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- Tasks: Lead impactful marketing initiatives for a luxury fragrance brand and collaborate with global teams.
- Company: Join a top global luxury fragrance house known for its prestigious brand equity.
- Benefits: Enjoy a competitive salary, product allowance, 25 days' holiday, and potential remote work options.
- Why this job: Be part of a dynamic team driving consumer engagement and brand relevance in the luxury market.
- Qualifications: Bachelor’s or Master’s in Marketing with 5-8 years in luxury brand activation; international experience preferred.
- Other info: Fluency in English is essential; knowledge of Mandarin or other Asian languages is a plus.
The predicted salary is between 43200 - 72000 £ per year.
As the Global Marketing Activation Senior Manager, you will lead the development and execution of impactful, locally relevant marketing initiatives that strengthen brand equity, drive consumer engagement, and grow market share for a top global luxury fragrance house. Reporting to the Global Marketing Activation Director, you will collaborate with global and regional teams to deliver 360° activation plans across key markets and support the optimization of brand processes and execution.
This role is ideal for a strategic and hands-on marketer with deep expertise in luxury branding and global market activation.
Brand Strategy & Activation- Develop and implement 360° marketing activation plans aligned with brand and business goals.
- Co-create market-specific initiatives with regional teams while maintaining brand consistency.
- Lead the creation and localization of marketing toolkits and guidelines.
- Oversee campaign execution across retail, digital, social, and events.
- Gather local insights and results to support post-campaign analysis.
- Serve as the main link between Global HQ and regional/local teams.
- Ensure alignment and support for flawless local execution.
- Collaborate with product, digital, creative, training, and PR teams.
- Use insights to refine activation strategies and enhance brand relevance.
- Bachelor’s or Master’s in Marketing, Business, or related field.
- ~5–8 years in luxury brand activation, ideally in beauty or fragrance a plus.
- ~ Experience in international markets, China, APAC, or Travel Retail a strong advantage.
- Strategic thinker with strong execution, presentation and project management skills.
- Fluent in English; Mandarin or another Asian language is a plus.
- Proficient in Microsoft Office and marketing/project management tools.
In return you will receive a competitive salary and benefits package, along with product allowance and 25 days’ holiday.
Senior Marketing Officer - Data Analysis employer: Creed
Contact Detail:
Creed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Officer - Data Analysis
✨Tip Number 1
Familiarise yourself with the luxury fragrance market, especially focusing on brands similar to ours. Understanding current trends and consumer preferences will help you speak confidently about how you can contribute to our marketing strategies.
✨Tip Number 2
Network with professionals in the luxury branding sector, particularly those with experience in global market activation. Engaging with industry experts can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led, particularly in the beauty or fragrance sectors. Highlighting your hands-on experience will demonstrate your capability to execute impactful marketing initiatives.
✨Tip Number 4
Showcase your project management skills by being ready to explain how you've effectively managed budgets and timelines in previous roles. This will illustrate your ability to oversee campaign execution and ensure alignment across teams.
We think you need these skills to ace Senior Marketing Officer - Data Analysis
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in luxury brand activation and data analysis. Use specific examples that demonstrate your strategic thinking and project management skills relevant to the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury branding and detail how your background aligns with the job requirements. Mention your experience in international markets and any language skills that could be beneficial.
Showcase Relevant Projects: Include specific projects or campaigns you've led that relate to 360° marketing activation. Discuss the outcomes and insights gained from these experiences to illustrate your ability to drive consumer engagement.
Highlight Collaboration Skills: Emphasise your ability to work with cross-functional teams. Provide examples of how you've collaborated with product, digital, and creative teams to achieve successful marketing initiatives.
How to prepare for a job interview at Creed
✨Showcase Your Strategic Thinking
Prepare to discuss your experience in developing and implementing marketing activation plans. Highlight specific examples where your strategic thinking led to successful outcomes, especially in luxury branding.
✨Demonstrate Cultural Awareness
Given the international focus of the role, be ready to talk about your experience in different markets, particularly in Asia. Share insights on how you adapted marketing strategies to fit local cultures and consumer behaviours.
✨Highlight Collaboration Skills
This position requires working closely with various teams. Prepare examples that illustrate your ability to collaborate effectively with product, digital, and creative teams to achieve common goals.
✨Be Data-Driven
Emphasise your ability to gather insights and conduct post-campaign analysis. Discuss how you've used data to refine marketing strategies and enhance brand relevance in previous roles.
