At a Glance
- Tasks: Support digital advertising campaigns and provide excellent customer service to brands and agencies.
- Company: Join Criteo, a leader in commerce media with a diverse and inclusive culture.
- Benefits: Enjoy hybrid working, health perks, career development, and competitive salary.
- Other info: Be part of a global team that values creativity and innovation.
- Why this job: Make an impact in the digital advertising world while growing your skills.
- Qualifications: Experience in campaign management and a passion for online advertising.
The predicted salary is between 30000 - 40000 £ per year.
The Junior Account Strategist is responsible for ensuring the successful implementation and execution of digital advertising campaigns across a group of agencies and brand direct clients. You will work closely with stakeholders both internally (Sales Managers, and less so, Client partners and Customer Success Managers) and externally (Media Agencies/Brand clients) to support clients through campaign activation stages to post-campaign reporting and analysis of performance.
What You’ll Do:
- Provide excellent customer service and end-to-end support to our brands and agencies and become an advisory point of contact.
- Educate Agencies/Brands on Criteo's technology across channels and devices.
- Optimize accounts to improve performance for the advertiser, and action growth opportunities to maximize revenue and margin.
- Analyze a wide range of performance metrics and KPIs to identify personalized solutions on a client level and make sure client goals are reached.
- Work on reporting and account optimizations.
- Technical implementation and guidance of ad campaigns with clients' KPIs in mind.
- Proactively evaluate, analyze & troubleshoot campaigns, anticipate main seasonality trends, identify, and follow up on any ongoing issues.
- Ability to take insights from various data sources to inform campaign recommendations and contribute to whole strategy.
- Make recommendations, both internally and externally when required, to cross sell and upsell, to drive revenue & product expansion.
- Create personalized decks and presentations to drive quarterly meetings.
- Data-driven internal reporting.
- Help Criteo build and execute our strategy, including working with your agencies and brands to utilize Criteo's new Criteo Commerce Academy and other key agency initiatives.
- Contribute to or oversee internal administrative tasks that are crucial to the continued expansion and growth of our business, including target reforecasting, contacts mapping, inviting clients to events, customer surveys.
- Internal administrative tasks: submit, request & follow up with support teams (Finance, AX, TS, Products).
Who You Are:
- Campaign management experience in AdTech or Media Agency.
- Good understanding of online ad serving concepts (CPC/ROAS/CVR/CTR/CPM/CPA/RTB/ROI).
- Familiarity with programmatic, commerce and DSP platforms.
- Strong technical writing skills and ability to convey technical concepts in a way that is easy for clients and non-technical partners to understand.
- Motivated self-starter, with solid customer service experience and a consultative mindset.
- Ability to apply strategic thinking; ideas oriented.
- Ability to work with different stakeholders (internally & externally).
- Great understanding of client’s and team’s needs.
- Interested in, and stays in touch with, industry evolutions, standards, and news.
- Strong communication and experience upselling solutions to benefit clients.
- Always looking at creative ways to get to our objectives and beyond.
- Strong creative skills to come up with innovative ideas and prepare adapted decks for meetings.
- You show self-leadership and of course, 100% aligned with our values and team culture.
We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!
Who We Are:
Criteo is a leader in commerce media, helping brands, agencies, and publishers create meaningful consumer connections through AI-powered advertising solutions. We’re shaping a more open and sustainable digital future for advertising. At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment. We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.
What We Offer:
- Ways of working – Our hybrid model blends home with in‐office experiences, making space for both.
- Grow with us – Learning, mentorship & career development programs.
- Your wellbeing matters – Health benefits, wellness perks & mental health support.
- A team that cares – Diverse, inclusive, and globally connected.
- Fair pay & perks – Attractive salary, with performance‐based rewards and family‐friendly policies, plus the potential for equity depending on role and level.
- Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.
Junior Account Strategist in London employer: Criteo
Criteo is an exceptional employer for a Junior Account Strategist, offering a dynamic and inclusive work culture that values collaboration and innovation. With a strong focus on employee growth through mentorship and career development programs, Criteo provides a hybrid working model that balances home and office experiences, ensuring a supportive environment for all team members. Additionally, the company prioritises employee wellbeing with comprehensive health benefits and performance-based rewards, making it an attractive place for those seeking meaningful and rewarding employment in the digital advertising space.
StudySmarter Expert Advice🤫
We think this is how you could land Junior Account Strategist in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Criteo and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Criteo are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Criteo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Criteo. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Junior Account Strategist in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Criteo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Criteo:Show us that you’ve done your homework! In your application, briefly mention what you admire about Criteo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Criteo
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Criteo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Criteo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.