critical Mass
✨Showcase Your Technical Expertise
As a Technology Director, it's crucial to demonstrate your hands-on experience with marketing automation platforms and cross-channel solutions. Be prepared to discuss specific projects where you've successfully implemented these technologies and how they benefited the client.
✨Prepare for Client Engagement Scenarios
Since this role involves direct client interaction, practice your pitch and workshop facilitation skills. Think of potential client scenarios and how you would address their needs, showcasing your consultative approach and ability to pivot strategies quickly.
✨Communicate Complex Ideas Simply
You’ll need to explain technical concepts to non-technical audiences. Prepare examples of how you've translated complex MarTech solutions into clear, actionable strategies in the past. This will highlight your communication skills and ability to connect with diverse stakeholders.
✨Demonstrate Leadership and Team Development
Discuss your experience in mentoring and leading teams, focusing on how you've fostered collaboration and professional growth. Be ready to share specific examples of how you've guided team members and facilitated knowledge sharing across disciplines.
