Audience Development Officer

Audience Development Officer

Birmingham Part-Time 24000 - 36000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead CRM management, enhance audience engagement, and craft engaging content.
  • Company: Join a dynamic team passionate about music and creative arts.
  • Benefits: Part-time role with flexible hours and opportunities for growth.
  • Why this job: Perfect for those who love digital campaigns and collaborative environments.
  • Qualifications: Experience with CRM systems and strong organisational skills required.
  • Other info: Ideal for music lovers eager to make an impact in the creative sector.

The predicted salary is between 24000 - 36000 £ per year.

Job Description

We are seeking an enthusiastic Audience Development Officer to join our Communications Team, part time, for 3 days a week. In this pivotal role, you will take the lead on managing our CRM system, ensuring our data is up-to-date and segmented.

Working closely with our Head of Marketing & Communications, you will help to develop customer relationships, streamline business processes, enhance our digital presence, provide valuable insights through data analysis and drive efficient use of our audience information across the organisation.

This is a brilliant opportunity for an individual who is passionate about audience development, digital campaigns and thrives in a collaborative environment.

Job Requirements

Essential:

  • Experience of using a CRM (GoodCRM is preferred but not required) and can analyse data
  • Experience of using Google Suite or equivalent
  • Strong organisational skils
  • Strong written communication skills
  • Attention to detail and can do attitude to working to tight deadlines
  • Collaborative and team-oriented mindset

Desired:

  • Experience with website management and digital content creation
  • Confidence to engage with programme participants
  • Ability to build and maintain relationships with diverse clients
  • Passion or keen interest in the Music Industry, Creative Arts Sector and/or Talent Development in the Region

Job Responsibilities

  • Oversee and manage our new CRM system to track, analyse, and enhance audience engagement for touring, talent programmes, commission work and music releases
  • Develop targeted audience segmentation and personalised communication strategies with the Communications team
  • Monitor and provide insight on audience behaviour, campaign performance, and analytics
  • Craft engaging and relevant content for newsletters, emails, and other communications
  • Oversee website updates and ensure content is up-to-date
  • Gather feedback through surveys and polls to inform strategy
  • Support the delivery of events, campaigns, and special projects
  • Stay informed about emerging trends in CRM management, audience engagement, and digital marketing
  • Build and maintain relationships with audiences and partners
  • Support in the creation & promotion of content
  • Contribute to digital marketing campaigns
  • Support reporting and evaluation of projects for funders
  • Ensure that all data is stored in a GDPR compliant manner

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Audience Development Officer employer: Creative Lives in Progress

Join our dynamic Communications Team as an Audience Development Officer, where your passion for audience engagement and digital marketing will thrive in a collaborative and supportive environment. We offer flexible part-time hours, opportunities for professional growth, and a chance to make a meaningful impact in the Music Industry and Creative Arts Sector. With a focus on innovation and teamwork, you'll enjoy a culture that values creativity and encourages personal development while working in a vibrant location.
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Contact Detail:

Creative Lives in Progress Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Audience Development Officer

✨Tip Number 1

Familiarise yourself with CRM systems, especially GoodCRM if you can. Understanding how to manage and analyse data effectively will give you a significant edge in the interview process.

✨Tip Number 2

Showcase your experience with digital content creation and website management. Prepare examples of past projects where you've successfully engaged audiences through digital channels.

✨Tip Number 3

Demonstrate your passion for the Music Industry and Creative Arts Sector. Research current trends and be ready to discuss how they relate to audience development during your conversations with us.

✨Tip Number 4

Highlight your collaborative skills by preparing anecdotes that illustrate your ability to work well in teams. We value a team-oriented mindset, so showing how you've contributed to group success will resonate well.

We think you need these skills to ace Audience Development Officer

CRM Management
Data Analysis
Google Suite Proficiency
Strong Organisational Skills
Written Communication Skills
Attention to Detail
Collaborative Mindset
Digital Content Creation
Website Management
Audience Segmentation
Campaign Performance Monitoring
Engagement Strategy Development
Relationship Building
GDPR Compliance Knowledge
Event Support

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience, especially with CRM systems and data analysis. Emphasise your organisational skills and any previous roles that required strong written communication.

Craft a Compelling Cover Letter: In your cover letter, express your passion for audience development and the creative arts sector. Mention specific examples of how you've successfully engaged audiences or managed digital campaigns in the past.

Showcase Your Skills: Clearly outline your proficiency with Google Suite and any experience you have with website management or digital content creation. Use bullet points to make this information easy to read.

Highlight Collaborative Experience: Since the role requires a collaborative mindset, include examples of successful teamwork in your application. Describe how you’ve worked with others to achieve common goals, particularly in marketing or communications.

How to prepare for a job interview at Creative Lives in Progress

✨Show Your CRM Knowledge

Make sure to highlight any experience you have with CRM systems, especially if you've used GoodCRM. Be prepared to discuss how you've managed data and improved audience engagement in previous roles.

✨Demonstrate Your Data Analysis Skills

Since the role involves analysing data, come equipped with examples of how you've used data to drive decisions or improve processes. This will show your analytical mindset and ability to derive insights from audience behaviour.

✨Emphasise Collaboration

This position requires a team-oriented approach, so be ready to share experiences where you've successfully worked with others. Discuss how you’ve contributed to team projects and built relationships with colleagues.

✨Express Your Passion for the Arts

Given the focus on the Music Industry and Creative Arts, convey your enthusiasm for these sectors. Share any relevant experiences or interests that demonstrate your commitment to audience development in this field.

Audience Development Officer
Creative Lives in Progress
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