At a Glance
- Tasks: Create impactful marketing strategies and content for institutional investors.
- Company: Join a leading investment firm known for innovation and responsible investing.
- Benefits: Enjoy a competitive salary, hybrid work options, and professional growth opportunities.
- Other info: Collaborative environment with a focus on strategic thinking and creativity.
- Why this job: Make a difference in the investment world while developing your marketing skills.
- Qualifications: 5+ years in marketing or investment communications; strong project management skills.
The predicted salary is between 60000 - 80000 £ per year.
The Institutional Marketing Team is part of the Institutional Marketing and Business Development Support department. The team is responsible for:
- Developing and maintaining Amundi’s core institutional marketing assets, including the global institutional website, sales materials, thought-leadership platforms, and client-facing collateral.
- Designing and deploying targeted marketing strategies to strengthen Amundi’s positioning with institutional investors across regions and segments.
- Supporting business development through high-impact campaigns, content, and events that enhance awareness, deepen engagement, and reinforce Amundi’s expertise and solutions.
- Ensuring consistent, high-quality messaging that reflects Amundi’s leadership in responsible investing, innovation, and investment solutions.
The role drives Amundi’s institutional marketing strategy by creating high-quality content, campaigns, and materials for pension funds and long-term asset owners. It maintains and enhances core institutional marketing assets while ensuring consistent, impactful messaging across channels. It also supports business development through targeted initiatives that strengthen visibility, deepen engagement, and reinforce Amundi’s leadership in institutional investing.
Main Accountabilities:
- Strategic Marketing for Pension Clients: Develop and execute targeted marketing strategies for global retirement systems, including DB, DC, public pensions, sovereign funds, and multi-employer schemes. Translate complex investment and retirement themes—liability-aware investing, private markets, sustainability, income solutions—into clear, compelling narratives for institutional audiences. Partner with regional Sales and Client teams to identify opportunities, shape client-centric campaigns, and support market entry, product launches, and distribution initiatives.
- Content Development & Thought Leadership: Work with investment teams and other content specialists to create high-impact materials: white papers, presentations, market insights, case studies. Adapt global content to specific pension needs, ensuring relevance, precision, and strategic positioning. Support the development of retirement-focused thought leadership to strengthen the firm’s voice in the institutional market.
- Campaign Execution, Channel Activation & Market Insights: Lead multi-channel campaigns (email, events, digital, social, consultant platforms) to drive awareness and engagement across pension stakeholders. Collaborate with digital teams to enhance distribution, UX, and visibility across owned and earned channels.
Education: Master’s degree in Finance, Economics, Business, Marketing, or related field. Professional qualifications are a plus.
Experience: 5+ years in marketing, investment communications, or pensions-focused roles.
Required skills:
- Strong command of PowerPoint and Excel.
- Experience using AI tools for content adaptation is an advantage.
- Strong project management skills with the ability to manage multiple priorities.
- Collaborative mindset and comfort working with senior stakeholders.
- High attention to detail and strategic thinking.
Technical skills required:
- Familiarity with CRM, marketing automation, and digital analytics tools.
- Understanding of the UK pensions market and its stakeholders.
- Ability to translate complex investment concepts into clear, compelling messages.
Languages: Fluent English with excellent writing skills; French is a plus.
Institutional Marketing in London employer: Crédit Agricole SA
Amundi is an exceptional employer that fosters a dynamic and inclusive work culture, particularly within the Institutional Marketing team based in London. Employees benefit from a collaborative environment that encourages professional growth through targeted training and development opportunities, while also engaging in meaningful projects that shape the future of responsible investing. With a strong emphasis on innovation and thought leadership, Amundi empowers its staff to make a significant impact in the institutional investment landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Institutional Marketing in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, content pieces, or any relevant projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in institutional marketing. Tailor your answers to reflect their values and needs.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly shows your enthusiasm for joining our team. Plus, it makes it easier for us to find your application!
We think you need these skills to ace Institutional Marketing in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Institutional Marketing role. Highlight your experience in marketing strategies and content development, as these are key aspects of the job. We want to see how your skills align with our mission at StudySmarter!
Showcase Your Creativity:This role is all about creating compelling narratives and high-impact materials. Don’t be shy about sharing examples of your previous work or projects that demonstrate your ability to translate complex ideas into engaging content. Let your creativity shine through!
Highlight Relevant Experience:If you’ve got experience in investment communications or working with pension clients, make sure to emphasise that in your application. We’re looking for someone who understands the nuances of the UK pensions market and can hit the ground running.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any important updates regarding your application. We can’t wait to hear from you!
How to prepare for a job interview at Crédit Agricole SA
✨Know Your Audience
Before the interview, research Amundi and its position in the institutional marketing space. Understand their core values, recent campaigns, and how they engage with pension clients. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Content Skills
Be prepared to discuss your experience in creating high-impact marketing materials. Bring examples of white papers, presentations, or campaigns you've worked on, especially those that translate complex investment themes into clear narratives. This will demonstrate your ability to meet the job's requirements.
✨Highlight Collaboration Experience
Since the role involves working with various teams, share specific examples of how you've successfully collaborated with sales, investment teams, or other stakeholders. Emphasise your project management skills and how you’ve managed multiple priorities while maintaining high-quality output.
✨Prepare for Technical Questions
Brush up on your knowledge of CRM, marketing automation, and digital analytics tools. Be ready to discuss how you've used these tools in past roles, particularly in relation to enhancing campaign effectiveness and engagement with institutional investors.
