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- Tasks: Support the Marketing Manager in delivering CRM campaigns and managing customer data.
- Company: A thriving hospitality brand with a strong focus on people and culture.
- Benefits: 33 days annual leave, discounted perks, and enhanced family pay.
- Why this job: Join a dynamic team and make a real impact on customer engagement.
- Qualifications: Minimum 1 year of marketing experience and a passion for CRM systems.
- Other info: Flexible hybrid working and opportunities for personal growth.
The predicted salary is between 28800 - 43200 £ per year.
We’re working with a lovely consumer brand with a strong heritage on the lookout for a CRM led Marketing Executive to join their team.
A thriving and diverse hospitality business, they have a strong focus on their people and culture, and a large number of staff who have been with them for a long time. Predominantly an office based role, there will be some flexibility for hybrid working. You will also need to travel to their sites which are predominantly based in the North.
You’ll be supporting a Marketing Manager, helping to deliver a new CRM and data collection programme to reach customers directly. You’ll draft regular email campaigns to their customer database for their brand as well as individual sites within the business, developing and building on the data they have, analysing and segmenting where appropriate. You’ll also manage online review platforms and their centralised resource website, regularly updating and developing new content, along with copywriting for a multitude of purposes.
You’ll have a minimum of 1 years’ marketing experience, either from an inhouse or agency role. You’ll have had some experience working on email marketing and CRM systems - it doesn’t need to be extensive, but you must have the desire to delve further into these areas. Strong attention to detail is needed, as well as the ability to analyse and interpret data to inform marketing decision making and your own ideas for improvement of campaign results. Good level of IT skills needed including Excel, as well as copywriting skills.
What’s in it for you:
- 33 days annual leave
- Discounted accommodation, food and drink
- Pension & Life assurance
- Enhanced maternity and paternity pay
- Employee Assistance programme
- Health cash plan with access to discounted perks
- Free parking
We are committed to improving diversity, equity and inclusion within the sectors we serve. We encourage applications for this role from all backgrounds and communities and offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and any other protected status. Should you require any reasonable adjustments at any point in the recruitment process we are very happy to discuss and work with you to accommodate these.
CRM Marketing Executive in Blackburn employer: Creative Resource
Contact Detail:
Creative Resource Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Marketing Executive in Blackburn
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, especially any CRM campaigns you've worked on. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their needs, especially in CRM and email marketing. Tailor your answers to show you're a perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace CRM Marketing Executive in Blackburn
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your marketing experience, especially with CRM systems and email campaigns, to show us you’re the right fit for the role.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you’re passionate about this position. Share specific examples of your past work that relate to CRM and data analysis, and let your personality shine through!
Show Off Your Attention to Detail: Since we’re looking for someone with strong attention to detail, make sure your application is free from typos and errors. A polished application shows us you care about quality and professionalism.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Creative Resource
✨Know Your CRM Basics
Make sure you brush up on your CRM knowledge before the interview. Understand the key features of CRM systems and be ready to discuss how you've used them in your previous roles. This will show your potential employer that you're not just interested in the role, but that you have a genuine understanding of what it entails.
✨Showcase Your Email Marketing Skills
Prepare examples of email campaigns you've worked on, even if they were small. Be ready to talk about the strategies you used, the results you achieved, and how you can apply those experiences to their brand. This will demonstrate your hands-on experience and your ability to contribute from day one.
✨Data Analysis is Key
Since the role involves analysing and segmenting data, come prepared with examples of how you've used data to inform marketing decisions in the past. Discuss any tools or methods you’ve used to interpret data and how those insights led to improved campaign results. This will highlight your analytical skills and attention to detail.
✨Be Ready to Discuss Content Creation
As copywriting is part of the job, think of some writing samples you can share or discuss. Whether it's email content, social media posts, or website copy, being able to showcase your writing skills will set you apart. Also, be prepared to talk about your process for creating engaging content that resonates with customers.
