At a Glance
- Tasks: Manage bi-monthly marketing campaigns across print, digital, and social media for a major trade retailer.
- Company: Innovative rural creative agency leveraging AI for impactful marketing.
- Benefits: Competitive salary, on-site work, clear progression, and great employee perks.
- Other info: Opportunity to grow with the agency as it expands its client base.
- Why this job: Join a supportive team and make a real impact in the marketing world.
- Qualifications: 3-4 years in marketing or account management with strong project management skills.
The predicted salary is between 30000 - 34000 £ per year.
They’ve built something unusual here: a rural creative operation that harnesses AI to run campaigns at scale previously impossible for independents, while maintaining focus on distinctive creative thinking that delivers genuine commercial advantage. With over 30 years in the built environment sector and a client base that now spans globally, they’ve just moved into purpose‑built studios and are actively hiring across technical and account management roles.
The Role
You’ll manage end-to-end delivery of bi-monthly multi-channel marketing campaigns for one of the UK’s largest non-food wholesalers – a major trade retail organisation with £115m+ annual sales. This means coordinating print, digital, social media, PR and in-store activity to drive footfall, revenue and secondary spend through commercially minded campaigns that resonate with trade customers. The scope covers creation, production and delivery of print marketing materials including brochures, signage, leaflets, posters, banners and POS. You’ll liaise with printers, fulfilment houses and external partners to manage production schedules, quality control and logistics, overseeing artwork sign‑off and brand consistency. Campaign data management includes segmentation, audience lists and performance metrics, producing clear, actionable reports. This role combines operational delivery with strategic input – you’ll contribute to marketing planning, brand development and campaign strategy, making proactive recommendations based on trends and commercial insight and reporting to the Account Director.
The Package
- £30,000 – £34,000
- On-site working
- Clear progression route
- Friendly and supportive team
- Great schemes in place – pension, healthcare, bike‑to‑work, childcare, etc.
- Employee discount platform
The Person
An agency‑experienced Account Manager with 3 – 4 years in marketing or a similar role. You’re comfortable with multi‑stakeholder environments and print production processes, with strong project management skills and experience in consumer‑facing or trade retail sectors. This role offers clear progression: initially focused on this major account with explicit scope to develop across additional agency clients as the team grows.
Marketing Manager in Lancaster employer: Craft Agency Ltd
This company stands out as an exceptional employer, offering a unique blend of creativity and technology in a rural setting. With a strong focus on employee growth, they provide clear progression routes and a supportive team environment, alongside attractive benefits such as pension schemes, healthcare, and discounts. The opportunity to work on high-impact marketing campaigns for a leading trade retail organisation ensures that your contributions will be both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Lancaster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Craft Agency Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Craft Agency Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Craft Agency Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Craft Agency Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Lancaster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Craft Agency Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Craft Agency Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Craft Agency Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Craft Agency Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Craft Agency Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Craft Agency Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
