Area Sales Manager – Cardiff (Field Sales)

Area Sales Manager – Cardiff (Field Sales)

Cardiff Full-Time 60000 - 100000 € / year (est.) No home office possible
CreatePay Limited

At a Glance

  • Tasks: Hunt for new B2B customers and close deals in the field.
  • Company: Fast-growing payment solutions provider with a high-performance culture.
  • Benefits: Uncapped commission, £5,000 car allowance, 25 days holiday, and gym passes.
  • Other info: Join a supportive team with excellent career progression opportunities.
  • Why this job: Enjoy autonomy, high earnings, and the thrill of face-to-face sales.
  • Qualifications: Proven B2B sales experience and a hunter mentality.

The predicted salary is between 60000 - 100000 € per year.

Location: Cardiff (Field-based)

About CreatePay

CreatePay is a fast-growing provider of payment solutions, helping small to medium-sized UK businesses take payments more efficiently. We’re expanding our field sales team and are looking for driven new-business hunters who want high earnings, clear progression, and full ownership of their territory.

The Role – This Is a Hunter Role

This is a 100% field-based, new-business sales role. It is not a home-working or account-management position. As an Area Sales Manager, you’ll be responsible for winning new B2B customers across your territory through a mix of self-generated prospecting and pre-booked appointments. You’ll be out in the field meeting business owners face-to-face, pitching CreatePay’s solutions, and closing deals. If you enjoy being on the road, thrive on targets, and are motivated by commission, this role will suit you perfectly.

Key Responsibilities

  • Proactively identify, target, and win new B2B customers within your territory
  • Self-generate leads through cold calling, door-to-door prospecting, and local business engagement
  • Attend a combination of self-generated and pre-booked appointments
  • Conduct face-to-face sales meetings with business owners and decision-makers
  • Present and sell CreatePay’s payment solutions, tailoring proposals to customer needs
  • Confidently handle objections and close deals in the field
  • Build a strong pipeline of new business opportunities
  • Consistently meet and exceed monthly sales targets
  • Accurately manage activity, pipeline, and performance against agreed KPIs

What Success Looks Like

  • Consistent achievement (and over‑achievement) of monthly and quarterly targets
  • High levels of self-generated new business
  • Strong conversion rates from appointments to live, transacting customers
  • Growing territory revenue and personal earnings month-on-month

About You

Experience

  • Proven success in B2B field sales
  • Demonstrable track record of self-generating leads and closing new business
  • Experience working in a target‑driven, high-activity sales environment

Skills & Attributes

  • True hunter mentality – motivated by winning new business
  • Resilient, driven, and comfortable with rejection
  • Confident, professional communicator who builds rapport quickly
  • Highly organised and able to manage your own diary in the field
  • Comfortable working independently without constant supervision
  • Full UK driving licence and willingness to travel daily within your territory
  • Experience in payments or financial services is desirable but not essential – full training provided

What’s in It for You

  • £5,000 company car allowance + fuel card
  • Uncapped commission with realistic £80,000+ OTE
  • 25 days holiday + bank holidays
  • Regular sales incentives, including overseas trips
  • Free gym passes
  • Free access to CreatePay Rewards

Why Join CreatePay?

We’re building a high-performance sales culture where results are rewarded. You’ll have the freedom to run your patch, the support to succeed, and the earning potential to match your ambition. If you’re a genuine new-business salesperson who wants to be out in the field closing deals — we want to hear from you.

Area Sales Manager – Cardiff (Field Sales) employer: CreatePay Limited

CreatePay is an exceptional employer that fosters a high-performance sales culture, offering Area Sales Managers in Cardiff the autonomy to manage their own territory while enjoying uncapped commission potential and a generous benefits package. With a focus on employee growth, regular incentives, and a supportive environment, CreatePay empowers its team to thrive in a dynamic field sales role, making it an ideal choice for driven individuals seeking meaningful and rewarding careers.

CreatePay Limited

Contact Detail:

CreatePay Limited Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Area Sales Manager – Cardiff (Field Sales)

Tip Number 1

Get out there and network! Attend local business events or trade shows in Cardiff to meet potential clients face-to-face. Building relationships is key, so don’t be shy about introducing yourself and chatting about how CreatePay can help their businesses.

Tip Number 2

Practice your pitch! Before you hit the road, make sure you’ve got a killer sales pitch ready. Tailor it to highlight how CreatePay’s solutions can solve specific problems for different types of businesses. The more confident you are, the better your chances of closing those deals!

Tip Number 3

Stay organised! Use a planner or an app to keep track of your appointments and leads. This will help you manage your time effectively and ensure you’re hitting those monthly targets. Remember, a well-organised Area Sales Manager is a successful one!

Tip Number 4

Don’t forget to follow up! After meeting potential clients, send them a quick email or give them a call to thank them for their time and remind them of the benefits of CreatePay’s solutions. A little persistence can go a long way in turning prospects into customers!

We think you need these skills to ace Area Sales Manager – Cardiff (Field Sales)

B2B Sales
Lead Generation
Cold Calling
Face-to-Face Sales
Objection Handling
Sales Pitching
Pipeline Management

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experience that match the Area Sales Manager role. Highlight your B2B sales achievements and any experience in self-generating leads. We want to see how you can bring value to our team!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about field sales and how your hunter mentality aligns with our goals at CreatePay. Keep it engaging and personal, so we get a sense of who you are.

Showcase Your Sales Success:In your application, don’t just list your responsibilities; share your successes! Include specific examples of how you've met or exceeded targets in previous roles. We love numbers, so if you can quantify your achievements, even better!

Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s quick and easy, and it ensures your application goes straight to the right people. We can’t wait to see what you’ve got!

How to prepare for a job interview at CreatePay Limited

Know Your Product Inside Out

Before the interview, make sure you understand CreatePay’s payment solutions thoroughly. Familiarise yourself with their features, benefits, and how they stand out from competitors. This will help you confidently discuss how these solutions can meet potential clients' needs.

Prepare for Role-Play Scenarios

Since this is a field sales role, be ready for role-play scenarios where you might need to pitch CreatePay’s solutions or handle objections. Practising these scenarios with a friend or in front of a mirror can help you refine your approach and boost your confidence.

Showcase Your Hunting Skills

Highlight your experience in self-generating leads and closing deals. Prepare specific examples of how you've successfully identified and converted new business opportunities in the past. This will demonstrate your hunter mentality and ability to thrive in a target-driven environment.

Ask Insightful Questions

At the end of the interview, don’t forget to ask questions that show your interest in the role and the company. Inquire about the sales culture at CreatePay, the support provided for new hires, or how success is measured. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.