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- Tasks: Lead creator partnerships and community building for a fast-growing FMCG brand.
- Company: Join a dynamic startup focused on innovative marketing strategies.
- Benefits: Competitive salary, creative freedom, and a chance to shape the brand's future.
- Why this job: Make a real impact by turning creators into brand advocates and building a loyal community.
- Qualifications: 3-6 years in FMCG or DTC, with experience in creator programs and performance metrics.
- Other info: Opportunity for career growth into leadership roles in a collaborative environment.
The predicted salary is between 36000 - 60000 £ per year.
We're looking for a Creator Partnerships & Community Lead to supercharge the next wave of our growth. You've helped build an FMCG or DTC brand from the ground up — turning creators into brand believers, content into conversion machines, and community into a flywheel.
This is a high-ownership role that blends creator strategy, influencer campaigns, and community building — and gives you a clear path into broader growth leadership. We've got budget to back bold ideas, and we're looking for someone ready to test what no one else dares to.
What You’ll Own
- Lead end-to-end strategy: outreach, briefing, gifting, negotiation, performance tracking.
- Build a high-impact seeding program (50–100 kits/month) with a focus on post rate and content reuse.
- Launch and scale our affiliate engine — from nano to macro — with clear weekly KPIs.
- Maintain an influencer CRM with performance data and relationship status.
Community Building & Brand Love
- Turn top creators and customers into a loyal tribe.
- Create viral, community-first moments and reward superfans.
- Experiment with shareable activations, grassroots tactics, and ambassador loops.
- Own the content calendar across channels (YouTube, Reels, Shorts, etc).
- Produce brand-aligned content that educates, entertains, and sells.
- Optimize creative for discoverability: titles, hooks, scripts, and visuals.
You’ll be plugged into growth planning — working with founders and performance leads. As we scale, your role can evolve into a Head of Growth or Brand depending on your strengths.
Requirements
- Have 3–6 years in early-stage FMCG or DTC — bonus if you’ve worn multiple hats.
- Built creator or ambassador programs that drove real business results.
- Are creative but performance-minded — you love ideas and you measure them.
- Can manage creator relationships, write clear briefs, and turn feedback into great work.
- Thrive in a fast, resourceful, no-politics startup environment.
Why Join Us
- Own our creator, content, and community engine end-to-end.
- Real marketing budget to back bold, experimental campaigns.
- Build a next-generation FMCG brand with a high-agency, collaborative team.
Equal Opportunity Employer
Creative Dock is an equal opportunity employer and is committed to diversity and inclusion in the workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Creative Dock believes that ideas matter. Our core business is creation by doing.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Public Relations, and Strategy/Planning
Industries: Marketing Services, Retail, and Appliances, Electrical, and Electronics Manufacturing
Creator Partnerships & Community Lead (FMCG) in London employer: Creative Dock group
Contact Detail:
Creative Dock group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creator Partnerships & Community Lead (FMCG) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the FMCG and DTC space. Attend industry events, join relevant online communities, and don’t be shy to slide into DMs. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past successes in building creator partnerships and community engagement. Use case studies to demonstrate how you turned creators into brand believers. This will make you stand out when you apply through our website.
✨Tip Number 3
Be bold in interviews! Don’t just answer questions; come prepared with your own ideas for how you’d tackle the role. Share your vision for community-building and influencer strategies. This shows you’re not just looking for a job, but you’re ready to drive growth!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. Use this opportunity to reiterate your excitement about the role and mention any key points from the conversation that you found particularly engaging. It keeps you fresh in their minds!
We think you need these skills to ace Creator Partnerships & Community Lead (FMCG) in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how your experience aligns with our mission to build a next-gen FMCG brand. Share specific examples of how you've turned creators into brand believers.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience in creator partnerships and community building, and don’t forget to mention any bold ideas you’ve implemented in the past. We love creativity!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your achievements and skills are easy to spot. Use bullet points if it helps to break down your experience!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Creative Dock group
✨Know Your FMCG Inside Out
Before the interview, dive deep into the FMCG landscape. Understand the latest trends, key players, and what makes a brand successful in this space. This knowledge will help you speak confidently about how you can contribute to their growth.
✨Showcase Your Creator Partnerships Experience
Prepare specific examples of past creator partnerships you've managed. Highlight how you turned creators into brand advocates and the measurable results that followed. This will demonstrate your ability to drive real business outcomes.
✨Be Ready to Discuss Community Building
Think about innovative community-building strategies you've implemented before. Be prepared to share ideas on how to create viral moments and engage superfans, as this role heavily focuses on fostering a loyal community.
✨Bring Bold Ideas to the Table
Since they’re looking for someone ready to test bold ideas, come armed with creative concepts for campaigns or activations. Show them you're not afraid to think outside the box and how you can leverage their marketing budget effectively.
