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For Companies At a Glance
- Tasks: Lead digital marketing initiatives and craft captivating campaigns to drive bookings.
- Company: Join Crimson Hotels, an independent hotel group committed to sustainability and exceptional service.
- Benefits: Enjoy discounted stays, free meals, health benefits, and career development opportunities.
- Why this job: Make a real impact in hospitality while working with creative and data-driven strategies.
- Qualifications: Degree in Marketing or related field with 3-5 years of digital marketing experience.
- Other info: Embrace inclusivity and celebrate diversity in a dynamic work environment.
The predicted salary is between 36000 - 60000 £ per year.
Join our team at Crimson Hotels! If you’re passionate about hospitality, thrive on strategic thinking, and love combining creativity with data-driven insights, this is your chance to make a real impact. You’ll play a key role in driving our brand forward, influencing teams across the business, and crafting digital campaigns that captivate guests and deliver results.
About Us
Crimson Hotels is an independent hotel group dedicated to making every travel experience seamless, relaxing, and memorable. Our properties operate under two major brands, Hilton and IHG, offering trusted, world-class service. All our hotels are proudly Green Key Accredited, reflecting our commitment to sustainability.
Our Values
Our values guide everything we do. We care deeply about our people and communities, empower each other to grow and succeed, embrace inclusivity creating a welcoming environment for all, innovate to continuously improve, and remain sustainable to protect our future.
Why join Crimson Hotels
- Discounted stays around the world
- Free meal on duty + unlimited hot drinks
- Paid day off for your Birthday
- Team member discounts
- Health Benefit schemes
- Employee Assistance Programme and wellbeing initiatives
- Learning and development opportunities for career progression
- Recognition and reward schemes
What your day will look like?
In this role, you will lead the planning and execution of digital marketing initiatives across all online channels, including the website, SEO/SEM, social media, email, and OTA platforms, to enhance brand visibility and drive bookings. You will manage website content and performance, oversee paid media campaigns, and analyse digital metrics to inform strategy and optimise ROI. Working closely with cross-functional teams in Sales, Revenue, and Operations, you’ll ensure all digital activities align with business goals and brand standards. You will manage content creation and social media calendars, deliver targeted email campaigns, and monitor the online reputation of each property to maintain a strong and positive presence. You will also be responsible for regular reporting and analysis which will guide continuous improvement, while your awareness of emerging trends will help keep Crimson Hotels at the forefront of digital hospitality marketing.
What You’ll Bring?
The ideal candidate will hold a degree in Marketing, Communications, Hospitality, or a related field, with 3–5 years of digital marketing experience, ideally within hospitality or tourism. You will have strong knowledge of SEO/SEM, Google and Meta Ads, email marketing, social media management, and analytics tools such as Google Analytics and Tag Manager. Proficiency with CMS and CRM platforms, excellent communication skills, and a creative yet data-driven approach are essential. It is essential that you are a collaborative communicator and are able to build strong relationships and influence stakeholders to support business and revenue objectives. Experience with hotel systems, luxury or boutique brand marketing, and certifications such as Google Ads or Meta Blueprint is desirable.
We embrace inclusivity which means creating an environment where we celebrate our differences and everybody’s contributions, regardless of age, gender, race, ethnicity, disability, sexual orientation, social background, religion or belief.
Ready to join us? Apply now and let’s grow together.
Digital Marketing Manager in City of London employer: Crimson Hotels Group
Contact Detail:
Crimson Hotels Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality and digital marketing sectors. Attend industry events, join online forums, and connect with professionals on LinkedIn. You never know who might have the inside scoop on job openings at Crimson Hotels!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. Highlight your successes with data-driven results, especially if you've worked on campaigns that increased bookings or brand visibility. This will make you stand out when applying through our website.
✨Tip Number 3
Prepare for interviews by researching Crimson Hotels thoroughly. Understand our values and how we operate. Be ready to discuss how your experience aligns with our mission of providing seamless and memorable travel experiences. Tailor your answers to reflect our commitment to sustainability and inclusivity.
✨Tip Number 4
Follow up after interviews! A simple thank-you email can go a long way. Reiterate your enthusiasm for the Digital Marketing Manager role and mention something specific from your conversation. It shows you're genuinely interested and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Digital Marketing Manager in City of London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your passion for hospitality shine through! We want to see how your love for the industry can translate into innovative digital marketing strategies that captivate our guests.
Be Data-Driven: Since this role is all about combining creativity with data, make sure to highlight your experience with analytics tools. Share specific examples of how you've used data to inform your marketing decisions and drive results.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences that align with our job description. We appreciate candidates who take the extra step to connect their background with our needs.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Crimson Hotels!
How to prepare for a job interview at Crimson Hotels Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially in areas like SEO/SEM, Google Ads, and social media management. Be ready to discuss specific campaigns you've worked on and the results they achieved. This shows you're not just familiar with the theory but have practical experience too!
✨Show Your Passion for Hospitality
Crimson Hotels is all about creating memorable travel experiences, so let your passion for hospitality shine through. Share stories about how you've contributed to enhancing guest experiences in previous roles. This will help you connect with the interviewers on a personal level.
✨Prepare for Data-Driven Discussions
Since this role involves analysing digital metrics, be prepared to talk about how you've used data to inform your marketing strategies. Bring examples of how you've optimised campaigns based on analytics, and be ready to discuss tools like Google Analytics and Tag Manager.
✨Emphasise Collaboration Skills
This position requires working closely with various teams, so highlight your collaborative communication skills. Prepare examples of how you've successfully influenced stakeholders or worked cross-functionally to achieve business goals. This will demonstrate that you can thrive in a team-oriented environment.
