At a Glance
- Tasks: Lead the demand generation strategy and execute innovative ABM programmes for strategic accounts.
- Company: Join a dynamic SaaS company focused on growth and innovation.
- Benefits: Enjoy competitive salary, generous time off, and comprehensive health benefits.
- Why this job: Be a key player in shaping our demand engine and driving real business impact.
- Qualifications: 4-6+ years in B2B SaaS demand generation with proven ABM success.
- Other info: Collaborative environment with opportunities for personal and professional development.
The predicted salary is between 72000 - 96000 £ per year.
About the role
We’re hiring a hands‑on Demand Generation Manager to stand up our demand engine from the ground up. You’ll design and run our ABM motion (1:few and 1:1 for strategic accounts), partner tightly with SDRs, and establish the operating rhythms and reporting. This is a builder role: you’ll bring playbooks you trust, adapt them to our context, and iterate fast.
What you’ll do
- Own ABM strategy and execution for strategic accounts (start with ~50–100), layering 1:few and 1:1 programs.
- Build lifecycle programs and always‑on nurture (prospects, closed‑lost, and churned).
- Set cadences and dashboards with RevOps for qualified meetings, opportunity creation, and sourced/influenced pipeline.
- Partner with SDR leadership on targeting, handoffs, SLAs, and feedback loops; enable SDRs with campaigns and content.
- Define test plans, measure what matters, and scale only what performs.
- Evaluate and implement tooling with Marketing/RevOps (Salesforce, HubSpot; potential ABM platforms).
- Deliver a clear 30–60–90 plan and evolve it into repeatable playbooks.
What you’ve done
- 4–6+ years in B2B SaaS demand gen within Series A–B (roughly $10–50M ARR) or comparable growth stages.
- Proven ABM ownership targeting enterprise; comfortable multi‑threading complex deals.
- Demonstrated impact at $100k+ ACV—can show metrics that tie activity to pipeline and revenue.
- Built programs in lean environments (often the only demand gen owner) and shipped end‑to‑end.
- Tooling fluency: Salesforce, HubSpot (Marketo a plus).
- Nice‑to‑have: experience with 6sense, Demandbase, or Terminus.
- Operate analytically, communicate crisply, and collaborate well across Sales, SDR, RevOps, and Marketing.
What we Offer:
- Fully paid medical, dental, and vision (US) and Private Medical Insurance and Health Cash Plan (UK).
- Generous time off + bank holidays.
- Education budget to be used for individual learning experiences or grouped with your team for joint learning.
- Annual subscription to Calm and Headspace for your mental wellbeing.
- Monthly coaching to talk to a trained professional about career goals, relationships, and personal development.
- Competitive salary and commission plan including stock options, as we believe that everyone should have a stake in the business.
- 4‑month full pay parenting leave for all employees who have been with the company for one (1) year.
- Employee contributions to a 401(k) once they have completed their eligibility period.
CreativeX provides equal employment opportunity for all applicants and employees. As part of our commitment to maintaining a safe and secure workplace, CreativeX conducts standard right to work and background checks on all potential employees. This process is designed to verify the accuracy of information provided by candidates and to ensure a safe environment for all employees. Background checks are conducted via a secure third party application and in compliance with all applicable laws and regulations.
Compensation Band 90K–$120K USD Base
Demand Generation Manager (ABM) Enterprise SaaS employer: CreativeX
Contact Detail:
CreativeX Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager (ABM) Enterprise SaaS
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your past successes in demand generation. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to ABM strategies. We want you to feel confident and ready to showcase your expertise!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Demand Generation Manager (ABM) Enterprise SaaS
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Demand Generation Manager role. Highlight your experience with ABM strategies and any relevant metrics that showcase your impact in previous roles. We want to see how you can bring your unique skills to our team!
Showcase Your Achievements: Don’t just list your responsibilities; focus on what you’ve achieved! Use numbers and specific examples to demonstrate how you’ve driven demand generation in the past. This will help us understand the value you can bring to StudySmarter.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon and fluff. Make it easy for us to see why you’re a great fit for the role without having to sift through unnecessary details.
Apply Through Our Website: We encourage you to submit your application directly through our website. This ensures that your application gets to the right people quickly. Plus, it’s the best way to stay updated on your application status!
How to prepare for a job interview at CreativeX
✨Know Your ABM Inside Out
Make sure you’re well-versed in Account-Based Marketing (ABM) strategies, especially for enterprise SaaS. Be ready to discuss how you've successfully implemented 1:few and 1:1 programmes in the past, and have examples of metrics that demonstrate your impact on pipeline and revenue.
✨Showcase Your Builder Mentality
This role is all about building from the ground up, so come prepared with a clear 30–60–90 day plan. Share how you’ve created playbooks in lean environments and be ready to adapt them to the company’s context. Highlight your ability to iterate quickly based on performance.
✨Collaborate Like a Pro
Since you'll be partnering closely with SDRs and RevOps, emphasise your collaborative skills. Prepare to discuss how you’ve worked with sales teams in the past, focusing on handoffs, SLAs, and feedback loops. Show that you can communicate crisply and effectively across departments.
✨Be Tool-Savvy
Familiarity with tools like Salesforce and HubSpot is crucial. Brush up on your knowledge of these platforms and be ready to discuss how you’ve used them to drive demand generation. If you have experience with ABM platforms like 6sense or Demandbase, make sure to mention it!