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- Tasks: Own CRM campaigns, automation, and performance analysis in a fast-paced luxury fashion environment.
- Company: High-growth DTC luxury fashion brand with a dynamic marketing team.
- Benefits: Hybrid working, exposure to key projects, and opportunities for career progression.
- Why this job: Be the first CRM hire and shape the future of a growing luxury brand.
- Qualifications: 2-4 years of hands-on CRM experience and strong analytical skills.
- Other info: Ideal for proactive individuals eager to develop in a vibrant industry.
The predicted salary is between 28800 - 48000 £ per year.
A high‐growth DTC luxury fashion business is scaling fast and hiring its first dedicated CRM specialist. This is a hands‐on role within a lean marketing team, ideal for someone who enjoys getting into the detail and wants exposure, responsibility, and room to grow. You'll work closely with a strong marketing lead and play a key role in shaping how CRM is built and scaled as the business rebrands and moves into its next phase.
The role involves taking ownership of day‐to‐day CRM activity, working across campaigns, automation, segmentation and testing. This is very much a doing role, suited to someone who understands performance, likes working with data and enjoys improving results through testing and optimisation.
You will be involved in:
- Building and delivering CRM campaigns and lifecycle flows
- Managing segmentation, targeting and send schedules
- Analysing performance and running A/B tests
- Improving engagement, retention and repeat purchase
- Working closely with wider teams in a fast‐paced environment
What they are looking for:
- Hands‐on CRM experience at Senior Exec or Assistant Manager level (2‐4 years' experience needed)
- Strong analytical skills and confidence working with data and metrics
- Experience using Klaviyo or similar CRM/email platforms
- Background in luxury, fashion, or multi‐brand retail is highly desirable
- Comfortable taking ownership and working independently
- Curious, proactive and keen to develop as the role grows
Why this role?
- First CRM hire in the business
- High‐growth scale‐up with lots happening (including a rebrand)
- Exposure, responsibility and progression as the team grows
- Hybrid working (London office, 3 days per week)
If you are a CRM marketer who enjoys building campaigns, automation, segmentation and testing and wants a role with visibility and scope to grow, this could be a great next step.
Assistant CRM Manager | Luxury Fashion in London employer: Cranberry Panda
Contact Detail:
Cranberry Panda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant CRM Manager | Luxury Fashion in London
✨Tip Number 1
Network like a pro! Reach out to people in the luxury fashion industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM campaigns and results. This will give you an edge and demonstrate your hands-on experience.
✨Tip Number 3
Prepare for interviews by researching the company’s current CRM strategies. Bring ideas to the table on how you can improve their engagement and retention rates.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for passionate individuals who want to make a difference in the CRM space, especially in a fast-paced environment like luxury fashion.
We think you need these skills to ace Assistant CRM Manager | Luxury Fashion in London
Some tips for your application 🫡
Show Your Passion for Luxury Fashion: When you're writing your application, let your love for luxury fashion shine through! We want to see how your experience aligns with our brand and how you can contribute to our exciting journey.
Be Data-Driven: Since this role is all about CRM and analytics, make sure to highlight your hands-on experience with data. Share specific examples of how you've used metrics to improve campaigns or drive engagement — we love a good success story!
Tailor Your Application: Don't just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. We appreciate when candidates take the extra step to show they understand what we're looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you're keen to join our team!
How to prepare for a job interview at Cranberry Panda
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM concepts, especially those relevant to luxury fashion. Brush up on your experience with platforms like Klaviyo and be ready to discuss how you've used data to drive campaign success.
✨Showcase Your Analytical Skills
Prepare to talk about specific examples where you've analysed performance metrics or run A/B tests. Highlight how your insights led to improved engagement or retention rates, as this will resonate with the hiring team.
✨Demonstrate Your Hands-On Experience
Since this role is very much about getting into the detail, come prepared with stories that showcase your hands-on approach. Discuss campaigns you've built from scratch and how you managed segmentation and targeting.
✨Emphasise Your Curiosity and Proactivity
The company is looking for someone who is curious and eager to grow. Be ready to share instances where you took the initiative to improve processes or learn new skills, showing that you're not just a doer but also a thinker.
