At a Glance
- Tasks: Craft compelling copy and collaborate with creatives to elevate digital storytelling.
- Company: Join Critical Mass London, a dynamic agency in Southwark.
- Benefits: Enjoy 25 days annual leave, competitive benefits, and summer Fridays.
- Other info: Be part of a diverse team with excellent growth opportunities.
- Why this job: Lead creative projects and inspire junior talent while shaping impactful digital experiences.
- Qualifications: 5+ years of copywriting experience and a passion for design.
The predicted salary is between 45000 - 60000 £ per year.
Critical Mass London are looking for an experienced copywriter to join the team in Southwark. As a Senior Copywriter, you are a seasoned storyteller who loves to collaborate with creatives and strategists to bring a digital voice to life. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do. You understand the world-class digital experiences we create and the important role copy plays in them. You’re also a dynamic leader who can champion a creative direction with clients and be an inspiring mentor to junior copy staff.
You Will
- Interact with project teams to understand business objectives and audience demographics
- Review copy (alongside design) to align with channel and platform guidelines
- Provide guidance on creative revisions to up-level content within the Airbnb voice and tone
- Work with cross-functional partners to drive consensus across teams and advocate for solutions that balance the needs of our guests and hosts with our business goals
- Work with design partners and CD to audit existing templates/guidelines and create/revise new templates and guidelines as needed to empower our partners to better execute their email projects (prior to Marcom’s review)
- Partner with designers, art directors, and creative directors to tackle projects and move the business forward
- Work on multiple projects simultaneously
You Have
- 5+ years’ experience as a copywriter in an agency or client-side environment – including full understanding of interactivity and the web, emails, landing pages and marketing/advertising
- Passion for design and eagerness to collaborate with other creative people
- Ability to internalize and consistently adhere to internal brand guidelines
- Understanding how copy can influence creative overall
- Exceptional writing skills, including the ability to write in a range of voices and styles for varied contexts with diverse audience
- Proven aptitude for quick, creative thinking with acute attention to detail within demanding deadlines
- A strong understanding of UX/UI concepts and practices
What We Offer
- Global maternity and parental leave
- Competitive benefits packages
- 25 days annual leave plus bank holidays
- Access to online services for families and new parents
- Summer Fridays (off at 3:00 PM local time every Friday)
- Diversity and Inclusion Board with 12 affinity groups
- Internal learning and development programs
- Enterprise-wide employee discounts
Critical Mass is an equal opportunity employer.
Senior Copywriter employer: Critical Mass
Critical Mass London is an exceptional employer that fosters a collaborative and innovative work culture, perfect for creative minds like Senior Copywriters. Located in the vibrant area of Southwark, employees benefit from a supportive environment that prioritises professional growth, offers competitive benefits, and promotes work-life balance with initiatives like Summer Fridays. With a strong commitment to diversity and inclusion, as well as comprehensive learning and development programmes, Critical Mass empowers its team to thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Copywriter
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage with professionals on platforms like LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your portfolio! As a Senior Copywriter, your work speaks volumes. Make sure to have an online portfolio that showcases your best pieces. We recommend including a variety of styles and formats to demonstrate your versatility and creativity.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios specific to copywriting. We suggest role-playing with a friend or mentor to refine your storytelling skills and ensure you can articulate your creative process and past successes.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Senior Copywriter
Some tips for your application 🫡
Show Off Your Storytelling Skills:As a Senior Copywriter, your ability to tell a compelling story is key. Make sure your application showcases your writing style and creativity. Use examples that highlight how you've tackled communication challenges in the past.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We want to see how you align with our needs and values.
Highlight Collaboration Experience:Since you'll be working closely with designers and strategists, emphasise your collaborative projects. Share instances where you’ve successfully partnered with others to create impactful content.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Critical Mass
✨Know Your Storytelling Skills
As a Senior Copywriter, storytelling is your bread and butter. Be ready to showcase your best work that highlights your ability to craft compelling narratives. Prepare examples that demonstrate how you've tackled communication challenges and brought a brand's voice to life.
✨Familiarise Yourself with the Brand
Before the interview, dive deep into Critical Mass's projects and their brand guidelines. Understanding their tone and style will help you discuss how you can align your writing with their vision. Bring ideas on how you could enhance their existing templates or guidelines.
✨Collaborative Mindset
Since the role involves working closely with designers and strategists, be prepared to discuss your collaborative experiences. Share specific instances where you’ve successfully partnered with other creatives to drive a project forward, and how you navigated differing opinions to reach consensus.
✨Showcase Your Adaptability
With multiple projects on the go, adaptability is key. Highlight your experience managing various tasks simultaneously and how you prioritise effectively under pressure. Discuss your approach to maintaining quality while meeting tight deadlines, especially in a fast-paced environment.
