At a Glance
- Tasks: Manage the company website and enhance digital marketing strategies.
- Company: Leading motor manufacturing firm known for innovation and quality.
- Benefits: Full-time role with opportunities for growth and creativity.
- Other info: Exciting chance to work in a fast-paced environment with career advancement.
- Why this job: Join a dynamic team and make a real impact on digital presence.
- Qualifications: 4-5 years in digital marketing with skills in SEO, PPC, and CRM.
The predicted salary is between 36000 - 60000 £ per year.
My client is a world leader in the motor manufacturing industry and renowned for supplying top-tier commercial and residential engines. They cater primarily to the turf care and garden equipment sector, as well as general industrial applications. With a strong commitment to innovation, quality, and customer service, they are seeking a dynamic Website Executive to enhance their digital presence.
The Website Executive will be responsible for the day-to-day management of the company's website and database/CRM systems. Utilising both existing and new technologies, the successful candidate will build new pages and features that maximise the platform's capabilities. Additionally, they will identify and implement innovative ideas aligned with business objectives to enhance user experience and engagement.
Key Responsibilities:
- Website Management: Oversee daily operations of the company website, ensuring content is current, accurate, and engaging.
- Database/CRM Management: Manage and optimise database and CRM systems to enhance customer journeys and improve data integrity.
- Content Development: Collaborate with the marketing team to plan, develop, and execute engaging digital marketing campaigns, including automated workflows and ad hoc emails. Monitor and optimize email performance to maximise engagement and conversion rates.
- Analytics and Reporting: Utilise Google Analytics and other web analytics tools to monitor website traffic and campaign performance. Analyse data to provide actionable insights for continuous improvement.
- SEO and PPC Management: Implement and manage SEO strategies to improve organic search rankings. Oversee paid search and social media campaigns, ensuring they deliver maximum ROI.
- Agency Coordination: Work with external agencies to provide clear communication. Manage and execute programs once live, ensuring alignment with business goals.
- E-commerce Development: Set up and manage an online e-commerce store, creating and overseeing promotional opportunities to drive sales and enhance customer experience.
If you have 4-5 years experience working in a digital marketing role with PPC, SEO, CRM, email, and website management experience and are able to demonstrate an in-depth knowledge of Google Analytics or website analytical tools, please get in touch with sarah@cpi-seletion.co.uk.
Digital Marketing Executive employer: CPI Local
As a leading player in the motor manufacturing industry, our company offers an exceptional work environment in High Wycombe, where innovation and quality are at the forefront of our operations. We pride ourselves on fostering a collaborative culture that encourages professional growth and creativity, providing employees with opportunities to enhance their skills through ongoing training and development. Join us to be part of a dynamic team that values your contributions and is committed to delivering outstanding results in the digital marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise in SEO, PPC, and content development to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its digital presence. Be ready to discuss how you can enhance their website and marketing strategies. Tailor your answers to show you understand their business goals.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a straightforward way to get your application noticed by the right people.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with website management, SEO, and CRM systems. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how you can contribute to our team. Keep it engaging and relevant to the job description.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how you've improved website performance or increased engagement in previous roles. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at CPI Local
✨Know Your Stuff
Make sure you brush up on the company’s products and services, especially their engines and garden equipment. Understanding their market position and recent innovations will show that you're genuinely interested and prepared.
✨Showcase Your Skills
Prepare specific examples of your experience with website management, SEO, PPC, and CRM systems. Be ready to discuss how you've used Google Analytics to drive decisions and improve performance in past roles.
✨Engage with the Team
Since collaboration is key in this role, think about how you can demonstrate your teamwork skills. Share experiences where you’ve worked closely with marketing teams or external agencies to achieve a common goal.
✨Ask Smart Questions
Prepare insightful questions about the company's digital strategy and future projects. This not only shows your enthusiasm but also helps you gauge if the company aligns with your career goals.
