At a Glance
- Tasks: Drive sales through impactful marketing campaigns and local initiatives.
- Company: Join Creams Café, a leading UK dessert brand with ambitious growth plans.
- Benefits: Hybrid work model, competitive salary, and the chance to shape a national brand.
- Other info: Opportunity for immediate start and career growth in a dynamic environment.
- Why this job: Make a real impact on business performance and guest experiences.
- Qualifications: 5+ years in Brand Marketing with strong analytical and commercial skills.
The predicted salary is between 40000 - 50000 £ per year.
- Brand Manager
- London, Marylebone (Hybrid) - Creams Café
Brands build awareness. Great brands drive sales. At Creams Café, we're looking for a commercially focused
Brand Manager who understands that successful marketing isn't just about creative campaigns—it's about increasing guest visits, driving sales, growing market share, and delivering measurable business results.
Reporting to the Chief Marketing Officer, you'll take ownership of national brand campaigns and local store marketing initiatives across our growing franchise network, ensuring every activity contributes to brand growth and commercial performance.
This role is ideal for someone who loves analysing performance, spotting opportunities, working closely with operational teams and franchise partners, and turning marketing activity into real revenue growth.
- What You'll Be Responsible For
- Driving sales through impactfull national marketing campaigns and local Cafe marketing initiatives.
- Working closely with franchise partners to identify opportunities to increase footfall, guest frequency and average transaction value.
- Developing targeted local marketing plans that deliver measurable results within individual cafés and trading areas.
- Analysing campaign performance, ROI and commercial KPIs, providing clear recommendations to improve results.
- Identifying partnerships and promotional opportunities that drive awareness and generate revenue.
- Using market trends, customer insight and competitor activity to shape future campaigns and business decisions.
- Protecting and growing the Creams brand while ensuring all activity supports commercial objectives.
What We're Looking For
- 5+ years' experience in Brand Marketing, Local Store Marketing or Commercial Marketing.
- Experience within hospitality, retail, leisure, franchising, QSR or food & beverage brands.
- A proven track record of delivering marketing campaigns that have directly driven sales growth.
- Strong analytical skills with experience interpreting data, KPIs and campaign performance.
- Commercially minded with an understanding of unit economics, customer acquisition and revenue growth.
- Highly organised, hands-on and comfortable managing multiple projects simultaneously.
Why Join Creams? We're one of the UK's leading dessert brands with ambitious growth plans, a strong franchise network and a passion for creating unforgettable guest experiences.
This is an opportunity to take ownership of marketing activity that genuinely impacts business performance, work directly with franchise partners, and help shape the future of a growing national brand.
If you can combine creativity with commercial thinking and understand that marketing should ultimately drive sales, we'd love to hear from you.
Immediate start would be ideal
Brand Manager in London employer: Creams Cafe
At Creams Café, we pride ourselves on being a dynamic and innovative employer that values creativity and commercial acumen. Our hybrid work culture in the vibrant Marylebone area fosters collaboration and personal growth, offering employees the chance to make a tangible impact on our brand's success while enjoying a supportive environment. With a strong focus on professional development and a commitment to delivering unforgettable guest experiences, joining our team means being part of a passionate community dedicated to driving results and achieving ambitious growth together.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Creams Cafe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Creams Cafe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Creams Cafe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Creams Cafe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Creams Cafe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Creams Cafe:Show us that you’ve done your homework! In your application, briefly mention what you admire about Creams Cafe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Creams Cafe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Creams Cafe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Creams Cafe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
