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For Companies At a Glance
- Tasks: Own CRM campaigns, automation, and performance analysis in a fast-paced luxury fashion environment.
- Company: High-growth DTC luxury fashion brand with a dynamic marketing team.
- Benefits: Hybrid working, exposure to exciting projects, and opportunities for career progression.
- Why this job: Be the first CRM hire and shape the future of a growing luxury brand.
- Qualifications: 2-4 years of hands-on CRM experience and strong analytical skills.
- Other info: Join a rebranding journey with a proactive and curious team.
The predicted salary is between 36000 - 60000 £ per year.
A high‑growth DTC luxury fashion business is scaling fast and hiring its first dedicated CRM specialist. This is a hands‑on role within a lean marketing team, ideal for someone who enjoys getting into the detail and wants exposure, responsibility, and room to grow. You’ll work closely with a strong marketing lead and play a key role in shaping how CRM is built and scaled as the business rebrands and moves into its next phase.
The role
- You’ll take ownership of day‑to‑day CRM activity, working across campaigns, automation, segmentation and testing.
- This is very much a doing role, suited to someone who understands performance, likes working with data and enjoys improving results through testing and optimisation.
- You’ll be involved in:
- Building and delivering CRM campaigns and lifecycle flows
- Managing segmentation, targeting and send schedules
- Analysing performance and running A/B tests
- Improving engagement, retention and repeat purchase
- Working closely with wider teams in a fast‑paced environment
What they’re looking for
- Hands‑on CRM experience at Senior Exec or Assistant Manager level (2‑4 years’ experience needed)
- Strong analytical skills and confidence working with data and metrics
- Experience using Klaviyo or similar CRM/email platforms
- Background in luxury, fashion, or multi‑brand retail is highly desirable
- Comfortable taking ownership and working independently
- Curious, proactive and keen to develop as the role grows
Why this role?
- First CRM hire in the business
- High‑growth scale‑up with lots happening (including a rebrand)
- Exposure, responsibility and progression as the team grows
- Hybrid working (London office, 3 days per week)
If you’re a CRM marketer who enjoys building campaigns, automation, segmentation and testing and wants a role with visibility and scope to grow, this could be a great next step.
Assistant CRM Manager | Luxury Fashion in England employer: Cranberry Panda
Contact Detail:
Cranberry Panda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant CRM Manager | Luxury Fashion in England
✨Tip Number 1
Network like a pro! Reach out to people in the luxury fashion industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM campaigns and results. This will give you an edge and demonstrate your hands-on experience.
✨Tip Number 3
Prepare for interviews by practising common CRM-related questions. Be ready to discuss your analytical skills and how you've used data to improve engagement and retention.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and eager to join our high-growth team in the luxury fashion space.
We think you need these skills to ace Assistant CRM Manager | Luxury Fashion in England
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your hands-on CRM experience and any relevant achievements in luxury fashion or retail to catch our eye!
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about CRM and how you can contribute to our high-growth team. Share specific examples of campaigns you've worked on and the results you've achieved.
Show Off Your Analytical Skills: Since this role involves a lot of data analysis, don’t shy away from showcasing your analytical skills. Mention any tools or platforms you've used, like Klaviyo, and how you've leveraged data to improve campaign performance.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates!
How to prepare for a job interview at Cranberry Panda
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM concepts, especially if you’ve used platforms like Klaviyo. Brush up on your knowledge of campaign building, segmentation, and A/B testing, as these will likely come up during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past roles. Bring examples of how your analytical skills have improved engagement or retention rates, as this is crucial for the role.
✨Demonstrate Your Passion for Luxury Fashion
Since this is a luxury fashion brand, it’s important to convey your enthusiasm for the industry. Share any relevant experiences or insights that show you understand the market and its unique challenges.
✨Be Ready to Discuss Growth and Ownership
This role involves taking ownership and working independently. Be prepared to talk about times when you’ve taken initiative in previous positions and how you plan to contribute to the growth of the CRM function in this new role.
