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For Companies At a Glance
- Tasks: Manage content creation for marketing, including blogs, articles, and social media.
- Company: Join a global manufacturing brand with a strong team culture and support.
- Benefits: Enjoy hybrid working, 25 days holiday, health insurance, and more perks.
- Why this job: Be part of a dynamic team driving impactful marketing strategies globally.
- Qualifications: 3+ years in marketing, with content marketing and B2B experience preferred.
- Other info: Diversity and inclusion are key; all backgrounds encouraged to apply.
The predicted salary is between 28800 - 43200 £ per year.
We’re working with a global manufacturing brand who are looking for a Content Marketing Manager to join their team on a 12-month contract. Our Client is a global manufacturing brand part of a larger group, with a very settled team and excellent culture.
The Role
Reporting into the Marketing Director, you’ll manage the creation and delivery of marketing content to support their demand generation and inbound marketing activities. You’ll manage and co-ordinate external copywriters, liaise with internal stakeholders, as well as day to day management of the content calendar. Content will include blogs, articles, social, marketing collateral, website & SEO content and award submissions. You’ll work with the wider marketing teams to support roll out of content across all global markets. Working with the SEO Manager, you’ll understand their SEO strategy and develop content led by analytics and data.
Requirements
- Minimum of 3 years’ marketing experience, either agency or in-house.
- Specific experience within content marketing, with an understanding of demand generation and previous experience working on complex products, ideally within a B2B environment.
- Good knowledge of digital marketing and platforms for execution, including CMS and CRM systems, Google Analytics and Hubspot.
- Basic knowledge of SEO for content purposes.
- Confident to work autonomously as well as taking on other marketing tasks as and when needed.
- You’ll need a driving licence due to their location.
What’s in it for you
- Hybrid working (2 days office based)
- 25 days holiday plus bank holidays
- Pension matched to 6%
- Health insurance
- Life assurance
- Occupational Health support
- Additional discounts and benefits across a wide range of areas
Our Commitment to Diversity
We are committed to improving diversity, equity and inclusion within the sectors we serve. We encourage applications for this role from all backgrounds and communities and offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and any other protected status. Should you require any reasonable adjustments at any point in the recruitment process we are very happy to discuss and work with you to accommodate these.
Content Marketing Manager - 12-month contract employer: Creative Resource
Contact Detail:
Creative Resource Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager - 12-month contract
✨Tip Number 1
Familiarise yourself with the specific content marketing strategies used by global manufacturing brands. Research their recent campaigns and understand how they engage their audience, as this knowledge will help you stand out during discussions.
✨Tip Number 2
Network with professionals in the B2B content marketing space. Attend industry events or join relevant online communities to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Brush up on your SEO skills, particularly in relation to content creation. Being able to demonstrate a solid understanding of how SEO impacts content performance will be crucial in this role.
✨Tip Number 4
Prepare to discuss your experience with analytics tools like Google Analytics and Hubspot. Be ready to share examples of how you've used data to inform content strategies and improve demand generation in previous roles.
We think you need these skills to ace Content Marketing Manager - 12-month contract
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in content marketing, especially any work related to demand generation and B2B environments. Use specific examples that demonstrate your skills in managing content calendars and working with external copywriters.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention your understanding of their SEO strategy and how your previous experience aligns with their needs. Be sure to showcase your ability to work autonomously and manage multiple tasks.
Showcase Your Digital Marketing Knowledge: Highlight your familiarity with digital marketing tools such as CMS, CRM systems, Google Analytics, and Hubspot. Provide examples of how you've used these tools to drive content performance and support marketing initiatives.
Demonstrate Cultural Fit: Research the company's culture and values. In your application, mention how you align with their commitment to diversity, equity, and inclusion. This will show that you are not only a qualified candidate but also a good fit for their team.
How to prepare for a job interview at Creative Resource
✨Showcase Your Content Marketing Experience
Make sure to highlight your previous experience in content marketing during the interview. Discuss specific projects you've worked on, especially those related to demand generation and B2B environments, as this will demonstrate your suitability for the role.
✨Familiarise Yourself with SEO Strategies
Since the role involves working closely with the SEO Manager, brush up on basic SEO principles and how they relate to content creation. Be prepared to discuss how you’ve used analytics and data to inform your content strategies in the past.
✨Prepare Examples of Collaborative Work
The position requires liaising with internal stakeholders and managing external copywriters. Prepare examples of how you've successfully collaborated with teams or managed projects, showcasing your ability to coordinate and communicate effectively.
✨Understand the Company Culture
Research the global manufacturing brand and its culture before the interview. Understanding their values and work environment will help you tailor your responses and show that you're a good fit for their settled team.
