Product Marketing Lead

Product Marketing Lead

Full-Time 72000 - 104000 £ / year (est.) No working from home possible
CreativeX

At a Glance

  • Tasks: Craft compelling product narratives and lead impactful launches for innovative marketing solutions.
  • Company: Join CreativeX, a leader in AI-driven marketing solutions with a dynamic culture.
  • Benefits: Enjoy competitive salary, health benefits, education budget, and mental wellness support.
  • Other info: Be part of a collaborative team that values creativity and innovation.
  • Why this job: Shape the future of marketing by turning complex ideas into clear, engaging stories.
  • Qualifications: Experience in product marketing, especially in B2B SaaS, with a knack for storytelling.

The predicted salary is between 72000 - 104000 £ per year.

CreativeX is building the system of creative control for an AI‑first marketing world. As AI rewrites how content is made, evaluated, and distributed, marketers need a foundation they can trust and a way to bring consistency, intelligence, and governance to creative at scale. For over a decade, we’ve powered smarter creative decisions for the world’s biggest brands, shipped category‑defining products, and proven that creative is the single biggest driver of marketing performance.

The industry has come around, but there’s one gap: our product is exceptional, but our product story doesn’t yet match its magic. We’re looking for a Senior Product Marketing Manager who wants to fix that. Someone who loves the chase for clarity, knows how to shape a commercial narrative, and can turn a complex technical product into an “ohhhh… now I get it!” moment for the world’s smartest marketers. You’ll sit at the center of product, marketing, and revenue. You’ll influence what we build, how we talk about it, how the market understands us, and how our teams sell. If you’re excited about helping define a new category from the inside, you’ll thrive here.

What You'll Do

  • Own the CreativeX product GTM story: You’ll craft the commercial narrative that anchors our sales motion and positions our products clearly, while partnering closely with Brand Marketing to ensure product and brand ladder to the same north star.
  • Turn product truth into commercial clarity: You’ll build positioning and messaging frameworks that sharpen our value to the buyers who need it.
  • Lead product launches that feel like moments: You’ll own the product narrative, hooks, positioning, and GTM orchestration.
  • Become the voice of the customer internally: You’ll understand how marketers think, buy, worry, and justify decisions, and infuse those insights into product decisions and GTM plans.
  • Arm Sales with the tools that help them win: Decks that persuade. Stories that stick. Proof that opens doors. You’ll give the revenue team what they need to win.
  • See around corners: You’ll use market, competitive, and persona intelligence to influence our roadmap and keep us two steps ahead.
  • Connect every team to one product story: You’ll unify Product, Revenue, CS, and Marketing around a shared product narrative that makes our brand and company vision real.

Who You Are

  • A storyteller at heart: You love taking a dense idea and cutting straight to the insight. You know when to be punchy, when to be precise, and when to be provocative.
  • Someone who thrives in the “figure it out” phase: You like ambiguity, momentum, building as you go, and feeling close to the work that moves the business.
  • A product marketer who loves the commercial side: You care deeply about turning narrative into revenue, not just messaging into documents.
  • Comfortable in rooms full of senior marketers: You can talk creative effectiveness, marketing measurement, and enterprise buying behavior without breaking a sweat.
  • A launch operator: You know how to make launches tight, repeatable, and impactful, not chaotic or last‑minute.
  • Curious, resourceful, and allergic to generic B2B fluff & jargon: You bring taste, energy, and an opinion about what good looks like, leaving the “synergies” at the door.
  • You act like an owner: You want the chance to shape a category, influence a product, and make a visible mark on how a company grows.

If you’ve led product marketing for a B2B SaaS tech company scaling from $25M to $50M+ in revenue, or think you’ve got what it takes to get the job done, please say hello!

What we Offer:

  • Fully paid medical, dental, and vision (US) and Private Medical Insurance and Health Cash Plan (UK)
  • Education budget to be used for individual learning experiences or grouped with your team for joint learning
  • Annual subscription to Calm and Headspace for your mental wellbeing
  • Monthly coaching to talk to a trained professional about career goals, relationships, and personal development
  • Competitive salary and commission plan including stock options, as we believe that everyone should have a stake in the business
  • 4-month full pay parenting leave for all employees who have been with the company for one (1) year
  • Employee contributions to a 401(k) once they have completed their eligibility period

CreativeX provides equal employment opportunity for all applicants and employees. As part of our commitment to maintaining a safe and secure workplace, CreativeX conducts standard right to work and background checks on all potential employees. This process is designed to verify the accuracy of information provided by candidates and to ensure a safe environment for all employees. Background checks are conducted via a secure third party application and in compliance with all applicable laws and regulations.

Compensation Band $90K–$130K USD Base

Product Marketing Lead employer: CreativeX

CreativeX is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to make a significant impact in the AI-driven marketing landscape. With comprehensive benefits including fully paid medical coverage, generous parental leave, and a strong focus on employee growth through education budgets and coaching, we empower our team members to thrive both personally and professionally. Located in vibrant London, you'll be at the heart of a creative hub, collaborating with some of the smartest minds in the industry while shaping the future of marketing.

CreativeX

Contact Details:

CreativeX Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Product Marketing Lead

Tip Number 1

Network like a pro! Get out there and connect with folks in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Nail your elevator pitch! You want to be able to explain who you are and what you do in a way that grabs attention. Practice makes perfect, so rehearse until it feels natural. This will come in handy when you meet potential employers or network contacts.

Tip Number 3

Show up prepared for interviews! Research the company, understand their products, and think about how your skills can help them achieve their goals. Bring examples of your past work that demonstrate your impact, especially in product marketing.

Tip Number 4

Apply through our website! We love seeing applications directly from candidates who are excited about joining us. Make sure to tailor your application to highlight how your experience aligns with the role of Product Marketing Lead. Let’s make magic happen together!

We think you need these skills to ace Product Marketing Lead

Product Marketing
Commercial Narrative Development
Positioning and Messaging Frameworks
Product Launch Management
Customer Insights Analysis
Sales Enablement
Market Intelligence

Some tips for your application 🫡

Craft Your Story:We want to hear your unique narrative! Make sure your application tells us who you are and why you're excited about the Product Marketing Lead role. Highlight your storytelling skills and how they align with our mission at CreativeX.

Showcase Your Impact:When detailing your experience, focus on the results you've achieved. We love numbers and success stories, so share how your marketing strategies have driven revenue or improved product positioning in previous roles.

Tailor Your Application:Don’t just send a generic CV and cover letter. We’re looking for candidates who understand our industry and can connect their experience to the specific challenges we face. Make it personal and relevant!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team. Plus, it shows you’re keen to join us!

How to prepare for a job interview at CreativeX

Know Your Product Inside Out

Before the interview, dive deep into CreativeX's products and understand their unique selling points. Be ready to discuss how you would craft a compelling narrative around these products, turning complex features into clear benefits for marketers.

Showcase Your Storytelling Skills

Prepare examples of how you've transformed dense ideas into engaging stories in your previous roles. Highlight your ability to connect with audiences and make technical concepts relatable, as this is crucial for the Product Marketing Lead position.

Understand the Market Landscape

Research the competitive landscape and be prepared to discuss how CreativeX can stand out. Bring insights about market trends and customer behaviours that could influence product positioning and messaging strategies.

Prepare for Collaborative Discussions

Since the role involves working closely with various teams, think of examples where you've successfully collaborated across departments. Be ready to discuss how you can unify different teams around a shared product narrative and drive successful launches.