At a Glance
- Tasks: Drive sales growth through innovative marketing strategies and consumer insights.
- Company: Join Cranswick Continental, a leader in authentic continental foods.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Exciting role for recent graduates passionate about food and marketing.
- Why this job: Be part of a dynamic team that celebrates food and innovation.
- Qualifications: Marketing experience preferred; strong communication and organisational skills required.
The predicted salary is between 25000 - 32000 € per year.
Hours: 8.30am to 5pm, Monday to Friday
Location: Bury
Type: Permanent
Who are we? At Cranswick Continental as explorers of great taste, we pride ourselves on delivering delicious, authentic tastes. Headed by Italian‑born food expert Vaz Frigerio our sourcing team scours the continent and further afield in search of great food and great food producers. Over the years, our culinary adventures have allowed us to build partnerships with specialist producers; from Emilia‑Romagna’s finest meat curers to Andalucia’s most sustainable olive growers. From our state of the art site in Bury we bring together these wonderful continental foods and pack them in an efficient, sustainable and relevant format for the UK consumer to enjoy.
Main Purpose of the Role
- To drive profitable sales growth through strategic category planning & innovation, insight and consumer understanding
- To improve communication across the wider business to celebrate success and inform
Key Responsibilities
- Prepare monthly/quarterly market updates on key categories to inform the wider business on performance using Kantar and other data/insight sources
- To manage the Brandbank image library
- To maintain category boards
- To track and communicate changes and trends in foodservice and restaurant menus
- To complete audits as required to feed into category projects including seasonal reviews
- To support the wider marketing team to deliver growth through category management
- To talk with authority about the markets we operate in – size, dynamics, consumer & behaviour
- To evolve our understanding of the consumer through qualitative & quantitative research
- Monitor and track performance (Panel and EPOS data sources)
- Identify opportunities for growth through data & insight driven category strategies
- Work closely with NPD to develop market leading, consumer driven innovation
- Develop profitable promotional strategies
- Complete post implementation reviews on innovation, range changes and seasonal periods
- Recommend tactical quick wins to the sales team (ranging / promotions etc)
- Present category opportunities in a compelling way
- To update Flavor! with relevant news stories about continental
- To support the wider commercial team on ad hoc projects, customer visits, supplier visits and product panels
- To support Artwork and Packaging Co‑ordinator, with circulating files for approval with wider team, feeding back comments and actions to retailer artwork portals
- Complete retailer visits to gather information on new product launches, take photographs and purchase product samples
Experience
- Proven experience or internship in a marketing environment is preferred but not essential
- Strong proficiency in Microsoft Excel, Word, PowerPoint, and other Microsoft Office tools
- Familiarity with IT systems relevant to marketing functions
- Excellent communication skills in English, both written and verbal
- Demonstrated organisational skills with the ability to manage multiple projects simultaneously
- A driven individual who takes ownership of projects
- Someone who likes to work as part of a team to deliver results collaboratively
- A candidate with a forward‑looking approach wanting to identify new ways of doing things to improve performance
- Graduate level education with a passion for food
- Ideally with experience of working in a fast‑paced environment
This could be a fantastic opportunity for any recent graduates who have ambition and creative flare.
DRIVING LICENCE AND ACCESS TO A CAR IS REQUIRED TO CARRY OUT STORE VISITS
We are an equal opportunities employer. At Cranswick we know that diverse teams are more likely to have greater innovation, creativity and understanding of our customer needs. These are many of the things we are passionate about. We also want to ensure that individuals with disabilities are provided reasonable accommodation to participate in the interview process, therefore please contact us to request assistance.
Marketing Assistant employer: Cranswick Plc
At Cranswick Continental, we foster a vibrant work culture that celebrates creativity and collaboration, making it an excellent employer for aspiring Marketing Assistants. Located in Bury, our state-of-the-art facility offers employees the chance to engage with authentic continental foods while benefiting from professional growth opportunities and a commitment to diversity and inclusion. Join us to be part of a team that values innovation and supports your career development in a dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Assistant
✨Tip Number 1
Get to know the company inside out! Research Cranswick Continental, their products, and their values. This way, when you get that interview, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for common interview questions but also think outside the box. Be ready to discuss how your skills can drive sales growth and improve communication within the team. Show them you’re not just another candidate!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Marketing Assistant
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Assistant role. Highlight any relevant experience, especially in marketing or food-related projects. We want to see how your skills align with our mission of delivering great tastes!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for food and marketing. Tell us why you’re excited about this role and how you can contribute to our team at Cranswick Continental.
Show Off Your Skills:Don’t forget to showcase your proficiency in Microsoft Office tools, especially Excel. If you have any experience with data analysis or market research, make sure to mention it. We love candidates who can bring insights to the table!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Cranswick Plc
✨Know Your Market
Before the interview, dive deep into the food market trends and consumer behaviours. Familiarise yourself with Kantar data and any recent changes in foodservice menus. This will help you speak confidently about the industry and show your passion for the role.
✨Showcase Your Skills
Be ready to discuss your proficiency in Microsoft Office tools, especially Excel. Prepare examples of how you've used these skills in past projects or internships. This will demonstrate your ability to manage data and contribute effectively to the marketing team.
✨Prepare Questions
Think of insightful questions to ask during the interview. Inquire about the company's approach to category management or how they celebrate success within the team. This shows your genuine interest in the role and helps you understand if it's the right fit for you.
✨Demonstrate Team Spirit
Since the role involves collaboration, be prepared to share experiences where you've worked as part of a team. Highlight your ability to take ownership of projects while also supporting your colleagues. This balance is key to thriving in a fast-paced environment like Cranswick.
