At a Glance
- Tasks: Build and optimise CRM messaging campaigns across customer lifecycles.
- Company: Join a leading brand in a dynamic marketing environment.
- Benefits: Long-term contract with hybrid work options and career growth.
- Other info: Collaborative team culture with opportunities to work on exciting projects.
- Why this job: Make an impact by enhancing user experiences through innovative messaging strategies.
- Qualifications: 2+ years in marketing operations and experience with CRM automation tools.
The predicted salary is between 40500 - 49500 £ per year.
Specialism(s): CRM, Messaging, Braze, AEM, Quality Assurance, CRM Lifecycle Comms, Solution Design, Push, In-App, SMS
Type: Contract, Inside IR35
Location: London (Hybrid)
Start: April 2026
CPS Group UK are delighted to be working with a leading brand to appoint a CRM Marketing Operations Specialist to enable marketer strategies through knowledge and execution of messaging channel end-to-end solutions.
The CRM Marketing Operations Specialist is accountable across the messaging lifecycle, from solution design to build and deployment, to understanding the impact of the campaign. The role is critical to ensuring high-quality user experience through a rigorous quality assurance approach and peer feedback. This is a long-term, yearly rolling contract role.
Role Requirements:
- Build, test and execute CRM messages across the entire customer lifecycle
- Continually drive messaging optimization and best practice adoption
- Run A/B and multivariate tests
- Coordinate with marketing teams to create and manage the end-to-end marketing campaign process
- Create and manage project plans with clearly defined deliverables and resources
- Within the team, coordinate CRM workstreams and prioritise effectively
- Track and communicate CRM messaging progress
- Monitor messaging campaigns and initiatives, flagging and mitigating issues where required
- Traffic messages utilizing targeting capabilities, considering business goals
- Implement and audit all analytic encoding to enable messaging effectiveness
- Report and analyse on message performance
- Ensure CRM operations conform to regulatory standards (e.g. GDPR)
Qualifications:
- 2+ years of work experience in marketing operations, analytics
- Experience in Marketing/CRM automation and personalisation
- Active certifications in messaging platforms (Salesforce Marketing Cloud, Braze, Adobe Experience Manager)
- Understanding of messaging best practices (email, push, in-app)
- High attention to detail and ability to readily spot potential bugs/issues
- Excellent written/documentation skills
- Skilled in Insights Analysis
- Working knowledge of SQL
- Experience working in agile teams
- Effective communication skills with globally diverse cultures
- Curious and analytic mindset, striving to build expertise
- Multi-lingual (desirable, excellent English language/written skills mandatory)
For more information or immediate consideration for this opportunity, please contact Charlie Grant at CPS Group UK.
CRM Marketing Operations Specialist in London employer: CPS Group (UK) Limited
Join a dynamic digital consultancy that prioritises employee growth and offers a flexible work culture, allowing you to thrive in a primarily remote role with occasional client visits. With competitive salaries and a focus on financial transformation initiatives, this company provides ample opportunities for professional development while working alongside senior finance stakeholders in a collaborative environment.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Operations Specialist in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for CPS Group (UK) Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like CPS Group (UK) Limited are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with CPS Group (UK) Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace CRM Marketing Operations Specialist in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit CPS Group (UK) Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of CPS Group (UK) Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about CPS Group (UK) Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at CPS Group (UK) Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at CPS Group (UK) Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At CPS Group (UK) Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
