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- Tasks: Lead the adaptation of marketing content for healthcare professionals in the UK and Italy.
- Company: Dynamic pharmaceutical company with a focus on innovative brand strategies.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in healthcare marketing while working with diverse teams.
- Qualifications: Experience in brand management, project management skills, and fluent in Italian and English.
- Other info: 12-month contract with potential for career advancement.
The predicted salary is between 36000 - 60000 £ per year.
Content Adaptation - Marketing and Brand engagement (Italian Speaking) London / Hybrid 12 month contract
We are seeking an experienced Brand/Marketing Manager to support the delivery of high-quality, compliant, and locally relevant marketing content for healthcare professionals (HCPs) across the UK and Italian market. This role connects CX Engagement & Channels, Content Production teams, and external agencies to ensure centrally developed content is effectively adapted for local market use in line with brand strategy, engagement plans, and regulatory requirements.
Key Responsibilities- Partner with Engagement & Activation teams and agencies to align on customer journeys and content plans
- Lead adaptation of centrally developed brand assets, including localisation and channel-specific materials
- Manage the end-to-end content adaptation process, ensuring clear briefs and timely delivery
- Brief production teams and coordinate review cycles with stakeholders
- Ensure content meets local regulatory and label requirements
- Track priorities, timelines, and localisation requests to support effective delivery
- Brand and marketing experience within pharmaceutical or biotech
- Strong knowledge of promotional regulations for HCP marketing
- Solid project management skills across multiple workstreams
- Excellent written and verbal communication skills
- Experience collaborating with external agencies
- Italian speaker with fluent English
If you are interested please apply or send your CV to sarah.phillips@cpl.com
Brand Manager employer: CPL
Contact Detail:
CPL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work in marketing or healthcare. A friendly chat can lead to insider info about job openings that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its brand strategy. We want you to show off your knowledge about their products and how you can adapt content for the Italian market. Tailor your answers to highlight your experience in project management and collaboration with agencies.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms to get comfortable with common questions. Focus on articulating your experience in managing content adaptation processes and ensuring compliance with regulations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Brand Manager role. Highlight your experience in brand and marketing, especially within the pharmaceutical or biotech sectors. We want to see how your skills align with the job description!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your project management skills and experience with content adaptation, and don’t forget to show off your Italian language skills!
Showcase Your Communication Skills: Since excellent written and verbal communication is key for this role, make sure your application reflects that. Keep your language clear and professional, and double-check for any typos or errors before hitting send!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at CPL
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand values and marketing strategies. Understand how they engage with healthcare professionals and what makes their approach unique. This will help you demonstrate your passion and alignment with their goals.
✨Showcase Your Project Management Skills
Be ready to discuss specific examples of how you've managed multiple workstreams in past roles. Highlight your ability to coordinate with various teams and agencies, as this is crucial for the role. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Brush Up on Regulatory Knowledge
Since the role involves ensuring compliance with promotional regulations, make sure you're familiar with the key regulations affecting HCP marketing in both the UK and Italy. Being able to speak confidently about these will set you apart from other candidates.
✨Prepare for Language Proficiency Questions
As an Italian speaker, be prepared to demonstrate your language skills during the interview. You might be asked to translate marketing content or discuss strategies in Italian. Practising common phrases and industry-specific terminology can give you an edge.