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For Companies At a Glance
- Tasks: Lead marketplace strategy and analytics to optimise performance and drive growth.
- Company: Join CREOATE, a fast-growing B2B wholesale marketplace revolutionising independent retail.
- Benefits: Enjoy competitive salary, equity, and high ownership in a dynamic environment.
- Why this job: Make a real impact by shaping marketplace intelligence and working closely with leadership.
- Qualifications: 6+ years in marketplace strategy, strong SQL skills, and commercial intuition required.
- Other info: This role offers direct exposure to senior leaders and opportunities for professional growth.
The predicted salary is between 36000 - 60000 £ per year.
About CREOATE
CREOATE is a fast-growing B2B wholesale marketplace connecting independent retailers with curated brands across the UK and Europe. We are building the infrastructure that powers modern independent retail. As we enter our next phase, our focus is on optimising marketplace liquidity, improving conversion, and strengthening forecasting discipline. This role sits at the heart of that effort.
The Role
We are looking for a hands-on Marketplace Strategy & Analytics Lead to own marketplace health modelling, cohort insight, and forecasting across our two-sided platform. This is not a BI reporting role. It is a commercially embedded marketplace intelligence role. You will work directly with the COO, Growth, Commercial and Engineering teams to diagnose constraints, model impact, and turn marketplace data into clear decisions.
What You Will Own
- Marketplace Health & Liquidity
- Build and maintain liquidity models across supply and demand
- Diagnose buyer/seller balance and identify active constraints
- Monitor participation and engagement metrics across both sides
- Cohort & Contribution Analysis
- Analyse buyer and seller cohorts to understand retention and GMV contribution
- Model seller portfolio quality and economic impact
- Support pricing and margin sensitivity analysis with Commercial
- Funnel & Conversion Diagnosis
- Break down funnel performance by segment (new vs repeat, ICP vs non-ICP, seller mix)
- Distinguish ecommerce friction from liquidity issue
- Support Growth with structured analysis to prioritise optimisation
- Forecasting & Scenario Modelling
- Build and maintain input-to-GMV forecasting models
- Pressure-test assumptions before planning cycles
- Improve forecast transparency and scenario modelling
- Leadership Insight
- Deliver clear, actionable insight at weekly leadership forums
- Translate data into commercial implications, not dashboards
What We Are Looking For
- 6+ years experience in a two-sided marketplace or platform business
- Strong SQL and applied analytical modelling capability. Python or R experience a plus
- Experience building cohort, liquidity, or marketplace health models
- Comfortable working with imperfect data and ambiguous environments
- Strong commercial intuition (margin, pricing, contribution economics)
- Experience working directly with COO/CEO in high-growth environments. Ability to communicate clearly with senior stakeholders
- Marketplace and E-commerce experience is a must. B2B or wholesale is a plus
What This Role Is Not
Not a pure BI or dashboard-building role. Not a marketing analytics role. Not a research-focused data science position. This is a commercially embedded, decision-driving role.
Why Join CREOATE?
- Work at the centre of a growing two-sided marketplace
- High ownership and direct leadership exposure
- Shape the operating intelligence of the business
- Competitive salary and equity
Marketplace Strategy in London employer: CREOATE
Contact Detail:
CREOATE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketplace Strategy in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to CREOATE. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! If you’ve got experience with SQL or marketplace analytics, don’t just mention it—bring examples to the table. Real-life scenarios can make you stand out.
✨Tip Number 3
Prepare for the interview by understanding CREOATE’s marketplace model inside out. Know their challenges and think about how you can contribute to optimising liquidity and conversion.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Marketplace Strategy in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in two-sided marketplaces. We want to see how your skills align with the role, so don’t be shy about showcasing relevant projects or achievements!
Show Off Your Analytical Skills: Since this role is all about marketplace health modelling and analytics, we’d love to see examples of your SQL and analytical modelling capabilities. If you’ve worked with Python or R, mention that too – it’ll definitely catch our eye!
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity, so avoid jargon and get straight to the point about your experience and how it relates to the role. Remember, we’re looking for actionable insights!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at CREOATE
✨Know Your Marketplace Inside Out
Before the interview, dive deep into CREOATE's marketplace model. Understand how they connect retailers with brands and what challenges they face in liquidity and conversion. This knowledge will help you demonstrate your commercial intuition and show that you're genuinely interested in their business.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with SQL and any analytical modelling you've done. Bring examples of how you've built cohort or liquidity models in the past. Be ready to explain your thought process and how your insights led to actionable decisions, as this role is all about turning data into clear outcomes.
✨Communicate Clearly with Confidence
Since you'll be working closely with senior stakeholders, practice articulating complex ideas simply and effectively. Use examples from your previous roles where you had to present findings to leadership. This will showcase your ability to translate data into commercial implications, which is crucial for this position.
✨Prepare for Scenario Modelling Questions
Expect questions around forecasting and scenario modelling. Brush up on how to pressure-test assumptions and improve forecast transparency. Think of real-life scenarios where you had to make predictions based on imperfect data, and be ready to discuss how you approached those challenges.