Reward Gateway is hiring a Social Media & Brand Manager to lead UK social media and oversee selected brand activity. Social media is the main focus: you'll create audience-first B2B content aimed at UK HR audiences, working with the UK Marketing team, global colleagues and external agencies.
What you'll be doing
Social media
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Lead UK social strategy and execution, with a focus on LinkedIn, aligned with global direction
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Own the UK content calendar for campaigns, research launches, events and business priorities
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Develop creative, B2C-inspired B2B content that connects with people
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Coordinate videographers and designers to produce platform-specific visuals informed by performance data
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Build relationships with relevant B2B influencers and industry voices
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Manage UK community engagement and employee advocacy
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Develop and deliver influencer collaborations to reach UK audiences
Brand
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Create and maintain an internal brand hub with guidance, templates and resources, working with global brand colleagues
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Help colleagues apply brand guidance and identify where more resources are needed
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Own review platforms: build a review‑generation approach and track ratings, volume and sentiment against competitors
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Set up processes for handling review responses and escalating issues
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Run co‑marketing with existing partners (such as webinars, eBooks and promotions), mainly for existing customers
Collaboration and measurement
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Deliver consistent, locally relevant activity with the UK marketing team
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Align UK content with the global social team
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Track and report performance and use insights to improve results
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Keep up with social trends and platform changes
What we're looking for
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Proven experience leading social strategy and hands‑on content creation, especially for LinkedIn
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A creative instinct for bringing consumer‑marketing ideas to a B2B audience
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Experience briefing videographers and designers
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Experience with brand activity, such as guidelines or online reputation (an advantage)
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Strong writing and storytelling skills
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Strong project management, including coordinating contributors, approvals and deadlines
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An adaptable approach that balances planned work with time‑sensitive requests
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Confidence working with senior stakeholders across local and global teams
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The ability to interpret performance data and use it to improve results
What's on offer
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Flexible holiday of up to 40 days a year
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£400 yearly wellbeing allowance
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Private medical insurance
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Allowance for professional development books, e‑books and podcasts
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Contributory pension scheme
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Employee, friends and family discounts at more than 1,200 retail, hospitality and lifestyle brands
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More than 50 benefits in total, with details on the Reward Gateway careers site
The Marketing team works from the London office at least twice a week.
Your interview journey
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Screening call with Talent Acquisition
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First‑stage online interview with a Senior Customer Marketing Manager and a UK Senior Campaign Manager
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Take‑home assessment
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Final in‑person interview and assessment presentation at the London office, with the UK Marketing Director and UK Senior Campaign Manager
Reasonable adjustments are available on request throughout the process.
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Social Media & Brand Manager at Reward Gateway in London employer: Creative Boom Ltd.
Creative Boom Ltd. is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those looking to thrive in the creative industry. With a focus on employee development and flexible working arrangements, our Bankside studio in London offers unique opportunities for growth and collaboration within a talented team. Join us to lead impactful projects while enjoying a supportive environment that values creativity and strategic thinking.
