At a Glance
- Tasks: Create and optimise engaging content across social media, email, and the Crisis website.
- Company: Crisis, the national charity tackling homelessness in the UK.
- Benefits: Competitive salary, generous leave, flexible working, and excellent pension contributions.
- Other info: Join a passionate team dedicated to ending homelessness and enjoy great career growth.
- Why this job: Make a real difference while honing your digital marketing skills in a supportive environment.
- Qualifications: Experience in digital marketing with strong writing and analytical skills.
The predicted salary is between 41913 - 41913 £ per year.
Crisis is the national charity for people experiencing homelessness in the UK.
It is working toward a 10-year strategy to end homelessness, delivering direct services, influencing government policy, and building a supportive community around its mission.
The organisation is based in London and operates across England, Scotland, and Wales.
The role
The Digital Channels and Content Executive sits within the Digital Engagement team, which is part of the Brand, Marketing and Fundraising department.
The role works closely with colleagues across the Digital Channels and Content team, external agencies, and teams across the wider organisation.
It supports Crisis' fundraising, campaigning, and organisational objectives by delivering integrated digital activity across social media, email, and the website.
- What you would do
- Plan, create, and optimise engaging, accessible content across social media, email, and the Crisis website.
- Use audience insight and performance data to evaluate and continually improve content and engagement.
- Maintain and optimise key areas of the Crisis website in partnership with the SEO agency.
- Ensure email campaigns meet best-practice standards and deliver a high-quality supporter experience.
- Create social-first, insight-led content for Crisis' social media channels.
- Support the Social Media Manager with monitoring and moderation of Crisis' social media channels as required.
- What they are looking for
- Experience in a digital marketing, content, or communications role with a track record of creating engaging content across digital channels.
- Excellent writing skills with strong attention to detail and the ability to adapt content for different audiences and platforms.
- Confidence using analytics and audience insight to evaluate performance and optimise content.
- Experience managing multiple priorities in a busy environment.
- Highly organised, proactive, and creative, with the ability to build positive relationships with colleagues, stakeholders, and external partners.
- Understanding of digital accessibility principles.
- Knowledge of SEO best practice and email marketing is an advantage.
- Working arrangements
The role is based at Crisis' London E1 office, with homeworking available in line with Crisis' Hybrid Working Policy.
Core hours are 10am to 4pm, with flexible working around those hours.
The position is 35 hours per week.
Pay and benefits
The salary is £41,913 per annum.
- Benefits include an employer pension contribution of 8.5%, 28 days' annual leave rising to 31 days with service (with the option to purchase up to 10 additional days), enhanced maternity, paternity, shared parental and adoption pay, interest-free loans for travel season tickets, cycle to work, and tenancy deposits, wellbeing leave, and flexible working.
Digital Channels and Content Executive in London employer: Crisis
Crisis is an exceptional employer that not only offers a meaningful role in tackling homelessness but also fosters a supportive and inclusive work culture in the heart of London. Employees benefit from comprehensive training, opportunities for personal and professional growth, and the chance to make a real difference in people's lives while working alongside passionate colleagues and dedicated volunteers.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Channels and Content Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Crisis and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Crisis are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Crisis on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Crisis. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Channels and Content Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Crisis. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Crisis:Show us that you’ve done your homework! In your application, briefly mention what you admire about Crisis’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Crisis
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Crisis will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Crisis, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
