At a Glance
- Tasks: Create engaging content and manage social media for a leading British clothing brand.
- Company: Crew Clothing Company, a true British icon in fashion since 1993.
- Benefits: Competitive salary, flexible work schedule, and a vibrant team culture.
- Other info: Opportunity to grow in a dynamic environment with a focus on personal development.
- Why this job: Join a passionate team and make your mark in the world of fashion marketing.
- Qualifications: Strong writing skills, creativity, and a keen interest in social media.
The predicted salary is between 30000 - 40000 £ per year.
Kingston-on-Thames (4 days in office, 1 from home) 37.5 hours
Established in 1993, Crew Clothing Company is quickly becoming an icon in the market as a true British founded and inspired clothing brand. Our English heritage remains the backbone of the Company as we move from strength to strength helping our loyal customers become the best version of themselves. Moving forwards, we are not only providing what we see as some of the best products on the market but supporting our talented and motivated Team Members across all areas of the business to become what we call ‘True Crew’. Our people are at the heart of what we do, and we are all proud to be a part of something more than just clothes, it’s a way of life.
Purpose of the role
As part of the brand marketing team, you’ll deliver first class written communications across a variety of print and digital touchpoints. Reporting into the Content Editor, you’ll spend most of your day writing engaging and compelling copy, ensuring consistency in the brand’s communications at all times. This is a key role in the business that includes full responsibility for product descriptions and the brand’s social media channels, directly contributing to the growth of the following through building relationships with influencers and the community. You’ll have an impeccable command of the English language with natural creative flair, a meticulous eye for detail and a fresh way of thinking. If you love writing and you’re the kind of person that checks Instagram as soon as you wake up, this is the job for you.
Responsibilities
- Copywriting
- Researching, writing and proofing inspiring copy that brings campaigns to life, including but not limited to, crewclothing.com web pages, emails, in-store point of sale and print publications
- Liaising closely with the buying and e-commerce teams to write inspiring, informative and accurate product copy across all categories and managing the sign off process
- Ownership over the brand’s blog ‘Crew Life’, writing regular SEO-optimised editorial features and managing their delivery with the creative and e-commerce teams
- Writing the seasonal in-store training packs, spotlighting interesting product selling points and outfitting advice
- Acting as a guardian for the Crew tone of voice, adhering to the style guide at all times and adding to it to further enhance the brand’s language
- Proofing all marketing collateral including checking offer copy, product codes and prices
- Social media
- Assisting the Content Editor in planning the social media calendar in line with the seasonal marketing plan and product stories
- Writing all social media copy in line with the Crew TOV, ensuring complete consistency at all times
- Full ownership over its daily implementation, scheduling all copy, imagery and links in advance and uploading content such as Instagram Stories at weekends if necessary
- Engaging with the community and responding to all brand related comments within a timely manner including at evenings and weekends
- Liaising with the creative team to brief social media imagery and managing the work flow to ensure all assets are delivered on time
- Seek out and monitor new trends in the social media space
- General
- Supporting with the execution of influencer seeding, liaising with bloggers and the external PR team to send and package product
- Assisting with new store openings and individual store events
- Assisting with internal communications when necessary
Key Skills & Experience
Essential
- Strong communication and interpersonal skills, both written and oral
- Excellent organisational skills, time management and the ability to prioritise workload
- Meticulous attention to detail
- Commercial awareness
- Demonstrate initiative and ability to work independently and within a team
- Operate effectively in a fast-paced environment, able to adapt to change and redefine goals as necessary
- Ability to successfully manage a number of projects simultaneously
- A strong interest in marketing and content
- Good numerical and IT skills with knowledge of Microsoft Word, Excel and PowerPoint
- Knowledge of SEO and its best practices
- A can-do attitude and positive approach
- Be flexible to work weekends for store events and social scheduling
Desirable
- English literature, language or journalism degree
- Experience managing a brand’s social media channels
- Interest in fashion
- Interest in writing
Compensation: Competitive salary
Content and Social Media Assistant employer: Crew Clothing Head Office
Crew Clothing Company is an exceptional employer that values its team members as the heart of the business, fostering a supportive and collaborative work culture in Kingston-on-Thames. With a focus on employee growth and development, Crew offers opportunities to engage creatively in a dynamic environment while enjoying a competitive salary and the flexibility of hybrid working. Join us to be part of a brand that not only delivers quality products but also inspires its employees to thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Content and Social Media Assistant
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Crew Clothing Head Office and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Crew Clothing Head Office are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Crew Clothing Head Office on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Crew Clothing Head Office. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content and Social Media Assistant
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Crew Clothing Head Office. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Crew Clothing Head Office:Show us that you’ve done your homework! In your application, briefly mention what you admire about Crew Clothing Head Office’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Crew Clothing Head Office
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Crew Clothing Head Office will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Crew Clothing Head Office, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
