Business Development Manager

Business Development Manager

We are part of a leading international group of fertility specialists, including CREATE Fertility and IVI London, providing worldclass reproductive healthcare across the UK. Our clinics are at the forefront of innovation, offering Natural and Mild IVF – gentler, safer approaches that use little to no fertility medication alongside a full range of advanced treatments, including IVF, IUI, ICSI and fertility preservation. We are committed to evidence‑based treatments, cutting‑edge technology and personalised, patient‑focused care helping to give every patient the best possible chance of success.

Role Purpose

The Business Development Manager builds and grows B2B partnerships driving referrals into IVI London from both doctors and companies. You develop strong relationships with health professionals, medical groups and commercial partners by promoting IVF services in a clear and accurate way. You support the wider business by opening new channels that increase patient referrals and revenue.

Duties and Objectives

Business Development

• Plan and complete structured visits to health professionals, medical groups, insurers, corporate partners and referrers.
• Explain treatments, pathways and service quality to external partners.
• Develop a trusted network across gynaecology, general practice, corporate health providers, insurers, embassies and specialist care groups.
• Identify new partnership opportunities in the UK private health market.
• Organise clinical workshops and small scientific events for referrers.
• Attend national and international conferences and represent the organisation.
• Support the development of our own events aimed at our target marketli>
• Support referred patients and ensure a smooth journey from enquiry to booking.
• Track partner activity and follow up on referrals to improve conversion.
• Maintain accurate records of visits, outcomes and pipeline activity.
• Prepare reports for leadership showing progress, risks and next actions.
• Monitor and manage the B2B budget.

Commercial Growth

• Grow referral volume across all partner groups.
• Onboard new referrers and maintain structured communication with active partners.
• Improve conversion from referral to consultation.
• Support marketing teams with local campaigns and events.
• Monitor competitor activity across the fertility market.
• Provide insight to senior leaders on trends and opportunities.

Leadership

• Work as an individual contributor while building the foundation for a future BDM team.
• Support the design of partner processes, reporting structures and territory plans.
• Share knowledge with colleagues to build capability within Operations and Marketing.

General Responsibilities

• Work closely with clinical, operations and marketing teams to ensure accurate messaging.
• Follow internal policies and regulatory standards.
• Support internal projects linked to business growth and patient experience.
• Complete all required training.

Key Results / KPIs

• Referral volume growth across all partner categories.
• Conversion rate from referral to consultation.
• Number of partner visits completed each week.
• New partners onboarded each quarter.
• Revenue linked to B2B channels.
• Activity accuracy and timeliness in CRM reporting.
• Event delivery and attendance performance.
• Partner satisfaction measured through feedback.
• Quality of insights and recommendations provided to senior leadership.

Skills

• Self‑starting and “can‑do” attitude. Strongly motivated by building a new business line for the clinic.
• Relationship Building: Strong and confident when engaging with partners.

>Communication: Clear and professional in both written and verbal communication.

• Commercial Focus: Strong understanding of private healthcare and referral pathways.
• Organisation: Manage high activity levels with structure and accuracy.
• Analytical Ability: Use CRM data and activity reports to guide decisions.
• Travel Readiness: Comfortable with national travel and frequent external meetings.

Experience / Personal Expectation

• Experience in business development or field‑based commercial roles in healthcare.
• Strong knowledge of private medical networks and referral models.
• Experience promoting clinical services in a regulated setting.
• High level of professionalism when engaging with senior clinicians.
• Strong time management skills and the ability to work independently.
• Full UK driving licence.
• Experience within fertility or women’s health.
• Experience organising clinical events or educational workshops.
• Experience with CRM systems.
• Degree in business, life sciences or a related field.