At a Glance
- Tasks: Lead creative strategies that connect brands with culture through sports, entertainment, and partnerships.
- Company: Join CAA Sports, a top agency known for talent representation and innovative brand consulting.
- Benefits: Enjoy a collaborative culture, competitive salary, and opportunities for professional growth.
- Other info: Be part of a diverse team that values collaboration and innovation.
- Why this job: Shape impactful campaigns and experiences that resonate with audiences worldwide.
- Qualifications: Experience in strategy, creativity, and cultural fluency is essential.
The predicted salary is between 58500 - 71500 £ per year.
THE AGENCY CAA Sports represents more than 3,000 of the world's best athletes in various sports, including baseball, football, hockey, basketball, and soccer. Beyond traditional athlete representation, CAA Sports provides unique opportunities for clients off the field, including entertainment, licensing, endorsements, speaking, philanthropy, publishing, and video games. CAA Sports also works in media rights, property sales and sponsorships, brand consulting, venue development, strategic advisory, and executive search.
OVERVIEW In CAA Brand Consulting, we have 200+ specialists working with over 35 leading brands. Our vision is to be the strategic partner for brands in helping them solve their biggest challenges. Our services and connectivity in sport and entertainment allow us to identify, develop, activate, and measure partnership strategies that build brands and grow business.
THE ROLE We're looking for a Senior Manager, Creative Strategy to help plug brands into the power of culture through sport, entertainment, music, gaming, creators, and partnerships. This role involves finding the intersection between brands and the things people genuinely care about, turning those opportunities into creative platforms, campaigns, and experiences. You'll work across high-profile international brand clients, shaping everything from sponsorship strategies and partnership platforms to integrated campaigns, live experiences, and innovation.
Duties to include:
- Lead the development of strategic territories, partnership platforms, and campaign ideas.
- Translate business challenges into compelling creative opportunities.
- Identify cultural trends, behaviours, and tensions that unlock distinctive thinking.
- Build clear narratives that inspire clients and creative teams alike.
- Partner with creatives and account teams to develop breakthrough ideas from strategy through execution.
- Ensure every creative idea is grounded in strategic insight and delivers against client objectives.
- Champion integrated thinking.
- Evaluate sponsorships, partnerships, and cultural opportunities.
- Build activation strategies that maximise the value of sports and entertainment rights.
- Help clients understand where they can authentically play within culture.
- Present strategic thinking confidently to senior clients and stakeholders.
- Facilitate workshops and collaborative sessions.
- Build trusted relationships with clients and internal stakeholders.
- Help grow accounts through proactive thinking and new opportunities.
- Support and coach junior strategists.
- Provide constructive feedback on strategy and presentations.
- Help build best practice across the strategy team.
QUALIFICATIONS/REQUIREMENTS Experience in delivering strategy within an agency, consultancy, or brand. Experience working across sport, entertainment, media, partnerships, or brand marketing. Proven experience developing integrated campaigns and sponsorship platforms. Comfortable leading projects and presenting to senior stakeholders.
Skills
- Strategic Thinking: You know how to move from insight to opportunity to creative platform.
- Cultural Fluency: You understand what's happening across sport, entertainment, gaming, music, creators, and fandom.
- Creative Instinct: You inspire ideas and enjoy collaborating with creatives and account teams.
- Storytelling: You're an excellent writer and presenter who can make complex thinking feel simple and compelling.
- Collaboration: You enjoy working across disciplines and know the best ideas come from building with others.
- Commercial Awareness: You understand client businesses and can balance creative ambition with commercial realities.
CAA is committed to promoting equal opportunities in employment and creating a workplace culture in which diversity and inclusion are valued.
Senior Manager, Creative Strategy in London employer: Creative Artists Agency
CAA Sports, located in the vibrant city of London, is an exceptional employer that champions a culture of collaboration and innovation within the sports marketing industry. With a commitment to employee growth, CAA offers unique opportunities for professional development alongside a diverse team of passionate sports professionals. The dynamic work environment, coupled with the chance to engage with high-profile clients like Formula 1 and Chelsea FC, makes this role not just a job, but a meaningful career path in a leading global agency.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Creative Strategy in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Creative Artists Agency and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Creative Artists Agency are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Creative Artists Agency on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Senior Manager, Creative Strategy in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Creative Artists Agency. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Creative Artists Agency:Show us that you’ve done your homework! In your application, briefly mention what you admire about Creative Artists Agency’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Creative Artists Agency
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Creative Artists Agency will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Creative Artists Agency, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
