Marketing Lead - DTC Ecommerce

Marketing Lead - DTC Ecommerce

Full-Time 42000 - 84000 £ / year (est.) No working from home possible
Cranberry Panda

At a Glance

  • Tasks: Lead and execute innovative marketing strategies for a fast-growing DTC ecommerce brand.
  • Company: Join a dynamic and rapidly expanding DTC ecommerce brand.
  • Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
  • Other info: Collaborative environment with a focus on cultural relevance and performance metrics.
  • Why this job: Make a real impact by shaping the brand's marketing and connecting with audiences.
  • Qualifications: Creative thinker with experience in brand marketing and social media trends.

The predicted salary is between 42000 - 84000 £ per year.

A fast-growing DTC ecommerce brand is looking for a Senior Marketing Manager to take charge of their marketing strategy and execution.

Responsibilities:

  • Owning and implementing the marketing strategy
  • Developing and executing multi-channel marketing campaigns
  • Managing relationships with external agencies, influencers, and brand partners
  • Tracking key performance metrics
  • Keeping the brand culturally relevant
  • Overseeing content strategy, ensuring all creative assets align with brand identity
  • Supporting execution of in-store promotions and activations

Requirements:

  • A creative and strategic thinker
  • Strong knowledge of social media and content trends
  • Experience in brand marketing and content creation
  • Excellent project management skills
  • Ability to track performance metrics and interpret data
  • Proficiency in Google Analytics, Meta Ads Manager, Klaviyo, Adobe Creative Suite
  • Experience in influencer marketing and sponsorships

Marketing Lead - DTC Ecommerce employer: Cranberry Panda

Join a dynamic and innovative premium consumer brand in London, where creativity meets performance marketing. As a Paid Social & Affiliates Manager, you'll thrive in a collaborative hybrid work environment that fosters professional growth and encourages creative input. With competitive compensation and the opportunity to lead impactful marketing strategies, this role offers a rewarding career path in a fast-paced industry.

Cranberry Panda

Contact Details:

Cranberry Panda Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Lead - DTC Ecommerce

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Show off your skills! Create a portfolio that highlights your best marketing campaigns and content creations. This is your chance to demonstrate your creative and strategic thinking, so make it visually appealing and easy to navigate.

Tip Number 3

Stay on top of trends! Keep an eye on social media and content trends relevant to DTC ecommerce. Being culturally relevant is key, so share your insights during interviews to show you're in tune with the market.

Tip Number 4

Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're genuinely interested in joining our team and makes it easier for us to find your application.

We think you need these skills to ace Marketing Lead - DTC Ecommerce

Marketing Strategy
Multi-Channel Marketing Campaigns
Relationship Management
Performance Metrics Tracking
Cultural Relevance
Content Strategy
Creative Asset Alignment

Some tips for your application 🫡

Tailor Your CV:Make sure your CV reflects the skills and experiences that match the job description. Highlight your creative and strategic thinking, as well as your experience in brand marketing and content creation.

Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for the role. Share specific examples of your past successes in managing multi-channel marketing campaigns and how you’ve kept brands culturally relevant.

Showcase Your Data Skills:Since tracking performance metrics is key, don’t forget to mention your proficiency with tools like Google Analytics and Meta Ads Manager. We want to see how you interpret data to drive marketing strategies.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!

How to prepare for a job interview at Cranberry Panda

Know Your Marketing Strategy

Before the interview, make sure you understand the company's current marketing strategy. Research their recent campaigns and be ready to discuss how you would enhance or adapt their approach. This shows that you're not just interested in the role but also invested in the brand's success.

Showcase Your Creative Side

Prepare examples of past marketing campaigns you've led or contributed to. Highlight your creative process and how you ensured alignment with brand identity. Bring along a portfolio if possible, as visual examples can really make your experience stand out.

Be Data-Driven

Familiarise yourself with key performance metrics relevant to the role. Be prepared to discuss how you've tracked and interpreted data in previous roles, especially using tools like Google Analytics and Meta Ads Manager. This will demonstrate your analytical skills and ability to drive results.

Engage with Cultural Relevance

Research current trends in social media and content creation that align with the brand's identity. Be ready to share your thoughts on how to keep the brand culturally relevant. This shows that you’re not only a strategic thinker but also someone who understands the pulse of the market.