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- Tasks: Lead a creative team to produce top-notch ads for social media platforms.
- Company: Dynamic DTC brand in the subscription space, thriving in a fast-paced environment.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact by driving creative strategies that boost performance.
- Qualifications: Proven experience in leading performance creative for paid social channels.
- Other info: Join a high-growth team where your creativity can shine and evolve.
The predicted salary is between 36000 - 60000 £ per year.
We are representing a leading brand in the DTC subscription space; they are looking for a Performance Creative Lead to own the end-to-end creative engine powering paid acquisition across Meta, TikTok, and emerging performance channels. You’ll lead and mentor a cross‑functional creative team, build the systems that scale output, and ensure they consistently create best‑in‑class performance ads. This is a high‑impact role in a fast‑paced, high‑growth environment.
Responsibilities:
- Manage, coach, and grow the performance creative team
- Set creative quality standards and implement efficient workflows
- Own creative strategy for paid channels
- Analyse performance data to identify winning concepts
- Oversee ideation and production from concept to delivery
- Guide scriptwriting and concept development
- Lead briefing for internal teams and external creators
Requirements:
- Experience leading performance creative for paid social
- Strong track record of building and scaling testing roadmaps
- Ability to balance creative craft with performance analytics
Performance Creative Lead employer: Cranberry Panda
Contact Detail:
Cranberry Panda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Creative Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your creative flair! When you get the chance, share your portfolio or examples of your work during interviews. Let them see what you can bring to the table.
✨Tip Number 3
Prepare for those tricky questions! Think about how you can demonstrate your experience with performance analytics and creative strategy. Practice makes perfect!
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for talented individuals like you, and it’s the best way to get noticed by our team.
We think you need these skills to ace Performance Creative Lead
Some tips for your application 🫡
Show Off Your Creative Flair: When you're applying for the Performance Creative Lead role, make sure to showcase your creative skills right from the start. Use your application to highlight any standout projects or campaigns you've led that demonstrate your ability to create engaging performance ads.
Tailor Your Application: Don’t just send a generic CV and cover letter! Tailor your application to reflect the specific requirements of the job description. Mention your experience with Meta, TikTok, and other performance channels to show us you’re the perfect fit for our team.
Data-Driven Storytelling: Since this role involves analysing performance data, make sure to include examples of how you've used data to inform your creative decisions in past roles. We love seeing how you balance creativity with analytics!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join our team!
How to prepare for a job interview at Cranberry Panda
✨Know Your Creative Metrics
Before the interview, brush up on key performance metrics relevant to paid social campaigns. Be ready to discuss how you've used data to inform your creative decisions in the past. This shows you can balance creativity with analytics, which is crucial for the Performance Creative Lead role.
✨Showcase Your Leadership Style
Prepare examples of how you've managed and mentored creative teams. Think about specific instances where you’ve helped team members grow or improved workflows. This will demonstrate your ability to lead a cross-functional team effectively.
✨Bring Your Best Work
Have a portfolio ready that highlights your best performance ads. Be prepared to discuss the thought process behind each piece, including how you approached ideation, production, and the results achieved. This will give the interviewers insight into your creative strategy.
✨Stay Current with Trends
Familiarise yourself with the latest trends in DTC ecommerce and performance marketing, especially on platforms like Meta and TikTok. Being able to discuss current trends and how they could influence your creative strategy will show that you're proactive and knowledgeable about the industry.
