At a Glance
- Tasks: Lead the ecommerce strategy and optimise performance for a high-growth consumer brand.
- Company: Join an exciting, fast-paced DTC consumer brand with a collaborative culture.
- Benefits: Semi-remote work, competitive salary, and opportunities for professional growth.
- Other info: Great opportunity for those ready to step into their first Head of Ecommerce role.
- Why this job: Take ownership of a significant P&L and make a real impact on the customer journey.
- Qualifications: Strong ecommerce experience, particularly with Shopify, and a passion for data-driven decisions.
The predicted salary is between 60000 - 80000 £ per year.
I'm working exclusively with a high-growth consumer brand as they hire a Head of Ecommerce to take ownership of their Shopify channel. This is a broad ecommerce role with responsibility for the P&L, ecommerce trading and the wider customer journey. You'll lead a small team across Ecommerce, CRM and Performance Marketing, working closely together to drive commercial performance.
They're looking for someone who enjoys being close to the detail – analysing performance, improving conversion, testing new ideas and making commercial decisions that help grow the business.
Why this role is exciting:
- Join a high-growth consumer brand at an exciting stage of its journey
- Take ownership of a significant P&L and the wider DTC ecommerce channel
- Lead a small team across Ecommerce, CRM and Performance Marketing
- Own trading, merchandising, reporting, onsite performance and the customer journey
- Join a collaborative business where people are trusted to take ownership
- A great opportunity for someone ready to step into their first Head of eCommerce role (this is not a role for a seasoned Head of unfortunately – you wouldn't have enough growth potential)
What you'll be doing:
- Own the P&L and ecommerce performance
- Drive weekly trading across merchandising, offers, launches and onsite optimisation
- Analyse trading performance and identify opportunities for improvement
- Work closely with CRM and Performance Marketing to improve commercial results
- Optimise conversion, AOV, subscriptions, retention and customer lifetime value
- Lead and develop a small ecommerce team while helping prioritise activity across the wider function
What we're looking for:
- Strong ecommerce trading experience within a DTC or consumer brand
- Experience owning commercial performance and a track record of delivering growth
- Deep knowledge on Shopify is non-negotiable
- Experience managing trading, merchandising, landing pages and conversion optimisation
- Commercial, analytical and comfortable working with data
- Someone who enjoys being hands-on and involved in the day-to-day running of an ecommerce business
- Experience leading or mentoring a small team
Head of Ecommerce | High growth DTC Consumer Brand in London employer: Cranberry Panda
Join a dynamic and innovative premium consumer brand in London, where creativity meets performance marketing. As a Paid Social & Affiliates Manager, you'll thrive in a collaborative hybrid work environment that fosters professional growth and encourages creative input. With competitive compensation and the opportunity to lead impactful marketing strategies, this role offers a rewarding career path in a fast-paced industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Ecommerce | High growth DTC Consumer Brand in London
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Cranberry Panda are looking for when hiring for a Head of Ecommerce | High growth DTC Consumer Brand.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Cranberry Panda for the Head of Ecommerce | High growth DTC Consumer Brand, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Cranberry Panda as a Head of Ecommerce | High growth DTC Consumer Brand, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Cranberry Panda’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of Ecommerce | High growth DTC Consumer Brand.
We think you need these skills to ace Head of Ecommerce | High growth DTC Consumer Brand in London
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Cranberry Panda, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Cranberry Panda's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Cranberry Panda. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Cranberry Panda
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Cranberry Panda uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Cranberry Panda. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!