Based in the sports industry, with a focus on nutrition and lifestyle, this is a leading brand now looking to grow out its team to go well and truly global, so they’re on the hunt for an exceptional Global Social Lead to help them achieve their mission.
The Role
You’ll own global social strategy across Instagram, TikTok, YouTube, Reddit, LinkedIn and whatever comes next, turning the brand from a broadcast channel into a performance community people actually want to be part of. That means building a platform-native presence from the foundation up, developing social-first content alongside the content studio, and running a global creator strategy that reaches beyond sponsored athletes into the emerging voices in running, cycling, fitness and endurance.
You’ll set global principles while enabling local relevance across the UK, USA and Japan, with more markets to come. You’ll build social listening that feeds insight back into brand, product and science. This is the first time the business has had this capability in nearly 35 years - so you’re shaping how the work gets made and moves, not inheriting a system to maintain.
The Package
- £50,000 - £60,000
- On-site working
- Strong learning and development budget
- Exceptional onsite gym facility
- Staff discounts
- Opportunities for international travel
- 25 days holiday plus bank holidays
The Person
You’re a genuine social native, 7 - 12+ years in, fluent in platforms and internet culture rather than someone who manages people who are. You’ve built audiences organically and worked hands-on with creators.
You could come from sport, fashion, gaming, media or a social-first agency; you work confidently with minimal instruction, and you’re commercially minded in a cost-conscious business.
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Global Social Lead in Burscough employer: Craft Agency Ltd
As a Manchester-born streetwear and lifestyle brand, we pride ourselves on our vibrant work culture that fosters creativity and collaboration. Our founder-led approach ensures that every team member has a voice in shaping the brand's future, while our commitment to employee growth is reflected in flexible working hours and performance-related bonuses. Join us to be part of a dynamic team where your contributions directly impact our exciting journey towards becoming a leading brand in the industry.
