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- Tasks: Lead marketing and brand strategy for the exciting Trent Rockets cricket team.
- Company: Join a dynamic team at Trent Bridge, redefining cricket for a new generation.
- Benefits: Competitive salary, professional development, and a vibrant, inclusive culture.
- Why this job: Shape the future of a modern sports brand and engage with passionate fans.
- Qualifications: Experience in brand marketing and a passion for sports and community engagement.
- Other info: Be part of a creative environment focused on innovation and impact.
The predicted salary is between 36000 - 60000 £ per year.
Location: Trent Bridge Cricket Ground, Nottingham, United Kingdom
Trent Rockets are ready to ignite The Hundred – a bold, high-energy cricket tournament redefining the game for a new generation. Based at Trent Bridge, our mission is to deliver extraordinary events, deepen our connection with local communities, and build a modern, globally-resonant sports brand.
We are now looking for a dynamic, strategic and creatively driven individual to lead the evolution of the Trent Rockets brand and drive transformational growth across ticketing, fan engagement and digital performance. With responsibility for shaping and delivering the Trent Rockets marketing, brand and fan strategy you will own the roadmap for building a powerful, distinctive brand presence and driving year-round engagement and revenue growth.
You will lead our marketing vision and oversee a hybrid internal–agency delivery model, inspiring a high-performance culture rooted in creativity, innovation, and fan-first thinking.
ROLE PROFILE- Position: Head of Marketing and Brand
- Location: Trent Bridge Cricket Ground, Nottingham
- Hours: Full-time – some weekend and matchday working required
- Contract Type: Permanent
- Salary: £Competitive
- Department: Marketing and Communications
- Digital, Social & Content Leadership
- Oversee Trent Rockets’ digital ecosystem, building engaging, platform-relevant content aligned to brand and commercial objectives
- Work closely with colleagues, creators and agencies to tell compelling stories about our players, fans and community
- Grow digital reach, engagement and conversions across all key platforms.
- Optimise website performance and digital fan journeys
- Fan Engagement
- Embed a fan-first culture across the organisation, that builds lasting connections and ensures fans feel valued and informed
- Drive year-round engagement with commercial partners, schools, community groups, grassroots cricket and local organisations
- Marketing Strategy & Brand Growth
- Lead all media buying and manage agency performance to deliver measurable ROI across multichannel campaigns to grow brand awareness, drive ticket sales, and strengthen Trent Rockets’ national and regional presence
- Own and further develop the Trent Rockets brand guidelines, ensuring high-quality, consistent execution across every touchpoint
- Develop a data-led CRM, segmentation and acquisition strategy, using insights to shape messaging, content and conversion
- Leadership & Key Stakeholder Management
- Inspire colleagues, agencies and hybrid teams to deliver high-quality work with ambition and efficiency
- Establish and report on clear KPIs to the Trent Rockets Chief Executive and senior leadership team
- Build strong relationships with internal stakeholders, local business leaders, civic organisations and the ECB
- Serve as a confident spokesperson and ambassador for the Trent Rockets
- Champion diversity, inclusion and sustainability across all fan and brand initiatives
- Supported the delivery of sell-out matchdays with strong year-on-year attendance and revenue growth
- Elevated Trent Rockets’ brand profile across the region and nationally
- Supported the evolution of best-in-class fan experiences at Trent Bridge
- Built long-lasting strategic commercial partnerships and deeper community connections
- Grown digital channels, CRM database and meaningful engagement across all platforms
- Led a high-performing, creative, insight-driven marketing operation
Shape the future of one of the UK’s most exciting modern sports brands. Work in a creative, supportive and forward-thinking environment. Enjoy professional development opportunities, and a positive, inclusive culture. Be part of a team committed to innovation, entertainment and community impact.
PERSON SPECIFICATION- Knowledge
- Strong understanding of brand development, commercial growth strategies and marketing principles within sport, live entertainment, events, or similarly fast-paced consumer environments.
- Awareness of innovative fan engagement trends and audience experience design.
- Experience
- Proven experience leading brand and commercial marketing programmes that drive measurable growth.
- Skills
- Strategic thinker with strong creative judgement and the ability to translate insight into impactful fan experiences.
- Natural leader with the ability to inspire and manage multiple agencies.
- Excellent communication, stakeholder management and influencing skills.
- Qualities
- Commercially minded, proactive and growth-oriented.
- Collaborative and energetic team player who thrives in dynamic environments.
- Passionate about making a genuine impact within the local community.
For a full job description please visit. If you would like to join us at Trent Rockets, please apply through our recruitment link at. If you have any questions, please email the HR Department at: recruitment@trentbridge.co.uk
Closing date for receipt of applications will be: 17:00 Wednesday 7th January 2025
Interviews will take place from week commencing Monday 12th January 2025. Should a further interview stage be necessary, notification will be provided at a later time. No agencies please.
Trent Rockets: Head of Marketing and Brand (Deadline – Jan 7) in Nottingham employer: Cricexec
Contact Detail:
Cricexec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trent Rockets: Head of Marketing and Brand (Deadline – Jan 7) in Nottingham
✨Tip Number 1
Get to know the Trent Rockets brand inside out! Dive into their social media, website, and any recent news. This way, when you get that interview, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have. It’s a great way to get insider info and make a good impression.
✨Tip Number 3
Prepare for the interview by thinking about how you can contribute to their goals. Bring ideas on fan engagement and marketing strategies that align with their vision. Show them you’re ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Trent Rockets.
We think you need these skills to ace Trent Rockets: Head of Marketing and Brand (Deadline – Jan 7) in Nottingham
Some tips for your application 🫡
Know Your Audience: Before you start writing, think about who will read your application. Tailor your language and examples to resonate with the Trent Rockets' mission and values. Show us that you understand the brand and its community!
Be Creative and Authentic: This role is all about creativity, so let your personality shine through! Use engaging language and share unique experiences that highlight your skills. We want to see the real you, not just a list of qualifications.
Show Your Passion for Cricket: Make sure to express your enthusiasm for cricket and how it connects with your marketing strategies. Share any relevant experiences or insights that demonstrate your love for the sport and its community.
Follow the Application Instructions: Don’t forget to apply through our recruitment link! Make sure you include all requested documents and information. A well-organised application shows us that you pay attention to detail, which is crucial for this role.
How to prepare for a job interview at Cricexec
✨Know Your Brand Inside Out
Before the interview, dive deep into Trent Rockets' brand values, mission, and recent campaigns. Familiarise yourself with their digital presence and fan engagement strategies. This will not only show your genuine interest but also help you discuss how you can contribute to their marketing vision.
✨Showcase Your Creative Thinking
Prepare examples of innovative marketing strategies you've implemented in the past. Think about how you can apply similar creative approaches to enhance fan experiences and drive ticket sales for Trent Rockets. Be ready to brainstorm ideas during the interview!
✨Engage with the Community
Highlight any experience you have in community engagement or building partnerships. Trent Rockets values strong local connections, so share how you've successfully collaborated with local organisations or enhanced community involvement in previous roles.
✨Prepare for Stakeholder Management Questions
Expect questions about how you manage relationships with various stakeholders. Prepare to discuss your approach to inspiring teams and agencies, as well as how you report on KPIs. Use specific examples to illustrate your leadership style and communication skills.